Who better to discuss the appalling lack of diversity within advertising and marketing universe than Wil Shelton, the CEO/Founder of L.A.'s advertising agency Wil Power Integrated Marketing. Wil Power is a unique independent African-American market expert agency. The power of Wil Power comes from its work at "Harnessing the power of word of mouth in the African American market through Urban Beauty Salon and Barbershop marketing."
In this interview, I asked Wil for his thoughts on what I consider the totally lame state of African-American representation within leadership at the major advertising agency networks (2 percent) and the CMO ranks at the Association of National Advertisers (3 percent.)
That's why I ask the question, could Kamala Harris get a job in advertising?
Some good news. The advertising Agencies Wieden+Kennedy and Basic are working to be proactive. Not just wordy.
Wil Power Integrated Marketing
Wil Shelton
ANA CMO Scorecard
Widen+Kennedy Workforce Data
Basic
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