Revenue Enablement Society - Stories From The Trenches
The Revenue Enablement Society's "Stories From The Trenches is where revenue enablement practitioners share their real world experiences. Get the scoop on what's happening inside revenue enablement teams across the global RES member community. Each segment of "Stories From The Trenches" share the good, the bad, and the ugly practices of corporate revenue enablement initiatives. Learn what worked, what didn't work, and how obstacles were eliminated by enablement teams and GTM leadership. Sit back, grab a cold one and join host Paul Butterfield, founder of Revenue Flywheel Group for casual conversations about the wide and varied profession of revenue enablement where there is never a one size fits all solution.
The wide and varied profession of Revnue Enablement ensures there is never a one-size-fits-all solution to be successful. Amidst constant change the journey to successful outcomes is never the same. Learn from your peers and gain insights on topics like:
-Building strategies and metrics that correlate back to revenue impact
-Gathering requirements to identify stakeholders
-Gaining buy-in and executive sponsorship
-Aligning with sales leaders
-Facilitating cross-functional collaboration
Revenue Enablement Society - Stories From The Trenches
Episode 22 - Patek Hawkins - Selecting and Successfully Implementing a Sales Methodology
Petek Hawkins, Head of Global Learning Enablement Development at Fivetran and Paul Butterfield, Instructure Revenue Enablement VP recently discussed Sales Enablement’s role in the selection, customization and successful implementation of sales methodologies and share their experiences with several of the leading methodologies. Why is a sales methodology so critical?
- Is a sales methodology different from the sales process? How?
- What to look for in evaluating and selecting a sales methodology
- Customized or off the shelf?
- The 5 steps to follow that ensure a successful implementation
Petek Hawkins combines strategy, plan, and process to design programs for the sustainable growth of multi-million global SaaS companies such as Zoom Video Communications and Fivetran. She is adept at driving individuals to full productivity by aligning the core competencies of any role to intelligently designed data-driven programs that meet the learners where they are. She leads companies to quickly grow revenue engines with scalable enablement, learning, and development. Her motto is: Simplify, standardize and scale!
Please subscibe on Apple, Spotify or Google.
