Episode 3: Building a kitchen table agency with a stellar reputation – featuring Fi Edwards and Katie Langdon of Skin and Blister

Is it possible build a best-in-class agency from your kitchen table? It sure is – and sisters Fi Edwards and Katie Langdon are living proof. 
 
When they started their healthcare comms agency Skin and Blister in 2016, all they had was a great name and a grand vision, yet within a year they were pitching against – and beating – some of the best known agencies in their field. They now have a roster of major pharma clients and NHS organisations, yet the pair remain the only permanent staff.
 
Central to their success is their 'deadline driven working' model, which allows their remote-working freelance employees, the maximum possible flexibility.

Find out how they put this method into practice and how it became a major selling point. 

Chapters

• 0:00 Introduction and background
• 5:07 The deadline driven working model
• 9:14 Selling the model to clients
• 16:59 How they work with their freelance employees
• 23:00 Project management tools
• 26:30 Employees' wellbeing
• 29:47 Freelancers' interaction with clients
• 32:16 Growth plans
• 33:54 Getting new business
• 38:25 Finding the perfect client
• 43:55 Roundup and goodbyes