#Clockedin with Jordan Edwards

What I Wish I'd Known Before Starting My Business: #262 - 5 Minute Friday

Jordan Edwards Season 5 Episode 262

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Breaking through the invisible barriers holding your business back requires recognizing the habits that secretly sabotage your success. In this powerful five-minute session, I share the five critical habits that stunted my own business growth for years – and how you can avoid making the same mistakes.

Perfectionism might seem like a virtue, but it's actually a growth killer. I spent too long polishing products in isolation when I should have been gathering real client feedback to guide improvements. Similarly, failing to document systems forced me to constantly reinvent processes instead of building on previous work. The documentation doesn't need to be fancy – simple notes or templates can transform your efficiency and make delegation possible.

As your business grows, opportunities multiply. Without clear criteria for what deserves your attention, saying "yes" becomes a default response that spreads you too thin. I learned that understanding your core values and mission provides the framework for strategic decisions about where to invest your time. Equally important is embracing difficult conversations rather than avoiding them. Contrary to what many fear, challenging discussions don't destroy relationships – they strengthen them by building trust and demonstrating commitment to honest communication.

Perhaps most critically, what you don't measure, you can't improve. I discovered that consistently tracking key performance indicators – from sales calls to conversion rates – naturally drives improvement simply through awareness. This principle applies universally: monitor your weight and it tends to normalize; track your sales activities and they typically increase.

Ready to break free from these limiting patterns? Start by identifying which of these habits is most holding you back right now. Even small changes in these five areas can unlock remarkable growth potential in your business. Which habit will you transform first?

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Complimentary Edwards Consulting Session: https://calendly.com/jordan-edwardsconsulting/30min

Speaker 0:

Hey, it's Jordan here with 5-Minute Friday with five habits that are going to build your business. That's holding your business back. Those five habits that held me back for years were perfectionism, no systems being documented, saying yes to everything, avoiding difficult conversations and not measuring and monitoring. So let's break those down all really, really quickly, because I know we only have five minutes. So the first one's, perfectionism. This is when I thought the product had to be so well done before even having a client.

Speaker 0:

The truth is, by having clients, you learn what the experience is going to be like and that's how you iterate and get better. No systems documented. This is where, each time you go through a process, you want to start to create a system around it so that you can iterate and do this a little bit quicker. So some of those systems might look like taking notes, having passing off the work to someone else, having an AI, outsourcing whatever it could be, and then saying yes to things that didn't align with my vision. So that constantly happens, where the bigger and bigger you get, the more opportunities you get and you start to realize that you can't say yes to everything because it's just not beneficial for your overall mission. So the key there is to understand what do you value, what do you want to accomplish and how are you going to get there.

Speaker 0:

And then the fourth one is avoiding difficult conversations. So on the other side of difficult conversations are greater relationships. In my perspective, I think anytime you have a hard conversation it allows your relationship to get much deeper with the person opposed from strifing it away, because you start to realize that relationships only strengthen by the difficulty of them. So if everything's super easy, it doesn't become this strong bond that you're building.

Speaker 0:

And then the last one, which I think is maybe the most important, which is measuring and monitoring. So by not measuring and monitoring, you're not seeing what key performance indicators are changing. So, for example, if you're growing a business sales you want to know that sales are growing each and every month. You want to know that you're having more sales calls, you want to know that you're having more discovery sessions and you want to keep and continue to see these. Because as you dive deeper and deeper and deeper, you start to realize that measuring and monitoring anything you measure and monitor will improve with time. The same thing's true with the scale, the same thing's true with everything you do. So that's all the time I got because it's five minute Friday. Thank you,

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