The Press Conference Podcast
A sports media podcast focusing on the best of social media, press, marketing, commercial and PR at clubs and organisations. There is a strong community of sporting minds in the creative industry and in this series, Dan Simmonite speaks to the expert individuals and extracts the story behind their role and the best practice in their field.
The Press Conference Podcast
Kara Head - Social Media Manager at Bayer 04 Leverkusen
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Dan Simmonite
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Episode 9
Kara runs the twitter feed for the renowned Bayer 04 Leverkusen English account. She has the distinction of working from New York and commutes only to the coffee shop as she is employed as a remote worker for the club. She speaks about the importance of having a second language under her belt which set her apart from other applicants when looking for jobs and gives some valuable tips on how to be successful on social media, building communities, and developing the Bundesliga's presence overseas.
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Intro/Outro music by True Magenta.