Mastering Risk

Embrace the Suck in 2026: The No-BS Survival Strategy for Real Small Businesses

Dr. Jeff Donaldson, CD Season 15 Episode 20

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Is your small business ready for the chaos of 2026?

Political upheaval, economic swings, supply-chain disruptions, and natural disasters are coming and most side hustles won’t survive them. But you can. 

In this episode of Mastering Risk, Dr. D shares the exact 4-step entrepreneurial survival guide that’s 100% free, requires zero fancy tools, and puts you in control, no matter what the world throws at you.

Here’s what you’ll discover:
How to bulletproof your physical, mental, and financial health (the foundation every entrepreneur ignores until it’s too late).
Why mapping your entire business structure reveals hidden “single points of failure” that could collapse everything overnight — and how to fix them.
The game-changing shift from chasing goals to building unbreakable systems that grow your revenue without burning you out.
Why “embracing the suck” and never committing 100% is the secret to seizing massive opportunities when everyone else is panicking.

This isn’t apocalyptic fear-mongering or expensive software pitches. It’s practical, evidence-based advice from a disaster management professor and real small business owner who’s been exactly where you are, grinding for five-figure revenue in a chaotic world.

2026 will punish the unprepared and reward the resilient. These four steps are what worked for us in 2025, and they’ll work for your Etsy shop, print-on-demand store, local service, or any side hustle in 2026.Don’t wait for the next disruption to force change. Watch now, take control, and position yourself to not just survive, but thrive. 

Free small business risk downloads: https://www.preparednesslabs.ca
 
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DISCLOSURE 
Information shared here is for educational purposes only.  Individuals and business owners should evaluate their own business strategies, and identify any potential risks.  The information shared here is not a guarantee of success. Your results may vary.
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