#THEBIGLIFT
Series 3 Episode 6 - Are you ready for Google Analytics 4?
Series 3 Episode 6 - Are you ready for Google Analytics 4? 52:29 Series 3 Episode 5 - How to get the most from your online forms 31:17 Series 3 Episode 4 - Why Experimentation is not all about short-term success 37:12 Series 3 - Episode 3 -It's time for Experimentation to be recognised 26:32 Series 3 Episode 2 - Has the CRO market matured as a 'must have' solution? 32:22 Series 3 Episode 1- Is CRO implemented differently for B2B and B2C Clients 35:58 Series 2 Episode 10 - Can you define the true value of CRO? 34:57 Series 2 Episode 9 - Is conversion more than just CRO 39:57 Series 2 Episode 8 - How to improve visitor attention and prepare for the loss of 3rd Party Cookies 35:22 Series 2 Episode 7 - Is Conversion Rate Optimisation essential to eCommerce? 36:54 Series 2 Episode 6 - Profitability and research should drive CRO, not just winning experiments 38:39 Series 2 Episode 5 - Meet the team: Chris Kennedy - seeking the truth 31:02 Series 2 Episode 4 - A tale of two marketers, from colleagues to life-long friends 39:23 Series 2 Episode 3 - What is Digital Optimisation and why is it important? 35:00 Series 2 Episode 2 - The Demise of the third Party Cookie- Good or Bad? 32:10 S2: Episode 1 - Marketing at Different Ends of the Spectrum 31:09 Episode 20 - Can you still be passionate about Experimentation after 20+ years? 36:08 Episode 19 - Digital Marketing: Science or Art? 31:04 Episode 18 - Could Dragonfly AI take the guesswork out of creating effective and engaging content? 35:02 Episode 17 - Is using an interim CMO the best way to implement marketing trnsformation? 35:08 Episode 16 - Could Covid-19 be the catalyst to change your work / life balance for good? 37:35 Episode 15 - Is Video Commerce the next must have tool in the marketers toolbox? 37:25 Episode 14 - Where can marketers go to get free unbiased advice? 33:07 Episode 13 - Your key Social Media questions answered with Jon Simmonds 35:27 Episode 12 - Are Marketing Agencies selling themselves short? 36:10