Offer Suite Magic: The Three Offers For Growing to A Million Dollars Without Stress, Complexity or Burn Out Artwork

Lifestyle Business School

Lifestyle Business School — The Podcast is hosted by online business strategist Stevie Dillon. It's dedicated to helping current and aspiring expertise-based online business owners achieve the “Lifestyle Business Sweet Spot”: A simple, leveraged lifestyle business with one to two core offers, high profits, working 5-hour days with a lean, remote team (or no team at all!)

Lifestyle Business School — The Podcast is for new and established course creators, coaches, consultants and online service providers who want the behind the scenes strategy on how to how to package and market your intellectual property to build a lifestyle business where your value is divorced from your time and you can build a business with deep impact — without relentless scale!

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Lifestyle Business School

Offer Suite Magic: The Three Offers For Growing to A Million Dollars Without Stress, Complexity or Burn Out

March 18, 2025 • Stevie Dillon • Season 6 • Episode 275

Your offer suite is the beating heart of your business. Without it, you don’t have a business.

In this episode, I will show you how to map out an offer suite with one flagship offer as the crown jewel. You'll discover why small (and might is best) and the ONLY three offers you need to hit a million dollars (plus, how to structure to reach your time and money goals.

I cover:

Why a simple offer suite is the key to a lifestyle business that prioritises balances;
The only three offers you need, which order to create them in and the job each does;
How to map a profitable offer suite.

Episode Show Notes:

00:00 The importance of an offer suite
00:37 Creating a high-converting offer suite
01:48 The case for a simple, streamlined offer suite
12:26 First offer: Flagship offer
16:10 Second offer: Entry offer
21:33 Third offer: Anchor offer
25:22 Mapping out your offer suite
34:04 Conclusion and next steps

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Recommended next episode:

→ Ep 252: How to Create an Irresistible, “Hell Yes” Online Course, Coaching or Membership Offer (Inspired by 2am Flights and Toddler Meltdowns)

Links Mentioned:

→ Get Create and Validate for 60% off to create your first or next irresistible online course in the next 12-weeks

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