Episode 28 - Steffaney Zohrabyan - Using Digital Enablement To Amplify Results

Should Digital Enablement be part of your Revenue Enablement strategy? What is “digital enablement” anyway? How is it different from other  Sales Enablement programs? Download this month’s episode of “Stories From The Trenches” and learn the answers to these questions and more as Steffaney Zohrabyan from Cisco and I talk about her career and success with Digital Enablement. You’ll learn:

• The technical challenges Digital Enablement can help solve for.
• Strategies that drive adoption and usage with large and grown sales tech stacks.
• How these strategies can be more effective than traditional training methods like webinars, lunch and learns, and eLearning courses.
• How to implement a Digital Enablement program to support your sales teams.

Steffaney Zohrabyan is an award-winning strategic digital enablement expert with experience launching in-flow enablement and performance improvement programs at 6 global organizations. She currently leads in-flow enablement programs within Cisco's global sales enablement team!

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