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Episode 148: Greg Gesswein, CEO of Gesswein - Distribution B2B eCommerce
The Hard Truth About B2B eCommerce
The Hard Truth About B2B eCommerce
Episode 148: Greg Gesswein, CEO of Gesswein - Distribution B2B eCommerce
Apr 30, 2025
Season 8
Episode 8
Isaiah Bollinger
Greg Gesswein is a fourth generation distributor owner operator that has digitally transformed a 100 plus year old company. Gesswein is on their third generation of B2B eCommerce and has also modernized their ERP system to Acumatica. With a mix of modern SaaS platforms, Shopify and Acumatica, Gesswein is able to accelerate digital adoption and best in class features. We discuss the challenges of modernizing a legacy business and what it took to get to new SaaS platforms.
