The Mark Jeffries Event Podcast

Patrick Smith - Cvent Connect Virtual

September 15, 2020 Mark Jeffries Season 1 Episode 9
The Mark Jeffries Event Podcast
Patrick Smith - Cvent Connect Virtual
Chapters
The Mark Jeffries Event Podcast
Patrick Smith - Cvent Connect Virtual
Sep 15, 2020 Season 1 Episode 9
Mark Jeffries

This week we are joined by Patrick Smith, CMO of Cvent. He tells the behind the scenes story of CVENT Connect Virtual ...we talk about how different content planning had to be, dealing with a vastly larger audience, the fascinating insights gleaned from tracking attendee behavior and how production was completely transformed.

Plus - a bold prediction: The Golden Age of events is coming!!

Extra Thanks to Patrick Smith for his time and to Rachel Andrews and Kayla Sommers for their hard work behind the seconds to make Cvent Connect Virtual such an exciting event - it was my honor to rejoin the team and host this event.

Show Notes

This week we are joined by Patrick Smith, CMO of Cvent. He tells the behind the scenes story of CVENT Connect Virtual ...we talk about how different content planning had to be, dealing with a vastly larger audience, the fascinating insights gleaned from tracking attendee behavior and how production was completely transformed.

Plus - a bold prediction: The Golden Age of events is coming!!

Extra Thanks to Patrick Smith for his time and to Rachel Andrews and Kayla Sommers for their hard work behind the seconds to make Cvent Connect Virtual such an exciting event - it was my honor to rejoin the team and host this event.