Kerry Lord took up crochet for the first time when she went on maternity leave from her family's yarn business less than ten years ago. She watched some YouTube tutorials and created a cuddly elephant for her baby, who was still yet to be born. Little did she know back then that Bridget the Elephant would eventually go on to be made thousands of times by crocheters around the world and the book of crochet animal patterns she would go on to write would be translated into 22 different languages.
This week on Making Stitches, I have a chat with Kerry Lord, the founder of Toft and creator of more than 200 crochet patterns. Kerry has gone on to write 11 books, the most recent of which, A Partridge in a Pear Tree, has been released in time for Christmas. She told me how the business first got started and how after shaky beginnings it's become the flourishing creative hub it now is.
We chatted last week on the first day of our most recent national lockdown in the UK and just before Kerry launched the brand new Toft Christmas campaign which you can find all about on the company's website.
For full show notes for this episode, please visit the Making Stitches website.
The music featured in this episode is Make You Smile by RGMusic from Melody Loops.
Making Stitches Podcast is recorded and edited by Lindsay from Postcard from Gibraltar.