The A-Players' Podcast
Join Victoria Caldwell as she interviews effective leaders who share their secrets to getting high performance from their teams and employees. How to attract, develop, and retain A-Players in your organization in a way that will motivate and engage them so that they build your business for you. We also share proven business building strategies and tools, in the areas of sales and digital marketing. Hit subscribe and get ready to up-level your team and business.
The A-Players' Podcast
How To Create A Content Marketing Strategy That Builds Your Authority-Ep 19
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Victoria Caldwell
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Episode 19
http://teamimpress.com/19
Do you struggle to create great content for your business? Are you wondering what you should you talk about that will resonate with your audience?
How will you position yourself as an authority so that they will listen to you?
An advertiser since the late 90’s and a historian, episode guest Matt Gordon will share his unique approach on how to create captivating content and authority by leveraging history.
Matt joins us today to share how he uses history to help agency marketing agencies and thought leaders We discuss:
- What History can teach us
- How using more stories and imagery can make you more charismatic
- The challenges of a lot of content creators and how to overcome it