Running up the learning curve with Russell and Ricky Luhrs

The Luhrs family farm near Cavendish in Western Victoria.  Ricky and his wife Marni farm with Russell, Ricky's dad.  They have two speeds, flat out and asleep.  They are always thinking about extracting the next few percent out of the business through strategic management, pasture performance and genetics.   If what they need doesn't exist on the market they build it.  I'm sure you'll enjoy the banter, openness and energy of this episode.

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Allflex Livestock Intelligence is the leader in the design, development, manufacturing, and delivery of animal monitoring, identification, and traceability solutions. Their data-driven solutions are used by farmers to manage animals. By putting intelligent, actionable information into farmers’ hands, their solutions empower them to act in a timely manner for optimal outcomes.

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