Is the boom of dietary trends an expression of existential anxiety? In this episode, Jacob wonders whether the rise in awareness of diet and exercise in actual fact is a replacement for previously held religious beliefs. It has all the trademarks of religion: guilt, confessions, self-flagellation and hope of a better hereafter. Jacob Sundberg is a Swedish author (http://jacobsundberg.se) and Johannes Koch is a German journalist. Together they hypothesize, entertain and enlighten you about a wide variety of topics ranging from the trivial to the existential - and usually spin them out into their illogical conclusions. At times philosophical, at times psychological but hardly ever researched or serious, they jostle with a new (Un)cultured Hypothesis every other week. Credit to Aaron Day for the new jingle and a spectacular sounding episode.