Priscilla McKinney is the CEO of Little Bird Marketing and the host of the popular Ponderings From The Perch podcast. Priscilla is a podcasting veteran who gets it.
Hear how Pricilla built a podcast program based on having clear business objectives and knowing what her audience wants and needs. No guesswork here.
Pricilla's podcast recording and marketing advice includes how to pace yourself, how to leverage social media to amplify the podcast content (going from blog posts to videos to email and LinkedIn posts), and finally... why having a process is critical to success and sanity.
Have a plan. Podcasts don't work if you just toss them out into the audio universe. There are simply too many podcasts and too much competition.
Priscilla on LinkedIn
Ponderings From The Perch Podcast
A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.