SaaS-Story in the Making

147: How to Launch and Beat Big Competitors - with Jeroen Corthout

February 16, 2021 Matt Wolach Season 1 Episode 47
SaaS-Story in the Making
147: How to Launch and Beat Big Competitors - with Jeroen Corthout
Chapters
SaaS-Story in the Making
147: How to Launch and Beat Big Competitors - with Jeroen Corthout
Feb 16, 2021 Season 1 Episode 47
Matt Wolach

EPISODE SUMMARY

Jeroen discusses the strategies he used to launch and scale Salesflare (an automated CRM tool) with Matt Wolach, host of SaaS-Story in the Making Podcast. He also discussed the inspiration for Salesflare as well as Salesflare’s unique features.

While elaborating on how to beat big competitors in the market, Jeroen touched on the strategy of product differentiation in a crowded market. He also discussed what it takes to get and maintain a large customer base and the best business practices to adopt as a startup.

PODCAST-AT-A-GLANCE

Podcast: SaaS-Story in the Making

Episode: How to Launch and Beat Big Competitors

Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and Investor.

Guest: Jeroen Corthout, co-founder and CEO of Salesflare.


TOP TIPS FROM THIS EPISODE

  • Confidence is stronger than faith
  • One size does not fit all
  • Constantly work and rework your product-market fit

EPISODE HIGHLIGHTS

  1. Focus, focus, and focus
  2. Make your product better


LEARN MORE

To learn more about Jeroen Corthourt and Salesflare, visit: https://salesflare.com/ 

You can also find Jeroen Corthout on LinkedIn at https://www.linkedin.com/in/jeroencorthout/

For more about how host Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com/.

As part of the founding team in his first SaaS product, Matt owned the sales & marketing processes. But he struggled to sell and gain traction for the company. It took years of learning and tweaking before Matt created The Perfect DEAL Process, an innovative yet easy to implement method for closing more software deals. To find out more, visit https://mattwolach.com/about-matt
Show Notes

EPISODE SUMMARY

Jeroen discusses the strategies he used to launch and scale Salesflare (an automated CRM tool) with Matt Wolach, host of SaaS-Story in the Making Podcast. He also discussed the inspiration for Salesflare as well as Salesflare’s unique features.

While elaborating on how to beat big competitors in the market, Jeroen touched on the strategy of product differentiation in a crowded market. He also discussed what it takes to get and maintain a large customer base and the best business practices to adopt as a startup.

PODCAST-AT-A-GLANCE

Podcast: SaaS-Story in the Making

Episode: How to Launch and Beat Big Competitors

Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and Investor.

Guest: Jeroen Corthout, co-founder and CEO of Salesflare.


TOP TIPS FROM THIS EPISODE

  • Confidence is stronger than faith
  • One size does not fit all
  • Constantly work and rework your product-market fit

EPISODE HIGHLIGHTS

  1. Focus, focus, and focus
  2. Make your product better


LEARN MORE

To learn more about Jeroen Corthourt and Salesflare, visit: https://salesflare.com/ 

You can also find Jeroen Corthout on LinkedIn at https://www.linkedin.com/in/jeroencorthout/

For more about how host Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com/.

As part of the founding team in his first SaaS product, Matt owned the sales & marketing processes. But he struggled to sell and gain traction for the company. It took years of learning and tweaking before Matt created The Perfect DEAL Process, an innovative yet easy to implement method for closing more software deals. To find out more, visit https://mattwolach.com/about-matt