The Biggest Lie in Multifamily Right Now

In this episode, Rob Beardsley and Craig McGrouther break down one of the biggest misconceptions in multifamily investing today: the belief that distressed real estate automatically means opportunity.

They discuss why discounts from peak pricing can be misleading, how supply can overpower even the strongest demand story, and why investors need to look beyond flashy market data and marketing narratives.

The conversation also covers the risks of investing in high-growth, high-supply markets, the importance of understanding real operational and market fundamentals, and why disciplined underwriting matters more than chasing distressed deals with aggressive upside projections.

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