Bernard Marr's Future of Business & Technology Podcast

Manchester United In New Digital Transformation Partnership

July 21, 2022 Bernard Marr
Bernard Marr's Future of Business & Technology Podcast
Manchester United In New Digital Transformation Partnership
Show Notes

In this episode I talk about a new technology partnership. Manchester United is entering a new partnership with DXC to look at digital transformation and how a club like Manchester United is using data, analytics, and technology to innovate, drive fan engagement, and more. Join me as I discuss this with Victoria Timpson, CEO of Alliances and Partnerships, Manchester United and Mark Hughes, Chief Growth Officer, DXC Technology.