The Marketing Guide

#121 - How To Build Trust & Increase Sales With Brand Consistency

August 29, 2022 Laura O'Mahony Episode 121
The Marketing Guide
#121 - How To Build Trust & Increase Sales With Brand Consistency
Show Notes

In this week's episode of The Marketing Guide, we are talking all about brand consistency, what is it, how it can help you grow, and why it matters for your small business. 

Think of Mc Donalds and what is the first thing you think of? The golden arches? The red packaging or Ronald McDonald? Worldwide Mcdonald's is recognizable no matter what country you are in and they have done this through brand consistency and brand recognition. 

In today's episode, we are diving into the topic of branding consistency and we discuss:

  • what is brand consistency?
  • why does brand consistency matter?
  • 5 ways to create a consistent brand 


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