A Counselors Journey To Private Practice
Discover the essential keys for achieving growth, mastering marketing strategies, and thriving in a successful counseling private practice through our podcast.
A must-listen for mental health private practitioners, this show, hosted by counselor and business owner Dr. Juan Santos, brings you in-depth interviews with successful counselors.
Dr. Santos shares his personal insights, providing valuable advice on the nuances of growing and marketing a counseling private practice.
🌟 Why Tune In?
Each podcast episode provides actionable strategies designed to empower you in building and scaling your private counseling practice. From practical tips to real-world success stories, our podcast is your go-to resource for achieving success in private practice.
🚀 What to Expect:
- Inspiring Interviews: Gain valuable insights from successful counselors who have created a thriving private practice.
- Personal Perspectives: Dr. Juan Santos shares his own experiences and expertise, offering a unique blend of professional advice and personal anecdotes.
- Actionable Strategies: Every episode provides tangible, implementable strategies that you can immediately apply to enhance your counseling business.
🌐 Subscribe Now and Transform Your Counseling Practice!
Subscribe now on your preferred podcast platform and gain access to the tools, insights, and strategies that will propel your counseling business to new heights. Tune in to "A Counselors Journey To Private Practice"
A Counselors Journey To Private Practice
5 Things I Wish I Knew When I Started My Counseling Practice | Episode 25
Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.
5 Things I Wish I Knew When I Started My Counseling Practice
1. Boundaries. Make sure you have boundaries in your personal life and your professional life. Your family calendar should not be mixed with your business calendar. The mixture will emotionally and mentally drain you; it will not let you think clearly in one area. For instance, when you write a blog for your business, you start thinking about what you're doing later with your family. The blurred line does not allow for a healthy entrepreneurial mindset. Take a step back and ask yourself, do I have boundaries between my personal life and my work life?
2. Work With Those Who Are A Good Fit. When we get out of graduate school, we see the massive list of specialties that we can work with. If you click all the specialties, you think it will increase someone's chance of working with you. However, there's a difference between your ideal client and just any old client. Take time and draw out your ideal client. Who do you really want to work with? When there's a tough session, will you still be excited to work with them again? Once you figure this out, it will reduce downfalls later down the road.
3. Make Sure That You Build Connections. It's essential to build relationships in private practice. Go to conferences and communicate with other professionals in the field. As a side note, if you're out there in graduate school, it may help create a social media platform. Create a Facebook group of other graduate students who are in the same field. That way, when you transition into private practice, you'll have a community and stability.
4. Figure Out What To Charge. When I started my journey, it was challenging to discuss the price with my clients. I would ask myself if I could offer my services for free. I know that's not possible, but it isn't easy to grapple with the price. First, we need to be comfortable with setting our fees. When we can hold integrity, we remain connected to who we are at our core.
5. Know How To Start And Close A Session. You need to know when to end the conversation. I struggled with closing a session. It can be awkward and difficult if you don't know what to say. You need to have a better structure. If your session is 45-minutes long, then end at the 40-minute mark. You can allow those five minutes to be transition time and scheduling time. In the intake session, please share with your clients what they can expect from closing a session. That way, there's a rhythmic system as things continue in your private practice.
BONUS: Learn More About Marketing. "If you build it, they will come." That's not true anymore. I wish I knew more about marketing before starting my private practice.
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