In this week’s episode, American Lung Association National President and CEO Harold Wimmer and Chief Marketing Officer Julia Fitzgerald introduce the organization’s parent-focused initiative encouraging adults to discuss the dangers of vaping with younger children. We love the “Get Your Head Out of the Clouds” campaign (talkaboutvaping.org) --created in partnership with the Ad Council--gently spoofing parents’ misinformation about e-cigarettes and the all-too-familiar reluctance to believe that their own kids might be vaping.
In this week’s episode, American Lung Association National President and CEO Harold Wimmer and Chief Marketing Officer Julia Fitzgerald introduce the organization’s parent-focused initiative encouraging adults to discuss the dangers of vaping with younger children. We love the “Get Your Head Out of the Clouds” campaign (talkaboutvaping.org) --created in partnership with the Ad Council--gently spoofing parents’ misinformation about e-cigarettes and the all-too-familiar reluctance to believe that their own kids might be vaping.