BFGoodrich has had a remarkable program for years supporting racers, especially in Baja. Listen in as Rich talks with Richard Winchester about all things BFG. Richard was at the start of the program and gives some great insight into how they built up Baja and why.
3:14 – Sliding into the cornfield
5:38 – then Uncle Sam sent me an invite for a visit to Korea
8:13– don’t wake the sleeping giant
9:30 – this performance stuff is a fad
14:50 – got the first lifetime membership out of the Southern Four Wheel Drive Association
21:28 – the start of the BFG Baja pits program
31:32– the people I count on to run the pits include my wife and daughter
32:54 – when things don’t go right in Mexico
35:09 – the developer of the rock crawling tire, Gary Interline
52:27 – we can’t have an influencer if they don’t know our products
1:01:31 – we were kind of just winging it
1:04:24 – Danny saved the party
We want to thank our sponsors Maxxis Tires and 4Low Magazine.
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