The KitchenTable Community Podcast

Episode 12: Going it alone: how to thrive in self-employment – featuring Sarah Townsend

November 28, 2021 John Season 1 Episode 12
The KitchenTable Community Podcast
Episode 12: Going it alone: how to thrive in self-employment – featuring Sarah Townsend
Show Notes Chapter Markers

Want to start your own agency but are intimidated by the thought of going it alone? Then you won’t want to miss this episode of The KitchenTable Community Podcast. Sarah Townsend is author of Survival Skills for Freelancers, which is vital reading for anyone considering flying solo, whether as a freelancer or an agency owner.

Sarah shares her own experiences and provides a practical roadmap for the journey of self-employment. Among the topics we discuss are: 

  • the discomfort many of us face around pricing – and how to get over it
  • how outsourcing tasks can make your working days much more pleasant (without jeopardising your cashflow)
  • the importance of walking away when a project or client isn’t right for you
  • how to manage your own expectations of self-employed life
  • handling the inevitable bad days 

Essential listening for anyone who wants to work for themselves.

Stop press. Sarah has just released her new book The Little Book of Confusables, which is is designed to help smart people avoid stupid mistakes with commonly confused words. It’s available on Amazon, in paperback and Kindle, here: https://amzn.to/3AjqtB4

Introduction
Sarah's background and her book
The importance of treating freelancing like a small business
Pricing your services
Pitching and getting ahead of the pack
The importance of turning down work and recognising when clients aren't right for you
Managing your expectations of self-employment and coping strategies for when things go awry
More about Sarah's book