{"version":"1.0.0","segments":[{"speaker":"Galen Low","startTime":27.16,"endTime":28.34,"body":"Hey folks,"},{"speaker":"Galen Low","startTime":27.16,"endTime":28.34,"body":"thanks for tuning in."},{"speaker":"Galen Low","startTime":28.35,"endTime":30.830000000000002,"body":"My name is Galen Low with"},{"speaker":"Galen Low","startTime":28.35,"endTime":30.830000000000002,"body":"The Digital Project Manager."},{"speaker":"Galen Low","startTime":31.04,"endTime":33.56,"body":"We are a community of digital"},{"speaker":"Galen Low","startTime":31.04,"endTime":33.56,"body":"professionals on a mission"},{"speaker":"Galen Low","startTime":33.56,"endTime":35.78,"body":"to help each other get"},{"speaker":"Galen Low","startTime":33.56,"endTime":35.78,"body":"skilled, get confident, and"},{"speaker":"Galen Low","startTime":35.78,"endTime":38.53,"body":"get connected so that we can"},{"speaker":"Galen Low","startTime":35.78,"endTime":38.53,"body":"amplify the value of project"},{"speaker":"Galen Low","startTime":38.540000000000006,"endTime":40.18,"body":"management in a digital world."},{"speaker":"Galen Low","startTime":40.429,"endTime":42.769999999999996,"body":"If you want to hear more"},{"speaker":"Galen Low","startTime":40.429,"endTime":42.769999999999996,"body":"about that, head on over to"},{"speaker":"Galen Low","startTime":42.769999999999996,"endTime":45.730000000000004,"body":"thedigitalprojectmanager.com/membership."},{"speaker":"Galen Low","startTime":46.224000000000004,"endTime":50.534000000000006,"body":"Okay, today we are talking about"},{"speaker":"Galen Low","startTime":46.224000000000004,"endTime":50.534000000000006,"body":"privacy and how we as digital"},{"speaker":"Galen Low","startTime":50.534000000000006,"endTime":54.224000000000004,"body":"project managers need to account"},{"speaker":"Galen Low","startTime":50.534000000000006,"endTime":54.224000000000004,"body":"for recent changes in technology"},{"speaker":"Galen Low","startTime":54.375,"endTime":57.644,"body":"and legislation in our projects"},{"speaker":"Galen Low","startTime":54.375,"endTime":57.644,"body":"as it relates to privacy."},{"speaker":"Galen Low","startTime":58.034,"endTime":60.594,"body":"Joining me today is one of"},{"speaker":"Galen Low","startTime":58.034,"endTime":60.594,"body":"our very own digital project"},{"speaker":"Galen Low","startTime":60.595,"endTime":63.314,"body":"management community experts"},{"speaker":"Galen Low","startTime":60.595,"endTime":63.314,"body":"and Delivery Principal"},{"speaker":"Galen Low","startTime":63.354,"endTime":64.694,"body":"at Thoughtworks, Ms."},{"speaker":"Galen Low","startTime":64.714,"endTime":65.554,"body":"Mackenzie Dysart."},{"speaker":"Galen Low","startTime":65.654,"endTime":67.274,"body":"Mackenzie, thanks"},{"speaker":"Galen Low","startTime":65.654,"endTime":67.274,"body":"for joining me today."},{"speaker":"Mackenzie Dysart","startTime":67.565,"endTime":68.51400000000001,"body":"Thank"},{"speaker":"Mackenzie Dysart","startTime":67.565,"endTime":68.51400000000001,"body":"you for having me."},{"speaker":"Mackenzie Dysart","startTime":68.51400000000001,"endTime":70.45400000000001,"body":"Really excited for"},{"speaker":"Mackenzie Dysart","startTime":68.51400000000001,"endTime":70.45400000000001,"body":"our chat today."},{"speaker":"Galen Low","startTime":70.614,"endTime":71.744,"body":"I'm excited too."},{"speaker":"Galen Low","startTime":71.78399999999999,"endTime":73.624,"body":"For our listeners, Mackenzie"},{"speaker":"Galen Low","startTime":71.78399999999999,"endTime":73.624,"body":"and I have been working"},{"speaker":"Galen Low","startTime":73.624,"endTime":76.664,"body":"together for years and I had"},{"speaker":"Galen Low","startTime":73.624,"endTime":76.664,"body":"this moment, I'm like, I don't"},{"speaker":"Galen Low","startTime":76.664,"endTime":79.864,"body":"think I've ever had Mackenzie"},{"speaker":"Galen Low","startTime":76.664,"endTime":79.864,"body":"on the podcast under my watch."},{"speaker":"Galen Low","startTime":79.914,"endTime":80.864,"body":"I'm like, let's change that."},{"speaker":"Galen Low","startTime":80.864,"endTime":81.95400000000001,"body":"And today we are changing that."},{"speaker":"Galen Low","startTime":81.985,"endTime":84.955,"body":"And I guess for listeners"},{"speaker":"Galen Low","startTime":81.985,"endTime":84.955,"body":"who don't know you, like,"},{"speaker":"Galen Low","startTime":85.215,"endTime":87.255,"body":"we were just talking about"},{"speaker":"Galen Low","startTime":85.215,"endTime":87.255,"body":"this in the green room, you"},{"speaker":"Galen Low","startTime":87.255,"endTime":90.155,"body":"always pick up a mantle that's"},{"speaker":"Galen Low","startTime":87.255,"endTime":90.155,"body":"like rolling a ball uphill,"},{"speaker":"Galen Low","startTime":90.155,"endTime":91.474,"body":"the really tough challenges."},{"speaker":"Galen Low","startTime":91.575,"endTime":94.484,"body":"You've been a champion of"},{"speaker":"Galen Low","startTime":91.575,"endTime":94.484,"body":"accessibility, and now you've"},{"speaker":"Galen Low","startTime":94.495,"endTime":98.345,"body":"fallen into this role of"},{"speaker":"Galen Low","startTime":94.495,"endTime":98.345,"body":"being a champion of privacy"},{"speaker":"Galen Low","startTime":98.425,"endTime":101.225,"body":"across digital projects,"},{"speaker":"Galen Low","startTime":98.425,"endTime":101.225,"body":"where you work, but also like"},{"speaker":"Galen Low","startTime":101.235,"endTime":102.475,"body":"in our community as well."},{"speaker":"Galen Low","startTime":103.065,"endTime":106.805,"body":"So your brand is kind of"},{"speaker":"Galen Low","startTime":103.065,"endTime":106.805,"body":"like difficult challenges to"},{"speaker":"Galen Low","startTime":106.83500000000001,"endTime":108.184,"body":"convince and persuade people."},{"speaker":"Mackenzie Dysart","startTime":108.184,"endTime":109.235,"body":"Difficult,"},{"speaker":"Mackenzie Dysart","startTime":108.184,"endTime":109.235,"body":"difficult, lemon difficult."},{"speaker":"Mackenzie Dysart","startTime":110.08500000000001,"endTime":111.135,"body":"That's my approach."},{"speaker":"Galen Low","startTime":111.645,"endTime":113.655,"body":"The least sexy"},{"speaker":"Galen Low","startTime":111.645,"endTime":113.655,"body":"parts of project management,"},{"speaker":"Galen Low","startTime":114.19500000000001,"endTime":114.855,"body":"champion that thing please."},{"speaker":"Mackenzie Dysart","startTime":114.865,"endTime":115.775,"body":"I am here for it."},{"speaker":"Galen Low","startTime":116.985,"endTime":117.625,"body":"I love that."},{"speaker":"Galen Low","startTime":117.774,"endTime":119.854,"body":"You were telling me that"},{"speaker":"Galen Low","startTime":117.774,"endTime":119.854,"body":"like, privacy just crept up."},{"speaker":"Galen Low","startTime":119.915,"endTime":122.565,"body":"It's just come into the"},{"speaker":"Galen Low","startTime":119.915,"endTime":122.565,"body":"fray and you've kind of, you"},{"speaker":"Galen Low","startTime":122.565,"endTime":123.685,"body":"didn't actively pursue it?"},{"speaker":"Mackenzie Dysart","startTime":123.715,"endTime":125.685,"body":"We'll"},{"speaker":"Mackenzie Dysart","startTime":123.715,"endTime":125.685,"body":"say I jumped into it."},{"speaker":"Mackenzie Dysart","startTime":125.925,"endTime":127.885,"body":"Yeah, so I've been working"},{"speaker":"Mackenzie Dysart","startTime":125.925,"endTime":127.885,"body":"with my client for the"},{"speaker":"Mackenzie Dysart","startTime":127.885,"endTime":129.135,"body":"last two and a half years."},{"speaker":"Mackenzie Dysart","startTime":129.225,"endTime":132.845,"body":"And so, about a year ago, they"},{"speaker":"Mackenzie Dysart","startTime":129.225,"endTime":132.845,"body":"were like, okay, the project"},{"speaker":"Mackenzie Dysart","startTime":132.845,"endTime":134.465,"body":"you've been working on, the"},{"speaker":"Mackenzie Dysart","startTime":132.845,"endTime":134.465,"body":"program stream, we're going to"},{"speaker":"Mackenzie Dysart","startTime":134.465,"endTime":136.79500000000002,"body":"swap it out now, ready for you"},{"speaker":"Mackenzie Dysart","startTime":134.465,"endTime":136.79500000000002,"body":"to move on to the next thing,"},{"speaker":"Mackenzie Dysart","startTime":136.79500000000002,"endTime":137.765,"body":"which is always exciting."},{"speaker":"Mackenzie Dysart","startTime":137.965,"endTime":140.185,"body":"But they went, privacy"},{"speaker":"Mackenzie Dysart","startTime":137.965,"endTime":140.185,"body":"needs some support."},{"speaker":"Mackenzie Dysart","startTime":140.345,"endTime":141.675,"body":"They've got a lot"},{"speaker":"Mackenzie Dysart","startTime":140.345,"endTime":141.675,"body":"of stuff going on."},{"speaker":"Mackenzie Dysart","startTime":141.675,"endTime":142.54500000000002,"body":"They have no process."},{"speaker":"Mackenzie Dysart","startTime":142.54500000000002,"endTime":143.91500000000002,"body":"They don't know how"},{"speaker":"Mackenzie Dysart","startTime":142.54500000000002,"endTime":143.91500000000002,"body":"to work with product."},{"speaker":"Mackenzie Dysart","startTime":144.35500000000002,"endTime":145.235,"body":"They need some help."},{"speaker":"Mackenzie Dysart","startTime":145.325,"endTime":146.265,"body":"So I went, well, okay."},{"speaker":"Mackenzie Dysart","startTime":146.505,"endTime":149.975,"body":"And so it's been a year of me"},{"speaker":"Mackenzie Dysart","startTime":146.505,"endTime":149.975,"body":"learning all things privacy"},{"speaker":"Mackenzie Dysart","startTime":150.125,"endTime":153.805,"body":"and it's daunting, but it's"},{"speaker":"Mackenzie Dysart","startTime":150.125,"endTime":153.805,"body":"also just like accessibility."},{"speaker":"Mackenzie Dysart","startTime":153.805,"endTime":155.565,"body":"It's just the right"},{"speaker":"Mackenzie Dysart","startTime":153.805,"endTime":155.565,"body":"thing to do for people."},{"speaker":"Mackenzie Dysart","startTime":155.565,"endTime":157.81,"body":"And I think, it's important"},{"speaker":"Mackenzie Dysart","startTime":155.565,"endTime":157.81,"body":"that we understand the"},{"speaker":"Mackenzie Dysart","startTime":157.81,"endTime":161.32,"body":"value and the benefits, and"},{"speaker":"Mackenzie Dysart","startTime":157.81,"endTime":161.32,"body":"it's not just laws, right?"},{"speaker":"Mackenzie Dysart","startTime":161.33,"endTime":162.79,"body":"It's doing right by people."},{"speaker":"Mackenzie Dysart","startTime":162.8,"endTime":164.855,"body":"It's protecting people."},{"speaker":"Mackenzie Dysart","startTime":164.995,"endTime":167.905,"body":"And I think sometimes we get"},{"speaker":"Mackenzie Dysart","startTime":164.995,"endTime":167.905,"body":"bogged down by 'it's hard'"},{"speaker":"Mackenzie Dysart","startTime":168.145,"endTime":170.925,"body":"versus the anecdotes and the"},{"speaker":"Mackenzie Dysart","startTime":168.145,"endTime":170.925,"body":"stories of why these things"},{"speaker":"Mackenzie Dysart","startTime":170.925,"endTime":171.995,"body":"matter and why it's important."},{"speaker":"Mackenzie Dysart","startTime":172.245,"endTime":173.535,"body":"And so, yeah, it's been a year."},{"speaker":"Mackenzie Dysart","startTime":173.685,"endTime":174.485,"body":"I've learned a lot."},{"speaker":"Mackenzie Dysart","startTime":174.485,"endTime":176.665,"body":"I get to work with really"},{"speaker":"Mackenzie Dysart","startTime":174.485,"endTime":176.665,"body":"smart people, obviously"},{"speaker":"Mackenzie Dysart","startTime":176.665,"endTime":178.745,"body":"some challenging people"},{"speaker":"Mackenzie Dysart","startTime":176.665,"endTime":178.745,"body":"as well, but like tough"},{"speaker":"Mackenzie Dysart","startTime":178.745,"endTime":181.185,"body":"conversations are had, but"},{"speaker":"Mackenzie Dysart","startTime":178.745,"endTime":181.185,"body":"at the end, you're always"},{"speaker":"Mackenzie Dysart","startTime":181.185,"endTime":184.085,"body":"building a better product,"},{"speaker":"Mackenzie Dysart","startTime":181.185,"endTime":184.085,"body":"a better project, better"},{"speaker":"Mackenzie Dysart","startTime":184.135,"endTime":185.735,"body":"service for your end users."},{"speaker":"Mackenzie Dysart","startTime":185.735,"endTime":187.825,"body":"And I think that's generally"},{"speaker":"Mackenzie Dysart","startTime":185.735,"endTime":187.825,"body":"the hill that I end up dying"},{"speaker":"Mackenzie Dysart","startTime":187.825,"endTime":190.355,"body":"on is let's do right by end"},{"speaker":"Mackenzie Dysart","startTime":187.825,"endTime":190.355,"body":"users and right by people."},{"speaker":"Mackenzie Dysart","startTime":190.505,"endTime":192.665,"body":"So of course it just"},{"speaker":"Mackenzie Dysart","startTime":190.505,"endTime":192.665,"body":"sucks to be right in right"},{"speaker":"Mackenzie Dysart","startTime":192.685,"endTime":193.905,"body":"like accessibility did."},{"speaker":"Mackenzie Dysart","startTime":193.945,"endTime":194.755,"body":"So here we are."},{"speaker":"Mackenzie Dysart","startTime":194.785,"endTime":197.805,"body":"I'm ready to talk about"},{"speaker":"Mackenzie Dysart","startTime":194.785,"endTime":197.805,"body":"privacy, why it matters,"},{"speaker":"Mackenzie Dysart","startTime":197.855,"endTime":199.335,"body":"and why you should care."},{"speaker":"Galen Low","startTime":199.71,"endTime":201.92,"body":"Honestly, I love"},{"speaker":"Galen Low","startTime":199.71,"endTime":201.92,"body":"that because I mean, it"},{"speaker":"Galen Low","startTime":201.92,"endTime":203.6,"body":"is a noble cause really."},{"speaker":"Galen Low","startTime":203.67,"endTime":207.01,"body":"And certainly I've been in"},{"speaker":"Galen Low","startTime":203.67,"endTime":207.01,"body":"projects where it is very much"},{"speaker":"Galen Low","startTime":207.01,"endTime":208.67,"body":"this box ticking exercise."},{"speaker":"Galen Low","startTime":208.67,"endTime":209.91,"body":"It's a big pain in the bottom."},{"speaker":"Galen Low","startTime":210.08,"endTime":211.46,"body":"Nobody really wants to do it."},{"speaker":"Galen Low","startTime":211.51,"endTime":215.15,"body":"And they just want to like,"},{"speaker":"Galen Low","startTime":211.51,"endTime":215.15,"body":"just get rid of that liability."},{"speaker":"Galen Low","startTime":215.15,"endTime":215.46,"body":"Right?"},{"speaker":"Galen Low","startTime":215.52,"endTime":218.309,"body":"You know, not so much a"},{"speaker":"Galen Low","startTime":215.52,"endTime":218.309,"body":"user experience so much as"},{"speaker":"Galen Low","startTime":218.37,"endTime":219.7,"body":"it is reducing liability."},{"speaker":"Galen Low","startTime":219.81,"endTime":222.4,"body":"But I love that framing that"},{"speaker":"Galen Low","startTime":219.81,"endTime":222.4,"body":"yes, all of these things are to"},{"speaker":"Galen Low","startTime":222.4,"endTime":225.21,"body":"like create better experiences"},{"speaker":"Galen Low","startTime":222.4,"endTime":225.21,"body":"do right by our users."},{"speaker":"Galen Low","startTime":225.4,"endTime":226.94,"body":"And I think that's really,"},{"speaker":"Galen Low","startTime":225.4,"endTime":226.94,"body":"really interesting."},{"speaker":"Galen Low","startTime":226.95,"endTime":229.08,"body":"I guess the other thing is"},{"speaker":"Galen Low","startTime":226.95,"endTime":229.08,"body":"that in the conversations"},{"speaker":"Galen Low","startTime":229.08,"endTime":231.08,"body":"that I've been a part of,"},{"speaker":"Galen Low","startTime":229.08,"endTime":231.08,"body":"and it sounds like for you"},{"speaker":"Galen Low","startTime":231.08,"endTime":235.53,"body":"as well, data privacy is"},{"speaker":"Galen Low","startTime":231.08,"endTime":235.53,"body":"more at the forefront now."},{"speaker":"Galen Low","startTime":235.57,"endTime":238.51,"body":"I mean, storing data is"},{"speaker":"Galen Low","startTime":235.57,"endTime":238.51,"body":"nothing new, personally"},{"speaker":"Galen Low","startTime":238.51,"endTime":240.65,"body":"identifiable information,"},{"speaker":"Galen Low","startTime":238.51,"endTime":240.65,"body":"that tongue twister,"},{"speaker":"Galen Low","startTime":240.79,"endTime":241.839,"body":"nothing too terribly new."},{"speaker":"Galen Low","startTime":241.839,"endTime":244.39000000000001,"body":"But I've sensed this sort"},{"speaker":"Galen Low","startTime":241.839,"endTime":244.39000000000001,"body":"of arc in the importance"},{"speaker":"Galen Low","startTime":244.39000000000001,"endTime":246.16,"body":"of privacy, the importance"},{"speaker":"Galen Low","startTime":244.39000000000001,"endTime":246.16,"body":"of getting it right, the"},{"speaker":"Galen Low","startTime":246.16,"endTime":247.459,"body":"importance of having process."},{"speaker":"Galen Low","startTime":247.695,"endTime":250.975,"body":"The importance of working"},{"speaker":"Galen Low","startTime":247.695,"endTime":250.975,"body":"things into the things that"},{"speaker":"Galen Low","startTime":250.975,"endTime":253.175,"body":"we're creating, especially"},{"speaker":"Galen Low","startTime":250.975,"endTime":253.175,"body":"our digital solutions."},{"speaker":"Galen Low","startTime":253.385,"endTime":254.665,"body":"But beyond that, I'm ignorant."},{"speaker":"Galen Low","startTime":255.095,"endTime":258.015,"body":"So I wonder if you could"},{"speaker":"Galen Low","startTime":255.095,"endTime":258.015,"body":"just tell us like how"},{"speaker":"Galen Low","startTime":258.105,"endTime":261.865,"body":"something like data privacy is"},{"speaker":"Galen Low","startTime":258.105,"endTime":261.865,"body":"different today than it was,"},{"speaker":"Galen Low","startTime":261.895,"endTime":263.98400000000004,"body":"say like 5 or 10 years ago?"},{"speaker":"Galen Low","startTime":263.98400000000004,"endTime":266.675,"body":"Like what are the key things"},{"speaker":"Galen Low","startTime":263.98400000000004,"endTime":266.675,"body":"driving those differences?"},{"speaker":"Mackenzie Dysart","startTime":267.31,"endTime":269.06,"body":"Yeah,"},{"speaker":"Mackenzie Dysart","startTime":267.31,"endTime":269.06,"body":"so, I mean, 10 years ago,"},{"speaker":"Mackenzie Dysart","startTime":269.40999999999997,"endTime":271.19,"body":"all we were concerned about"},{"speaker":"Mackenzie Dysart","startTime":269.40999999999997,"endTime":271.19,"body":"was data breaches, right?"},{"speaker":"Mackenzie Dysart","startTime":271.19,"endTime":273.99,"body":"We were concerned about"},{"speaker":"Mackenzie Dysart","startTime":271.19,"endTime":273.99,"body":"where that PII was, where"},{"speaker":"Mackenzie Dysart","startTime":273.99,"endTime":275.73,"body":"we were storing it, and"},{"speaker":"Mackenzie Dysart","startTime":273.99,"endTime":275.73,"body":"making sure it was protected."},{"speaker":"Mackenzie Dysart","startTime":275.74,"endTime":279.4,"body":"And that's really all the"},{"speaker":"Mackenzie Dysart","startTime":275.74,"endTime":279.4,"body":"data privacy laws were, right?"},{"speaker":"Mackenzie Dysart","startTime":279.48,"endTime":280.54999999999995,"body":"That's where it ended."},{"speaker":"Mackenzie Dysart","startTime":280.55999999999995,"endTime":284.33000000000004,"body":"And then, I guess it was 2016"},{"speaker":"Mackenzie Dysart","startTime":280.55999999999995,"endTime":284.33000000000004,"body":"is when GDPR came out, right?"},{"speaker":"Mackenzie Dysart","startTime":284.33000000000004,"endTime":287.24,"body":"And that was the first"},{"speaker":"Mackenzie Dysart","startTime":284.33000000000004,"endTime":287.24,"body":"legislation and I should"},{"speaker":"Mackenzie Dysart","startTime":287.24,"endTime":288.49,"body":"remember what GDPR stands for."},{"speaker":"Mackenzie Dysart","startTime":288.49,"endTime":288.88,"body":"I don't."},{"speaker":"Galen Low","startTime":288.89,"endTime":293.58000000000004,"body":"General Data"},{"speaker":"Galen Low","startTime":288.89,"endTime":293.58000000000004,"body":"Protection Regulation."},{"speaker":"Mackenzie Dysart","startTime":294.20000000000005,"endTime":297.24,"body":"I should know,"},{"speaker":"Mackenzie Dysart","startTime":294.20000000000005,"endTime":297.24,"body":"but it was the first kind of"},{"speaker":"Mackenzie Dysart","startTime":297.25,"endTime":299.88,"body":"piece to say like people should"},{"speaker":"Mackenzie Dysart","startTime":297.25,"endTime":299.88,"body":"have control over what's being"},{"speaker":"Mackenzie Dysart","startTime":299.88,"endTime":301.20000000000005,"body":"tracked about them online."},{"speaker":"Mackenzie Dysart","startTime":301.23,"endTime":301.53,"body":"Right?"},{"speaker":"Mackenzie Dysart","startTime":301.53999999999996,"endTime":303.44000000000005,"body":"And this primarily"},{"speaker":"Mackenzie Dysart","startTime":301.53999999999996,"endTime":303.44000000000005,"body":"affected websites."},{"speaker":"Mackenzie Dysart","startTime":303.46000000000004,"endTime":305.55999999999995,"body":"And it was that the start"},{"speaker":"Mackenzie Dysart","startTime":303.46000000000004,"endTime":305.55999999999995,"body":"of those cookie banners"},{"speaker":"Mackenzie Dysart","startTime":305.55999999999995,"endTime":306.59000000000003,"body":"that we all know and love."},{"speaker":"Mackenzie Dysart","startTime":306.73,"endTime":309.78499999999997,"body":"And, like we aren't bothered"},{"speaker":"Mackenzie Dysart","startTime":306.73,"endTime":309.78499999999997,"body":"by anymore because they're just"},{"speaker":"Mackenzie Dysart","startTime":309.95500000000004,"endTime":314.21500000000003,"body":"so common because everyone has"},{"speaker":"Mackenzie Dysart","startTime":309.95500000000004,"endTime":314.21500000000003,"body":"cookies and we need to consent"},{"speaker":"Mackenzie Dysart","startTime":314.225,"endTime":315.395,"body":"to those cookies being tracked."},{"speaker":"Mackenzie Dysart","startTime":315.595,"endTime":320.145,"body":"And that was the first move"},{"speaker":"Mackenzie Dysart","startTime":315.595,"endTime":320.145,"body":"towards like, okay, what"},{"speaker":"Mackenzie Dysart","startTime":320.155,"endTime":322.845,"body":"people are doing and what"},{"speaker":"Mackenzie Dysart","startTime":320.155,"endTime":322.845,"body":"their activity is matters"},{"speaker":"Mackenzie Dysart","startTime":322.845,"endTime":325.975,"body":"and they should have control"},{"speaker":"Mackenzie Dysart","startTime":322.845,"endTime":325.975,"body":"and consent and really like"},{"speaker":"Mackenzie Dysart","startTime":325.975,"endTime":327.775,"body":"know what's happening with"},{"speaker":"Mackenzie Dysart","startTime":325.975,"endTime":327.775,"body":"their data and have choices."},{"speaker":"Mackenzie Dysart","startTime":328.155,"endTime":330.245,"body":"Then we started to see"},{"speaker":"Mackenzie Dysart","startTime":328.155,"endTime":330.245,"body":"the California Protection"},{"speaker":"Mackenzie Dysart","startTime":330.245,"endTime":331.605,"body":"Act came in 2020."},{"speaker":"Mackenzie Dysart","startTime":331.69500000000005,"endTime":336.755,"body":"2021 had the CPRA, which, or"},{"speaker":"Mackenzie Dysart","startTime":331.69500000000005,"endTime":336.755,"body":"CPRA, another act in the U.S."},{"speaker":"Mackenzie Dysart","startTime":337.025,"endTime":340.17999999999995,"body":"And really what's, we're"},{"speaker":"Mackenzie Dysart","startTime":337.025,"endTime":340.17999999999995,"body":"starting to see is state by"},{"speaker":"Mackenzie Dysart","startTime":340.19000000000005,"endTime":342.52,"body":"state, there's new legislation"},{"speaker":"Mackenzie Dysart","startTime":340.19000000000005,"endTime":342.52,"body":"coming out in the U.S."},{"speaker":"Mackenzie Dysart","startTime":342.75,"endTime":345.9,"body":"In the U.K., in the E.U.,"},{"speaker":"Mackenzie Dysart","startTime":342.75,"endTime":345.9,"body":"they're further ahead in terms"},{"speaker":"Mackenzie Dysart","startTime":345.9,"endTime":349.61,"body":"of protection and more like"},{"speaker":"Mackenzie Dysart","startTime":345.9,"endTime":349.61,"body":"federal or like governing"},{"speaker":"Mackenzie Dysart","startTime":349.61,"endTime":352.82000000000005,"body":"across the E.U., which is easier"},{"speaker":"Mackenzie Dysart","startTime":349.61,"endTime":352.82000000000005,"body":"to understand and apply to."},{"speaker":"Mackenzie Dysart","startTime":353.02,"endTime":354.35,"body":"Australia's got its own laws."},{"speaker":"Mackenzie Dysart","startTime":354.36,"endTime":356.38,"body":"Canada's coming up with some"},{"speaker":"Mackenzie Dysart","startTime":354.36,"endTime":356.38,"body":"of its own laws as well."},{"speaker":"Mackenzie Dysart","startTime":356.38,"endTime":357.63,"body":"I think Canadians,"},{"speaker":"Mackenzie Dysart","startTime":356.38,"endTime":357.63,"body":"it's called PIPEDA."},{"speaker":"Galen Low","startTime":357.63,"endTime":358.86,"body":"PIPEDA, yeah."},{"speaker":"Mackenzie Dysart","startTime":359.05999999999995,"endTime":359.29999999999995,"body":"Right?"},{"speaker":"Mackenzie Dysart","startTime":359.30999999999995,"endTime":360.42999999999995,"body":"All these fun little acronyms."},{"speaker":"Mackenzie Dysart","startTime":361.05999999999995,"endTime":363.84000000000003,"body":"But there's just so many new"},{"speaker":"Mackenzie Dysart","startTime":361.05999999999995,"endTime":363.84000000000003,"body":"laws coming out like regularly"},{"speaker":"Mackenzie Dysart","startTime":363.84000000000003,"endTime":364.78,"body":"to protect people's data."},{"speaker":"Mackenzie Dysart","startTime":364.78,"endTime":367.67999999999995,"body":"And it's all because of"},{"speaker":"Mackenzie Dysart","startTime":364.78,"endTime":367.67999999999995,"body":"how we, as society, are"},{"speaker":"Mackenzie Dysart","startTime":367.71000000000004,"endTime":368.85,"body":"using data now, right?"},{"speaker":"Mackenzie Dysart","startTime":368.85,"endTime":371.46000000000004,"body":"So before, it was just"},{"speaker":"Mackenzie Dysart","startTime":368.85,"endTime":371.46000000000004,"body":"concerned about, like, we"},{"speaker":"Mackenzie Dysart","startTime":371.46000000000004,"endTime":373.66999999999996,"body":"didn't want individuals data"},{"speaker":"Mackenzie Dysart","startTime":371.46000000000004,"endTime":373.66999999999996,"body":"getting breached because"},{"speaker":"Mackenzie Dysart","startTime":373.66999999999996,"endTime":374.90999999999997,"body":"of identity theft, right?"},{"speaker":"Mackenzie Dysart","startTime":374.96000000000004,"endTime":376.17999999999995,"body":"That was the main purpose of it."},{"speaker":"Mackenzie Dysart","startTime":376.40999999999997,"endTime":379.03,"body":"Now there's so many"},{"speaker":"Mackenzie Dysart","startTime":376.40999999999997,"endTime":379.03,"body":"other reasons to be"},{"speaker":"Mackenzie Dysart","startTime":379.28999999999996,"endTime":380.5,"body":"careful about your data."},{"speaker":"Mackenzie Dysart","startTime":380.63,"endTime":384.07000000000005,"body":"There's a pretty common, like,"},{"speaker":"Mackenzie Dysart","startTime":380.63,"endTime":384.07000000000005,"body":"anecdote from CVS about the fact"},{"speaker":"Mackenzie Dysart","startTime":384.07000000000005,"endTime":386.995,"body":"that there was a teenage girl,"},{"speaker":"Mackenzie Dysart","startTime":384.07000000000005,"endTime":386.995,"body":"she'd been looking some stuff"},{"speaker":"Mackenzie Dysart","startTime":386.995,"endTime":392.495,"body":"up online, and then CVS sent her"},{"speaker":"Mackenzie Dysart","startTime":386.995,"endTime":392.495,"body":"a coupon for prenatal stuff or"},{"speaker":"Mackenzie Dysart","startTime":392.495,"endTime":395.845,"body":"baby things, and basically outed"},{"speaker":"Mackenzie Dysart","startTime":392.495,"endTime":395.845,"body":"her as pregnant to her dad."},{"speaker":"Mackenzie Dysart","startTime":396.08500000000004,"endTime":398.895,"body":"Because they just went, oh,"},{"speaker":"Mackenzie Dysart","startTime":396.08500000000004,"endTime":398.895,"body":"a person in this household"},{"speaker":"Mackenzie Dysart","startTime":398.895,"endTime":402.345,"body":"is looking for this, it's not"},{"speaker":"Mackenzie Dysart","startTime":398.895,"endTime":402.345,"body":"sensitive, and just sense of"},{"speaker":"Mackenzie Dysart","startTime":402.4,"endTime":404.0,"body":"and that's not okay, right?"},{"speaker":"Mackenzie Dysart","startTime":404.15,"endTime":406.24,"body":"And that's the anecdote"},{"speaker":"Mackenzie Dysart","startTime":404.15,"endTime":406.24,"body":"everybody thinks of, but"},{"speaker":"Mackenzie Dysart","startTime":406.24,"endTime":408.28999999999996,"body":"now we start thinking of all"},{"speaker":"Mackenzie Dysart","startTime":406.24,"endTime":408.28999999999996,"body":"the tracking technology and"},{"speaker":"Mackenzie Dysart","startTime":408.32000000000005,"endTime":409.29999999999995,"body":"things that we have in tools."},{"speaker":"Mackenzie Dysart","startTime":409.32000000000005,"endTime":411.35,"body":"And there's an anecdote"},{"speaker":"Mackenzie Dysart","startTime":409.32000000000005,"endTime":411.35,"body":"and story in a camera,"},{"speaker":"Mackenzie Dysart","startTime":411.35,"endTime":413.91999999999996,"body":"which car manufactured is"},{"speaker":"Mackenzie Dysart","startTime":411.35,"endTime":413.91999999999996,"body":"I want to say Mercedes, but"},{"speaker":"Mackenzie Dysart","startTime":413.91999999999996,"endTime":415.28,"body":"basically there was a divorce."},{"speaker":"Mackenzie Dysart","startTime":415.72,"endTime":419.91999999999996,"body":"She got the car and he still has"},{"speaker":"Mackenzie Dysart","startTime":415.72,"endTime":419.91999999999996,"body":"access to tracking that vehicle"},{"speaker":"Mackenzie Dysart","startTime":419.96000000000004,"endTime":421.33000000000004,"body":"and they can't shut it down."},{"speaker":"Mackenzie Dysart","startTime":421.42999999999995,"endTime":425.17999999999995,"body":"And then there's that safety"},{"speaker":"Mackenzie Dysart","startTime":421.42999999999995,"endTime":425.17999999999995,"body":"aspect of she can't be anywhere"},{"speaker":"Mackenzie Dysart","startTime":425.17999999999995,"endTime":428.105,"body":"without her ex knowing where"},{"speaker":"Mackenzie Dysart","startTime":425.17999999999995,"endTime":428.105,"body":"she is because she can't"},{"speaker":"Mackenzie Dysart","startTime":428.115,"endTime":430.41499999999996,"body":"have his access removed from"},{"speaker":"Mackenzie Dysart","startTime":428.115,"endTime":430.41499999999996,"body":"the vehicle because of how"},{"speaker":"Mackenzie Dysart","startTime":430.41499999999996,"endTime":431.30499999999995,"body":"they built their systems."},{"speaker":"Mackenzie Dysart","startTime":431.605,"endTime":434.015,"body":"So there's all these things"},{"speaker":"Mackenzie Dysart","startTime":431.605,"endTime":434.015,"body":"of like, as we're building"},{"speaker":"Mackenzie Dysart","startTime":434.015,"endTime":436.655,"body":"smarter technology, we're"},{"speaker":"Mackenzie Dysart","startTime":434.015,"endTime":436.655,"body":"gathering all this extra data"},{"speaker":"Mackenzie Dysart","startTime":436.655,"endTime":438.67499999999995,"body":"about people, and then what"},{"speaker":"Mackenzie Dysart","startTime":436.655,"endTime":438.67499999999995,"body":"are we doing with that data?"},{"speaker":"Mackenzie Dysart","startTime":438.83500000000004,"endTime":441.995,"body":"And then we look at health"},{"speaker":"Mackenzie Dysart","startTime":438.83500000000004,"endTime":441.995,"body":"data and what that means for"},{"speaker":"Mackenzie Dysart","startTime":441.995,"endTime":445.655,"body":"people and understanding like"},{"speaker":"Mackenzie Dysart","startTime":441.995,"endTime":445.655,"body":"the implications of their"},{"speaker":"Mackenzie Dysart","startTime":445.655,"endTime":448.515,"body":"health data is shared to"},{"speaker":"Mackenzie Dysart","startTime":445.655,"endTime":448.515,"body":"different states, for example,"},{"speaker":"Mackenzie Dysart","startTime":448.525,"endTime":450.08500000000004,"body":"because things can be shared."},{"speaker":"Mackenzie Dysart","startTime":450.235,"endTime":453.255,"body":"And then even the concept"},{"speaker":"Mackenzie Dysart","startTime":450.235,"endTime":453.255,"body":"of PII has changed, right?"},{"speaker":"Mackenzie Dysart","startTime":453.255,"endTime":456.265,"body":"PII initially was like"},{"speaker":"Mackenzie Dysart","startTime":453.255,"endTime":456.265,"body":"name, address, phone number,"},{"speaker":"Mackenzie Dysart","startTime":456.33500000000004,"endTime":457.92499999999995,"body":"like, postal code, whatever."},{"speaker":"Mackenzie Dysart","startTime":458.115,"endTime":461.265,"body":"Now there's the broader term"},{"speaker":"Mackenzie Dysart","startTime":458.115,"endTime":461.265,"body":"that is sensitive information,"},{"speaker":"Mackenzie Dysart","startTime":461.29499999999996,"endTime":463.865,"body":"so that is anything pertaining"},{"speaker":"Mackenzie Dysart","startTime":461.29499999999996,"endTime":463.865,"body":"to who you are as an"},{"speaker":"Mackenzie Dysart","startTime":463.865,"endTime":467.365,"body":"individual, race, gender, and"},{"speaker":"Mackenzie Dysart","startTime":463.865,"endTime":467.365,"body":"then there's the biometric"},{"speaker":"Mackenzie Dysart","startTime":467.365,"endTime":468.31500000000005,"body":"aspect of it too, right?"},{"speaker":"Mackenzie Dysart","startTime":468.31500000000005,"endTime":471.155,"body":"Like, a photo of your face"},{"speaker":"Mackenzie Dysart","startTime":468.31500000000005,"endTime":471.155,"body":"is biometric information now."},{"speaker":"Mackenzie Dysart","startTime":471.255,"endTime":473.025,"body":"Something that I had never"},{"speaker":"Mackenzie Dysart","startTime":471.255,"endTime":473.025,"body":"thought about before, of like,"},{"speaker":"Mackenzie Dysart","startTime":473.04499999999996,"endTime":477.095,"body":"uploading your profile photo to"},{"speaker":"Mackenzie Dysart","startTime":473.04499999999996,"endTime":477.095,"body":"a platform, that's now biometric"},{"speaker":"Mackenzie Dysart","startTime":477.095,"endTime":479.20500000000004,"body":"information that they can then"},{"speaker":"Mackenzie Dysart","startTime":477.095,"endTime":479.20500000000004,"body":"use to like, match your face"},{"speaker":"Mackenzie Dysart","startTime":479.20500000000004,"endTime":480.595,"body":"to things on the internet."},{"speaker":"Mackenzie Dysart","startTime":480.865,"endTime":483.42499999999995,"body":"I've never been an overly"},{"speaker":"Mackenzie Dysart","startTime":480.865,"endTime":483.42499999999995,"body":"like concerned about privacy"},{"speaker":"Mackenzie Dysart","startTime":483.42499999999995,"endTime":485.82500000000005,"body":"person on the internet because"},{"speaker":"Mackenzie Dysart","startTime":483.42499999999995,"endTime":485.82500000000005,"body":"I grew up in that age of like,"},{"speaker":"Mackenzie Dysart","startTime":485.985,"endTime":488.31500000000005,"body":"at first I was very hesitant"},{"speaker":"Mackenzie Dysart","startTime":485.985,"endTime":488.31500000000005,"body":"and had so many fake names on"},{"speaker":"Mackenzie Dysart","startTime":488.31500000000005,"endTime":492.095,"body":"Hotmail and then just committed"},{"speaker":"Mackenzie Dysart","startTime":488.31500000000005,"endTime":492.095,"body":"myself to no, just going to be"},{"speaker":"Mackenzie Dysart","startTime":492.095,"endTime":495.255,"body":"my real self on the internet"},{"speaker":"Mackenzie Dysart","startTime":492.095,"endTime":495.255,"body":"from now on and lost all that"},{"speaker":"Mackenzie Dysart","startTime":495.53499999999997,"endTime":497.19500000000005,"body":"concern for whatever reason."},{"speaker":"Mackenzie Dysart","startTime":497.245,"endTime":501.04499999999996,"body":"And I think there's just so"},{"speaker":"Mackenzie Dysart","startTime":497.245,"endTime":501.04499999999996,"body":"much information out there and"},{"speaker":"Mackenzie Dysart","startTime":501.04499999999996,"endTime":503.71500000000003,"body":"then people can connect the dots"},{"speaker":"Mackenzie Dysart","startTime":501.04499999999996,"endTime":503.71500000000003,"body":"and find all this information"},{"speaker":"Mackenzie Dysart","startTime":503.71500000000003,"endTime":507.88,"body":"and now I'm just more aware"},{"speaker":"Mackenzie Dysart","startTime":503.71500000000003,"endTime":507.88,"body":"of how systems use it, how"},{"speaker":"Mackenzie Dysart","startTime":507.88,"endTime":510.07000000000005,"body":"it can be like shared, sold."},{"speaker":"Mackenzie Dysart","startTime":510.07000000000005,"endTime":512.12,"body":"I think the biggest thing that"},{"speaker":"Mackenzie Dysart","startTime":510.07000000000005,"endTime":512.12,"body":"we think about when we get like"},{"speaker":"Mackenzie Dysart","startTime":512.13,"endTime":514.7,"body":"icky about what's done with"},{"speaker":"Mackenzie Dysart","startTime":512.13,"endTime":514.7,"body":"our data is you think Cambridge"},{"speaker":"Mackenzie Dysart","startTime":514.7,"endTime":517.22,"body":"Analytica and all those things"},{"speaker":"Mackenzie Dysart","startTime":514.7,"endTime":517.22,"body":"that happen where it's like, Oh,"},{"speaker":"Mackenzie Dysart","startTime":517.22,"endTime":519.74,"body":"your activity on Facebook, we're"},{"speaker":"Mackenzie Dysart","startTime":517.22,"endTime":519.74,"body":"going to manipulate that to do"},{"speaker":"Mackenzie Dysart","startTime":519.74,"endTime":521.84,"body":"these other things and figure"},{"speaker":"Mackenzie Dysart","startTime":519.74,"endTime":521.84,"body":"out this information about you."},{"speaker":"Mackenzie Dysart","startTime":522.16,"endTime":524.805,"body":"And there's a lot of laws"},{"speaker":"Mackenzie Dysart","startTime":522.16,"endTime":524.805,"body":"coming out trying to stop"},{"speaker":"Mackenzie Dysart","startTime":524.805,"endTime":528.035,"body":"that or protect that and"},{"speaker":"Mackenzie Dysart","startTime":524.805,"endTime":528.035,"body":"allow you to opt in and"},{"speaker":"Mackenzie Dysart","startTime":528.035,"endTime":529.155,"body":"control your experience."},{"speaker":"Mackenzie Dysart","startTime":529.185,"endTime":532.495,"body":"And I think, we'll talk about"},{"speaker":"Mackenzie Dysart","startTime":529.185,"endTime":532.495,"body":"this probably multiple times"},{"speaker":"Mackenzie Dysart","startTime":532.495,"endTime":535.895,"body":"today, but ultimately what I"},{"speaker":"Mackenzie Dysart","startTime":532.495,"endTime":535.895,"body":"think the intent of all of these"},{"speaker":"Mackenzie Dysart","startTime":535.895,"endTime":538.795,"body":"laws is just to put control"},{"speaker":"Mackenzie Dysart","startTime":535.895,"endTime":538.795,"body":"back in the end user's hands"},{"speaker":"Mackenzie Dysart","startTime":538.8249999999999,"endTime":541.665,"body":"versus us making decisions"},{"speaker":"Mackenzie Dysart","startTime":538.8249999999999,"endTime":541.665,"body":"arbitrarily for people."},{"speaker":"Galen Low","startTime":541.975,"endTime":543.145,"body":"That's what I"},{"speaker":"Galen Low","startTime":541.975,"endTime":543.145,"body":"find really interesting."},{"speaker":"Galen Low","startTime":543.145,"endTime":544.905,"body":"And I think, yeah, you hit"},{"speaker":"Galen Low","startTime":543.145,"endTime":544.905,"body":"on two really big points."},{"speaker":"Galen Low","startTime":544.925,"endTime":546.915,"body":"So a) the technology"},{"speaker":"Galen Low","startTime":544.925,"endTime":546.915,"body":"it's progressing, it's"},{"speaker":"Galen Low","startTime":546.915,"endTime":548.685,"body":"personalized, it's convenient."},{"speaker":"Galen Low","startTime":548.785,"endTime":552.185,"body":"And the price for all of that"},{"speaker":"Galen Low","startTime":548.785,"endTime":552.185,"body":"is generally data, right?"},{"speaker":"Galen Low","startTime":552.225,"endTime":553.295,"body":"Knowing things about you."},{"speaker":"Galen Low","startTime":553.4549999999999,"endTime":555.3349999999999,"body":"I think the other piece is"},{"speaker":"Galen Low","startTime":553.4549999999999,"endTime":555.3349999999999,"body":"just this awareness, right?"},{"speaker":"Galen Low","startTime":555.395,"endTime":557.925,"body":"You said like 10 years ago,"},{"speaker":"Galen Low","startTime":555.395,"endTime":557.925,"body":"data breaches, it could be"},{"speaker":"Galen Low","startTime":557.925,"endTime":559.4549999999999,"body":"like, a credit card company."},{"speaker":"Galen Low","startTime":559.525,"endTime":561.685,"body":"Yeah, like someone got access"},{"speaker":"Galen Low","startTime":559.525,"endTime":561.685,"body":"to all your credit card"},{"speaker":"Galen Low","startTime":561.685,"endTime":562.805,"body":"numbers and that's a thing."},{"speaker":"Galen Low","startTime":562.805,"endTime":564.755,"body":"And we're like, Oh yeah,"},{"speaker":"Galen Low","startTime":562.805,"endTime":564.755,"body":"I guess that can happen."},{"speaker":"Galen Low","startTime":565.035,"endTime":567.3249999999999,"body":"And now it's just much more"},{"speaker":"Galen Low","startTime":565.035,"endTime":567.3249999999999,"body":"part of the conversation."},{"speaker":"Galen Low","startTime":567.3249999999999,"endTime":568.745,"body":"We have this like"},{"speaker":"Galen Low","startTime":567.3249999999999,"endTime":568.745,"body":"deeper awareness of"},{"speaker":"Galen Low","startTime":568.745,"endTime":569.925,"body":"how our data is used."},{"speaker":"Galen Low","startTime":570.3199999999999,"endTime":572.43,"body":"And then the next step"},{"speaker":"Galen Low","startTime":570.3199999999999,"endTime":572.43,"body":"beyond that is exactly"},{"speaker":"Galen Low","startTime":572.43,"endTime":573.0699999999999,"body":"as you say, right?"},{"speaker":"Galen Low","startTime":573.0699999999999,"endTime":575.28,"body":"It's like, how can we put"},{"speaker":"Galen Low","startTime":573.0699999999999,"endTime":575.28,"body":"that control back into the"},{"speaker":"Galen Low","startTime":575.28,"endTime":579.01,"body":"hands of the people who are"},{"speaker":"Galen Low","startTime":575.28,"endTime":579.01,"body":"the sources of that data?"},{"speaker":"Galen Low","startTime":579.17,"endTime":581.66,"body":"And then how can we, you know,"},{"speaker":"Galen Low","startTime":579.17,"endTime":581.66,"body":"continue to drive transparency"},{"speaker":"Galen Low","startTime":581.67,"endTime":584.04,"body":"and awareness around how"},{"speaker":"Galen Low","startTime":581.67,"endTime":584.04,"body":"that data is being used?"},{"speaker":"Galen Low","startTime":584.0699999999999,"endTime":585.9599999999999,"body":"And I do agree that like,"},{"speaker":"Galen Low","startTime":584.0699999999999,"endTime":585.9599999999999,"body":"yeah, that ickiness of"},{"speaker":"Galen Low","startTime":585.9599999999999,"endTime":587.5799999999999,"body":"like, having your data sold."},{"speaker":"Galen Low","startTime":587.5799999999999,"endTime":591.13,"body":"That's like the most, I guess,"},{"speaker":"Galen Low","startTime":587.5799999999999,"endTime":591.13,"body":"common conversation I have"},{"speaker":"Galen Low","startTime":591.14,"endTime":592.1899999999999,"body":"around privacy, at least."},{"speaker":"Galen Low","startTime":592.36,"endTime":594.3,"body":"But, the thing you mentioned"},{"speaker":"Galen Low","startTime":592.36,"endTime":594.3,"body":"about pictures, like, I've come"},{"speaker":"Galen Low","startTime":594.3,"endTime":597.49,"body":"across tools and, not saying"},{"speaker":"Galen Low","startTime":594.3,"endTime":597.49,"body":"one way or the other, whether"},{"speaker":"Galen Low","startTime":597.49,"endTime":601.04,"body":"they're ethical or not, but"},{"speaker":"Galen Low","startTime":597.49,"endTime":601.04,"body":"they're sort of connecting sort"},{"speaker":"Galen Low","startTime":601.04,"endTime":604.61,"body":"of your social profiles and"},{"speaker":"Galen Low","startTime":601.04,"endTime":604.61,"body":"then to verify whether they,"},{"speaker":"Galen Low","startTime":604.66,"endTime":607.2189999999999,"body":"it is actually you and not"},{"speaker":"Galen Low","startTime":604.66,"endTime":607.2189999999999,"body":"some other Mackenzie Dysart."},{"speaker":"Galen Low","startTime":607.42,"endTime":609.66,"body":"You're like, Oh, a little"},{"speaker":"Galen Low","startTime":607.42,"endTime":609.66,"body":"bit of facial recognition."},{"speaker":"Galen Low","startTime":609.67,"endTime":611.9599999999999,"body":"Like it could be a different"},{"speaker":"Galen Low","startTime":609.67,"endTime":611.9599999999999,"body":"photo of you there and here, but"},{"speaker":"Galen Low","startTime":612.04,"endTime":613.3,"body":"you know, is it the same person?"},{"speaker":"Galen Low","startTime":613.3,"endTime":614.39,"body":"And they're using"},{"speaker":"Galen Low","startTime":613.3,"endTime":614.39,"body":"it in that way."},{"speaker":"Galen Low","startTime":614.39,"endTime":618.24,"body":"And it gets pretty deep in"},{"speaker":"Galen Low","startTime":614.39,"endTime":618.24,"body":"terms of how this is being used."},{"speaker":"Galen Low","startTime":618.26,"endTime":621.3399999999999,"body":"Not the economics, the simple"},{"speaker":"Galen Low","startTime":618.26,"endTime":621.3399999999999,"body":"economics of like buying data"},{"speaker":"Galen Low","startTime":621.3399999999999,"endTime":626.0,"body":"and selling it, but the sort"},{"speaker":"Galen Low","startTime":621.3399999999999,"endTime":626.0,"body":"of economics of baking data"},{"speaker":"Galen Low","startTime":626.0,"endTime":631.17,"body":"processing into features that"},{"speaker":"Galen Low","startTime":626.0,"endTime":631.17,"body":"are abstracted and blended into"},{"speaker":"Galen Low","startTime":631.18,"endTime":635.4399999999999,"body":"a broader experience and that"},{"speaker":"Galen Low","startTime":631.18,"endTime":635.4399999999999,"body":"awareness is a spectrum, right?"},{"speaker":"Galen Low","startTime":635.4399999999999,"endTime":637.3399999999999,"body":"And like, people are going to"},{"speaker":"Galen Low","startTime":635.4399999999999,"endTime":637.3399999999999,"body":"be like, okay, I'm aware that if"},{"speaker":"Galen Low","startTime":637.3399999999999,"endTime":639.17,"body":"I give people my email address,"},{"speaker":"Galen Low","startTime":637.3399999999999,"endTime":639.17,"body":"I'm probably going to get"},{"speaker":"Galen Low","startTime":639.18,"endTime":642.67,"body":"some, promotional newsletters"},{"speaker":"Galen Low","startTime":639.18,"endTime":642.67,"body":"from that person, maybe from a"},{"speaker":"Galen Low","startTime":642.67,"endTime":646.3299999999999,"body":"third party, but then it can go"},{"speaker":"Galen Low","startTime":642.67,"endTime":646.3299999999999,"body":"much, much deeper, much deeper."},{"speaker":"Mackenzie Dysart","startTime":646.5699999999999,"endTime":647.1,"body":"So deep."},{"speaker":"Mackenzie Dysart","startTime":647.5699999999999,"endTime":647.9599999999999,"body":"Yeah."},{"speaker":"Mackenzie Dysart","startTime":648.04,"endTime":650.3,"body":"And like the amount of"},{"speaker":"Mackenzie Dysart","startTime":648.04,"endTime":650.3,"body":"data you give away about"},{"speaker":"Mackenzie Dysart","startTime":650.3,"endTime":653.14,"body":"other people on it, like"},{"speaker":"Mackenzie Dysart","startTime":650.3,"endTime":653.14,"body":"is also really interesting."},{"speaker":"Mackenzie Dysart","startTime":653.16,"endTime":655.13,"body":"And that could be like a"},{"speaker":"Mackenzie Dysart","startTime":653.16,"endTime":655.13,"body":"whole other conversation,"},{"speaker":"Mackenzie Dysart","startTime":655.28,"endTime":656.3299999999999,"body":"but it's interesting."},{"speaker":"Galen Low","startTime":656.5899999999999,"endTime":657.9399999999999,"body":"I mean, I"},{"speaker":"Galen Low","startTime":656.5899999999999,"endTime":657.9399999999999,"body":"suppose it is one of those,"},{"speaker":"Galen Low","startTime":658.0,"endTime":659.2099999999999,"body":"more 'you know' things."},{"speaker":"Galen Low","startTime":659.47,"endTime":662.3199999999999,"body":"But then I guess, from a project"},{"speaker":"Galen Low","startTime":659.47,"endTime":662.3199999999999,"body":"perspective, the economics"},{"speaker":"Galen Low","startTime":662.35,"endTime":665.29,"body":"of a project, I guess, I"},{"speaker":"Galen Low","startTime":662.35,"endTime":665.29,"body":"mean, we don't have infinite"},{"speaker":"Galen Low","startTime":665.29,"endTime":668.8399999999999,"body":"time and infinite budget"},{"speaker":"Galen Low","startTime":665.29,"endTime":668.8399999999999,"body":"to know everything we need"},{"speaker":"Galen Low","startTime":668.8399999999999,"endTime":671.26,"body":"to know about data privacy."},{"speaker":"Galen Low","startTime":671.62,"endTime":674.81,"body":"But we were talking earlier"},{"speaker":"Galen Low","startTime":671.62,"endTime":674.81,"body":"in the green room about"},{"speaker":"Galen Low","startTime":674.91,"endTime":675.85,"body":"like process, right?"},{"speaker":"Galen Low","startTime":675.88,"endTime":678.86,"body":"Even just like having a bit"},{"speaker":"Galen Low","startTime":675.88,"endTime":678.86,"body":"of a framework around it."},{"speaker":"Galen Low","startTime":679.43,"endTime":681.2099999999999,"body":"And I guess, with all"},{"speaker":"Galen Low","startTime":679.43,"endTime":681.2099999999999,"body":"of this, I'm thinking"},{"speaker":"Galen Low","startTime":681.2099999999999,"endTime":681.99,"body":"of digital projects."},{"speaker":"Galen Low","startTime":681.99,"endTime":683.73,"body":"I'm thinking of things"},{"speaker":"Galen Low","startTime":681.99,"endTime":683.73,"body":"like, website builds."},{"speaker":"Galen Low","startTime":683.73,"endTime":684.4399999999999,"body":"I'm thinking of apps."},{"speaker":"Galen Low","startTime":684.4399999999999,"endTime":687.16,"body":"I'm thinking of, augmented"},{"speaker":"Galen Low","startTime":684.4399999999999,"endTime":687.16,"body":"reality, hack video games,"},{"speaker":"Galen Low","startTime":687.17,"endTime":689.78,"body":"all these things, like does"},{"speaker":"Galen Low","startTime":687.17,"endTime":689.78,"body":"every digital project now"},{"speaker":"Galen Low","startTime":689.78,"endTime":691.48,"body":"need to consider data privacy?"},{"speaker":"Galen Low","startTime":691.66,"endTime":694.56,"body":"And also with all the things"},{"speaker":"Galen Low","startTime":691.66,"endTime":694.56,"body":"that you mentioned, all the"},{"speaker":"Galen Low","startTime":694.56,"endTime":695.55,"body":"acronyms we talked about."},{"speaker":"Mackenzie Dysart","startTime":695.7099999999999,"endTime":696.54,"body":"So many acronyms."},{"speaker":"Galen Low","startTime":696.8399999999999,"endTime":698.91,"body":"What is the risk"},{"speaker":"Galen Low","startTime":696.8399999999999,"endTime":698.91,"body":"of not having privacy baked"},{"speaker":"Galen Low","startTime":698.91,"endTime":699.9599999999999,"body":"into a digital project?"},{"speaker":"Mackenzie Dysart","startTime":700.29,"endTime":701.42,"body":"Short answer, yes."},{"speaker":"Mackenzie Dysart","startTime":701.81,"endTime":702.1,"body":"Right?"},{"speaker":"Mackenzie Dysart","startTime":702.1,"endTime":704.27,"body":"We can just stop there and"},{"speaker":"Mackenzie Dysart","startTime":702.1,"endTime":704.27,"body":"just say, yes, everything"},{"speaker":"Mackenzie Dysart","startTime":704.27,"endTime":705.43,"body":"should consider data privacy."},{"speaker":"Mackenzie Dysart","startTime":705.75,"endTime":709.8349999999999,"body":"Long answer is, it's so critical"},{"speaker":"Mackenzie Dysart","startTime":705.75,"endTime":709.8349999999999,"body":"to understand what data points"},{"speaker":"Mackenzie Dysart","startTime":709.8349999999999,"endTime":711.055,"body":"you're capturing about people."},{"speaker":"Mackenzie Dysart","startTime":711.175,"endTime":713.435,"body":"And that's, if we're going"},{"speaker":"Mackenzie Dysart","startTime":711.175,"endTime":713.435,"body":"to think websites, just to"},{"speaker":"Mackenzie Dysart","startTime":713.435,"endTime":715.375,"body":"make this easier, there's"},{"speaker":"Mackenzie Dysart","startTime":713.435,"endTime":715.375,"body":"the two sides of it, right?"},{"speaker":"Mackenzie Dysart","startTime":715.375,"endTime":717.615,"body":"First, there's the non"},{"speaker":"Mackenzie Dysart","startTime":715.375,"endTime":717.615,"body":"authenticated, non logged in,"},{"speaker":"Mackenzie Dysart","startTime":717.9649999999999,"endTime":720.385,"body":"where basically we're just"},{"speaker":"Mackenzie Dysart","startTime":717.9649999999999,"endTime":720.385,"body":"tracking cookies and sessions."},{"speaker":"Mackenzie Dysart","startTime":720.735,"endTime":723.395,"body":"And that's really the"},{"speaker":"Mackenzie Dysart","startTime":720.735,"endTime":723.395,"body":"GDPR experience, right?"},{"speaker":"Mackenzie Dysart","startTime":723.435,"endTime":726.3349999999999,"body":"That we're mostly familiar"},{"speaker":"Mackenzie Dysart","startTime":723.435,"endTime":726.3349999999999,"body":"with and understanding what"},{"speaker":"Mackenzie Dysart","startTime":726.355,"endTime":728.295,"body":"consents can happen by default."},{"speaker":"Mackenzie Dysart","startTime":728.485,"endTime":732.795,"body":"So an interesting piece to"},{"speaker":"Mackenzie Dysart","startTime":728.485,"endTime":732.795,"body":"understand is for GDPR, like"},{"speaker":"Mackenzie Dysart","startTime":732.795,"endTime":737.3149999999999,"body":"that cookie banner pop up, every"},{"speaker":"Mackenzie Dysart","startTime":732.795,"endTime":737.3149999999999,"body":"country has a different set of"},{"speaker":"Mackenzie Dysart","startTime":737.3349999999999,"endTime":740.3349999999999,"body":"rules about what can happen if"},{"speaker":"Mackenzie Dysart","startTime":737.3349999999999,"endTime":740.3349999999999,"body":"someone doesn't click on it."},{"speaker":"Mackenzie Dysart","startTime":740.615,"endTime":744.185,"body":"So in the U.S., for example,"},{"speaker":"Mackenzie Dysart","startTime":740.615,"endTime":744.185,"body":"if someone clicks outside"},{"speaker":"Mackenzie Dysart","startTime":744.185,"endTime":746.475,"body":"that banner and just dismisses"},{"speaker":"Mackenzie Dysart","startTime":744.185,"endTime":746.475,"body":"it and hits the X, you"},{"speaker":"Mackenzie Dysart","startTime":746.475,"endTime":748.8249999999999,"body":"can assume implied consent"},{"speaker":"Mackenzie Dysart","startTime":746.475,"endTime":748.8249999999999,"body":"and collect the cookies."},{"speaker":"Mackenzie Dysart","startTime":749.2149999999999,"endTime":750.8349999999999,"body":"That is not the"},{"speaker":"Mackenzie Dysart","startTime":749.2149999999999,"endTime":750.8349999999999,"body":"case in the GDPR."},{"speaker":"Mackenzie Dysart","startTime":750.845,"endTime":752.255,"body":"That is not the case in Canada."},{"speaker":"Mackenzie Dysart","startTime":752.625,"endTime":755.655,"body":"So it's so important to have"},{"speaker":"Mackenzie Dysart","startTime":752.625,"endTime":755.655,"body":"understanding of all the"},{"speaker":"Mackenzie Dysart","startTime":755.655,"endTime":758.805,"body":"different regions that you're"},{"speaker":"Mackenzie Dysart","startTime":755.655,"endTime":758.805,"body":"operating in and what the"},{"speaker":"Mackenzie Dysart","startTime":758.805,"endTime":762.905,"body":"impacts are and what rules and"},{"speaker":"Mackenzie Dysart","startTime":758.805,"endTime":762.905,"body":"legal processes you need to"},{"speaker":"Mackenzie Dysart","startTime":762.915,"endTime":765.145,"body":"be following to make sure that"},{"speaker":"Mackenzie Dysart","startTime":762.915,"endTime":765.145,"body":"you're as compliant as possible."},{"speaker":"Mackenzie Dysart","startTime":765.365,"endTime":768.1949999999999,"body":"And then that also bodes to"},{"speaker":"Mackenzie Dysart","startTime":765.365,"endTime":768.1949999999999,"body":"like, what is your internal"},{"speaker":"Mackenzie Dysart","startTime":768.1949999999999,"endTime":770.8349999999999,"body":"process every time you add"},{"speaker":"Mackenzie Dysart","startTime":768.1949999999999,"endTime":770.8349999999999,"body":"a new pixel or tracking"},{"speaker":"Mackenzie Dysart","startTime":770.8349999999999,"endTime":771.935,"body":"cookie to your website?"},{"speaker":"Mackenzie Dysart","startTime":772.125,"endTime":774.645,"body":"How do you check and then make"},{"speaker":"Mackenzie Dysart","startTime":772.125,"endTime":774.645,"body":"sure that it's in your cookie"},{"speaker":"Mackenzie Dysart","startTime":774.655,"endTime":779.375,"body":"tracking system so that it is"},{"speaker":"Mackenzie Dysart","startTime":774.655,"endTime":779.375,"body":"either defined as required, or"},{"speaker":"Mackenzie Dysart","startTime":779.415,"endTime":781.925,"body":"it's just, it's not necessary?"},{"speaker":"Mackenzie Dysart","startTime":782.1949999999999,"endTime":784.595,"body":"So it can be like just"},{"speaker":"Mackenzie Dysart","startTime":782.1949999999999,"endTime":784.595,"body":"marketing or whatever, and then"},{"speaker":"Mackenzie Dysart","startTime":784.595,"endTime":787.2149999999999,"body":"it's filed correctly so that"},{"speaker":"Mackenzie Dysart","startTime":784.595,"endTime":787.2149999999999,"body":"you're behaving as expected."},{"speaker":"Mackenzie Dysart","startTime":787.405,"endTime":790.625,"body":"So I think that's the easiest"},{"speaker":"Mackenzie Dysart","startTime":787.405,"endTime":790.625,"body":"kind of simplest place"},{"speaker":"Mackenzie Dysart","startTime":790.655,"endTime":791.775,"body":"where it's quite clear."},{"speaker":"Mackenzie Dysart","startTime":792.0749999999999,"endTime":794.865,"body":"Then if you have authenticated"},{"speaker":"Mackenzie Dysart","startTime":792.0749999999999,"endTime":794.865,"body":"users and like a logged in"},{"speaker":"Mackenzie Dysart","startTime":794.865,"endTime":797.125,"body":"state, what are you doing"},{"speaker":"Mackenzie Dysart","startTime":794.865,"endTime":797.125,"body":"with all that data that you"},{"speaker":"Mackenzie Dysart","startTime":797.125,"endTime":798.105,"body":"have about those people?"},{"speaker":"Mackenzie Dysart","startTime":798.235,"endTime":800.915,"body":"And then on top of that,"},{"speaker":"Mackenzie Dysart","startTime":798.235,"endTime":800.915,"body":"where's the data going?"},{"speaker":"Mackenzie Dysart","startTime":801.225,"endTime":805.095,"body":"So when we talk about selling"},{"speaker":"Mackenzie Dysart","startTime":801.225,"endTime":805.095,"body":"and sharing of data, a lot of"},{"speaker":"Mackenzie Dysart","startTime":805.095,"endTime":809.485,"body":"people think of like the sale"},{"speaker":"Mackenzie Dysart","startTime":805.095,"endTime":809.485,"body":"of data as, Oh, I've taken"},{"speaker":"Mackenzie Dysart","startTime":809.485,"endTime":811.275,"body":"your data and I've sold it"},{"speaker":"Mackenzie Dysart","startTime":809.485,"endTime":811.275,"body":"to another company for money."},{"speaker":"Mackenzie Dysart","startTime":811.64,"endTime":814.8399999999999,"body":"That is not what the legal"},{"speaker":"Mackenzie Dysart","startTime":811.64,"endTime":814.8399999999999,"body":"definition of sale of"},{"speaker":"Mackenzie Dysart","startTime":814.8399999999999,"endTime":817.73,"body":"data is, which I did not"},{"speaker":"Mackenzie Dysart","startTime":814.8399999999999,"endTime":817.73,"body":"know until a year ago."},{"speaker":"Mackenzie Dysart","startTime":817.9599999999999,"endTime":820.9499999999999,"body":"So what it actually means"},{"speaker":"Mackenzie Dysart","startTime":817.9599999999999,"endTime":820.9499999999999,"body":"is transferring data from"},{"speaker":"Mackenzie Dysart","startTime":820.9499999999999,"endTime":824.11,"body":"one system to another for"},{"speaker":"Mackenzie Dysart","startTime":820.9499999999999,"endTime":824.11,"body":"financial benefit at some point."},{"speaker":"Mackenzie Dysart","startTime":824.6,"endTime":829.14,"body":"So it could be you going"},{"speaker":"Mackenzie Dysart","startTime":824.6,"endTime":829.14,"body":"from like your database to"},{"speaker":"Mackenzie Dysart","startTime":829.5699999999999,"endTime":833.5799999999999,"body":"amplitude or segment or some"},{"speaker":"Mackenzie Dysart","startTime":829.5699999999999,"endTime":833.5799999999999,"body":"sort of tool that you use to"},{"speaker":"Mackenzie Dysart","startTime":833.5799999999999,"endTime":837.35,"body":"figure out how you're going to"},{"speaker":"Mackenzie Dysart","startTime":833.5799999999999,"endTime":837.35,"body":"market to them and then like"},{"speaker":"Mackenzie Dysart","startTime":837.35,"endTime":840.89,"body":"your CRM tool and then you're"},{"speaker":"Mackenzie Dysart","startTime":837.35,"endTime":840.89,"body":"sending them marketing emails"},{"speaker":"Mackenzie Dysart","startTime":841.3299999999999,"endTime":842.61,"body":"and then they buy something."},{"speaker":"Mackenzie Dysart","startTime":842.65,"endTime":845.04,"body":"That is a sale of data process."},{"speaker":"Mackenzie Dysart","startTime":845.0799999999999,"endTime":847.9,"body":"Even though it's all your"},{"speaker":"Mackenzie Dysart","startTime":845.0799999999999,"endTime":847.9,"body":"own experiences and like"},{"speaker":"Mackenzie Dysart","startTime":847.9,"endTime":850.24,"body":"your own systems, it's"},{"speaker":"Mackenzie Dysart","startTime":847.9,"endTime":850.24,"body":"still a transfer of data."},{"speaker":"Mackenzie Dysart","startTime":850.27,"endTime":853.3299999999999,"body":"And so it's really interesting"},{"speaker":"Mackenzie Dysart","startTime":850.27,"endTime":853.3299999999999,"body":"and something that we also"},{"speaker":"Mackenzie Dysart","startTime":853.3299999999999,"endTime":856.18,"body":"need to think about is where"},{"speaker":"Mackenzie Dysart","startTime":853.3299999999999,"endTime":856.18,"body":"is the data being housed?"},{"speaker":"Mackenzie Dysart","startTime":856.3199999999999,"endTime":857.3,"body":"Where is the data going?"},{"speaker":"Mackenzie Dysart","startTime":857.31,"endTime":858.66,"body":"And how are we moving that data?"},{"speaker":"Mackenzie Dysart","startTime":858.66,"endTime":859.6999999999999,"body":"Is it anonymized?"},{"speaker":"Mackenzie Dysart","startTime":859.75,"endTime":861.1899999999999,"body":"Is it encrypted?"},{"speaker":"Mackenzie Dysart","startTime":861.1999999999999,"endTime":863.98,"body":"Are we making sure that"},{"speaker":"Mackenzie Dysart","startTime":861.1999999999999,"endTime":863.98,"body":"like once it goes from our"},{"speaker":"Mackenzie Dysart","startTime":863.98,"endTime":866.23,"body":"system to the next system,"},{"speaker":"Mackenzie Dysart","startTime":863.98,"endTime":866.23,"body":"we don't actually need the"},{"speaker":"Mackenzie Dysart","startTime":866.23,"endTime":870.05,"body":"individual PII for whatever"},{"speaker":"Mackenzie Dysart","startTime":866.23,"endTime":870.05,"body":"identifiable information we"},{"speaker":"Mackenzie Dysart","startTime":870.05,"endTime":871.56,"body":"can just send aggregates."},{"speaker":"Mackenzie Dysart","startTime":871.99,"endTime":873.4,"body":"Okay, that's a little bit safer."},{"speaker":"Mackenzie Dysart","startTime":873.5699999999999,"endTime":877.38,"body":"So it's understanding what data"},{"speaker":"Mackenzie Dysart","startTime":873.5699999999999,"endTime":877.38,"body":"points are capturing, how you're"},{"speaker":"Mackenzie Dysart","startTime":877.38,"endTime":881.0799999999999,"body":"capturing consent, and then"},{"speaker":"Mackenzie Dysart","startTime":877.38,"endTime":881.0799999999999,"body":"what you're doing with the data."},{"speaker":"Mackenzie Dysart","startTime":881.12,"endTime":884.16,"body":"There's like three key terms"},{"speaker":"Mackenzie Dysart","startTime":881.12,"endTime":884.16,"body":"that I learned that apply to"},{"speaker":"Mackenzie Dysart","startTime":884.16,"endTime":887.52,"body":"most things in privacy, and"},{"speaker":"Mackenzie Dysart","startTime":884.16,"endTime":887.52,"body":"it's really notice, so that's"},{"speaker":"Mackenzie Dysart","startTime":887.55,"endTime":891.54,"body":"giving the information about"},{"speaker":"Mackenzie Dysart","startTime":887.55,"endTime":891.54,"body":"what is happening and what will"},{"speaker":"Mackenzie Dysart","startTime":891.54,"endTime":892.8399999999999,"body":"happen if you make this choice."},{"speaker":"Mackenzie Dysart","startTime":893.39,"endTime":896.56,"body":"There's consent, so that's the"},{"speaker":"Mackenzie Dysart","startTime":893.39,"endTime":896.56,"body":"actual capture of the decision"},{"speaker":"Mackenzie Dysart","startTime":896.56,"endTime":897.76,"body":"that the person's making."},{"speaker":"Mackenzie Dysart","startTime":898.285,"endTime":900.535,"body":"And then there's the control,"},{"speaker":"Mackenzie Dysart","startTime":898.285,"endTime":900.535,"body":"and that's the ability to, like,"},{"speaker":"Mackenzie Dysart","startTime":900.5649999999999,"endTime":902.035,"body":"change your decision, right?"},{"speaker":"Mackenzie Dysart","startTime":902.0649999999999,"endTime":903.4449999999999,"body":"So there's those three pieces."},{"speaker":"Mackenzie Dysart","startTime":903.6949999999999,"endTime":905.0649999999999,"body":"You can't have consent"},{"speaker":"Mackenzie Dysart","startTime":903.6949999999999,"endTime":905.0649999999999,"body":"without notice."},{"speaker":"Mackenzie Dysart","startTime":905.105,"endTime":906.1949999999999,"body":"You don't always"},{"speaker":"Mackenzie Dysart","startTime":905.105,"endTime":906.1949999999999,"body":"have to have control."},{"speaker":"Mackenzie Dysart","startTime":906.1949999999999,"endTime":908.135,"body":"The control is the best"},{"speaker":"Mackenzie Dysart","startTime":906.1949999999999,"endTime":908.135,"body":"practice, generally."},{"speaker":"Mackenzie Dysart","startTime":908.345,"endTime":910.415,"body":"And those are the three"},{"speaker":"Mackenzie Dysart","startTime":908.345,"endTime":910.415,"body":"things that are always good"},{"speaker":"Mackenzie Dysart","startTime":910.415,"endTime":912.515,"body":"to keep top of mind throughout"},{"speaker":"Mackenzie Dysart","startTime":910.415,"endTime":912.515,"body":"any kind of project work."},{"speaker":"Galen Low","startTime":913.985,"endTime":916.255,"body":"You know, it's funny"},{"speaker":"Galen Low","startTime":913.985,"endTime":916.255,"body":"because as you're going through"},{"speaker":"Galen Low","startTime":916.255,"endTime":919.435,"body":"this, there's this thing in"},{"speaker":"Galen Low","startTime":916.255,"endTime":919.435,"body":"the back of my brain is cog."},{"speaker":"Galen Low","startTime":919.4649999999999,"endTime":921.625,"body":"It's going like this"},{"speaker":"Galen Low","startTime":919.4649999999999,"endTime":921.625,"body":"sounds expensive, man."},{"speaker":"Galen Low","startTime":921.635,"endTime":923.905,"body":"Like, I'm imagining"},{"speaker":"Galen Low","startTime":921.635,"endTime":923.905,"body":"but I'm coming from a"},{"speaker":"Galen Low","startTime":923.905,"endTime":924.6949999999999,"body":"place of ignorance here."},{"speaker":"Galen Low","startTime":924.855,"endTime":928.885,"body":"I'm imagining there's platforms"},{"speaker":"Galen Low","startTime":924.855,"endTime":928.885,"body":"to help organizations manage"},{"speaker":"Galen Low","startTime":928.885,"endTime":930.7049999999999,"body":"data and categorize data."},{"speaker":"Galen Low","startTime":930.985,"endTime":935.3249999999999,"body":"And even like sort of bucket"},{"speaker":"Galen Low","startTime":930.985,"endTime":935.3249999999999,"body":"data in terms of, where it's"},{"speaker":"Galen Low","startTime":935.3249999999999,"endTime":937.935,"body":"going as PII or where it's"},{"speaker":"Galen Low","startTime":935.3249999999999,"endTime":937.935,"body":"going as anonymized data"},{"speaker":"Galen Low","startTime":937.935,"endTime":940.765,"body":"and then helping to craft,"},{"speaker":"Galen Low","startTime":937.935,"endTime":940.765,"body":"I guess, the messaging, the"},{"speaker":"Galen Low","startTime":940.765,"endTime":943.505,"body":"notice aspect of things, and"},{"speaker":"Galen Low","startTime":940.765,"endTime":943.505,"body":"the control aspect of things."},{"speaker":"Galen Low","startTime":943.505,"endTime":946.3249999999999,"body":"Because there is that, oh,"},{"speaker":"Galen Low","startTime":943.505,"endTime":946.3249999999999,"body":"please delete my data, is it"},{"speaker":"Galen Low","startTime":946.3349999999999,"endTime":949.285,"body":"just someone's job to just"},{"speaker":"Galen Low","startTime":946.3349999999999,"endTime":949.285,"body":"go in and find that in all"},{"speaker":"Galen Low","startTime":949.285,"endTime":950.3349999999999,"body":"the systems and delete it?"},{"speaker":"Galen Low","startTime":950.535,"endTime":952.0849999999999,"body":"I'm imagining this platform"},{"speaker":"Galen Low","startTime":950.535,"endTime":952.0849999999999,"body":"has to manage that."},{"speaker":"Galen Low","startTime":952.0849999999999,"endTime":954.6949999999999,"body":"But even if there is,"},{"speaker":"Galen Low","startTime":952.0849999999999,"endTime":954.6949999999999,"body":"sounds like a line item"},{"speaker":"Galen Low","startTime":954.6949999999999,"endTime":955.8149999999999,"body":"in a budget now, is it?"},{"speaker":"Mackenzie Dysart","startTime":956.475,"endTime":957.735,"body":"It"},{"speaker":"Mackenzie Dysart","startTime":956.475,"endTime":957.735,"body":"can be for sure, right?"},{"speaker":"Mackenzie Dysart","startTime":957.735,"endTime":960.1949999999999,"body":"So that's the other thing"},{"speaker":"Mackenzie Dysart","startTime":957.735,"endTime":960.1949999999999,"body":"that you have to decide in"},{"speaker":"Mackenzie Dysart","startTime":960.1949999999999,"endTime":962.275,"body":"your project and in your"},{"speaker":"Mackenzie Dysart","startTime":960.1949999999999,"endTime":962.275,"body":"organization as a whole."},{"speaker":"Mackenzie Dysart","startTime":962.275,"endTime":965.0749999999999,"body":"If you are a product"},{"speaker":"Mackenzie Dysart","startTime":962.275,"endTime":965.0749999999999,"body":"organization and you're dealing"},{"speaker":"Mackenzie Dysart","startTime":965.0749999999999,"endTime":967.155,"body":"with a lot of different aspects"},{"speaker":"Mackenzie Dysart","startTime":965.0749999999999,"endTime":967.155,"body":"of data, you have to figure out"},{"speaker":"Mackenzie Dysart","startTime":967.165,"endTime":968.9649999999999,"body":"how you're going to manage it."},{"speaker":"Mackenzie Dysart","startTime":968.975,"endTime":972.125,"body":"And that's where thinking"},{"speaker":"Mackenzie Dysart","startTime":968.975,"endTime":972.125,"body":"about privacy and legal and"},{"speaker":"Mackenzie Dysart","startTime":972.125,"endTime":974.3349999999999,"body":"compliance and security,"},{"speaker":"Mackenzie Dysart","startTime":972.125,"endTime":974.3349999999999,"body":"arguably, like all of that"},{"speaker":"Mackenzie Dysart","startTime":974.4549999999999,"endTime":977.3249999999999,"body":"early is less costly because"},{"speaker":"Mackenzie Dysart","startTime":974.4549999999999,"endTime":977.3249999999999,"body":"you're building it with that"},{"speaker":"Mackenzie Dysart","startTime":977.3249999999999,"endTime":979.5849999999999,"body":"in mind so that you're building"},{"speaker":"Mackenzie Dysart","startTime":977.3249999999999,"endTime":979.5849999999999,"body":"the processes as you're going"},{"speaker":"Mackenzie Dysart","startTime":979.595,"endTime":984.395,"body":"versus retroactively having to"},{"speaker":"Mackenzie Dysart","startTime":979.595,"endTime":984.395,"body":"go, Oh, I now need to figure"},{"speaker":"Mackenzie Dysart","startTime":984.395,"endTime":987.125,"body":"out where all the data is going"},{"speaker":"Mackenzie Dysart","startTime":984.395,"endTime":987.125,"body":"and what data is going where,"},{"speaker":"Mackenzie Dysart","startTime":987.2149999999999,"endTime":991.095,"body":"like how to set a filter or like"},{"speaker":"Mackenzie Dysart","startTime":987.2149999999999,"endTime":991.095,"body":"where do I cut it off because a"},{"speaker":"Mackenzie Dysart","startTime":991.095,"endTime":992.385,"body":"person's opted out of something."},{"speaker":"Mackenzie Dysart","startTime":992.615,"endTime":994.9549999999999,"body":"And so it's obviously much"},{"speaker":"Mackenzie Dysart","startTime":992.615,"endTime":994.9549999999999,"body":"easier to do earlier on."},{"speaker":"Mackenzie Dysart","startTime":995.155,"endTime":997.9649999999999,"body":"For like GDPR, the cookie"},{"speaker":"Mackenzie Dysart","startTime":995.155,"endTime":997.9649999999999,"body":"consent stuff, there are"},{"speaker":"Mackenzie Dysart","startTime":997.9649999999999,"endTime":1000.545,"body":"some like one trust I"},{"speaker":"Mackenzie Dysart","startTime":997.9649999999999,"endTime":1000.545,"body":"think is probably the best"},{"speaker":"Mackenzie Dysart","startTime":1000.5649999999999,"endTime":1003.735,"body":"known large company that"},{"speaker":"Mackenzie Dysart","startTime":1000.5649999999999,"endTime":1003.735,"body":"does that as a service."},{"speaker":"Mackenzie Dysart","startTime":1003.765,"endTime":1005.855,"body":"And it's pretty out of"},{"speaker":"Mackenzie Dysart","startTime":1003.765,"endTime":1005.855,"body":"the box, like, Oh, these"},{"speaker":"Mackenzie Dysart","startTime":1005.855,"endTime":1006.395,"body":"are the things I need."},{"speaker":"Mackenzie Dysart","startTime":1006.395,"endTime":1008.775,"body":"You get to write the copy, but"},{"speaker":"Mackenzie Dysart","startTime":1006.395,"endTime":1008.775,"body":"it does all the heavy lifting"},{"speaker":"Mackenzie Dysart","startTime":1008.775,"endTime":1009.755,"body":"for you on your website."},{"speaker":"Mackenzie Dysart","startTime":1009.905,"endTime":1010.665,"body":"That's one of the ones."},{"speaker":"Mackenzie Dysart","startTime":1010.685,"endTime":1013.37,"body":"There's a couple other companies"},{"speaker":"Mackenzie Dysart","startTime":1010.685,"endTime":1013.37,"body":"and platforms that are coming"},{"speaker":"Mackenzie Dysart","startTime":1013.37,"endTime":1016.64,"body":"out, but arguably it all depends"},{"speaker":"Mackenzie Dysart","startTime":1013.37,"endTime":1016.64,"body":"on your individual tech stack"},{"speaker":"Mackenzie Dysart","startTime":1016.64,"endTime":1017.6899999999999,"body":"and how you've built stuff."},{"speaker":"Mackenzie Dysart","startTime":1017.74,"endTime":1020.66,"body":"If you can have a layer"},{"speaker":"Mackenzie Dysart","startTime":1017.74,"endTime":1020.66,"body":"on, or if you need to build"},{"speaker":"Mackenzie Dysart","startTime":1020.66,"endTime":1023.24,"body":"stuff internally, my current"},{"speaker":"Mackenzie Dysart","startTime":1020.66,"endTime":1023.24,"body":"client and my project,"},{"speaker":"Mackenzie Dysart","startTime":1023.61,"endTime":1024.8,"body":"it's a combination, right?"},{"speaker":"Mackenzie Dysart","startTime":1024.8,"endTime":1026.89,"body":"We've got some stuff that can"},{"speaker":"Mackenzie Dysart","startTime":1024.8,"endTime":1026.89,"body":"happen automatically, but then"},{"speaker":"Mackenzie Dysart","startTime":1026.89,"endTime":1028.45,"body":"we've got a lot of our own data."},{"speaker":"Mackenzie Dysart","startTime":1028.51,"endTime":1031.6100000000001,"body":"So we had to build our own"},{"speaker":"Mackenzie Dysart","startTime":1028.51,"endTime":1031.6100000000001,"body":"automated process for if"},{"speaker":"Mackenzie Dysart","startTime":1031.6100000000001,"endTime":1033.8700000000001,"body":"a person submits a data"},{"speaker":"Mackenzie Dysart","startTime":1031.6100000000001,"endTime":1033.8700000000001,"body":"subject access request"},{"speaker":"Mackenzie Dysart","startTime":1033.8700000000001,"endTime":1037.04,"body":"or deletion request, then"},{"speaker":"Mackenzie Dysart","startTime":1033.8700000000001,"endTime":1037.04,"body":"we can automatically go"},{"speaker":"Mackenzie Dysart","startTime":1037.04,"endTime":1038.3,"body":"through these systems."},{"speaker":"Mackenzie Dysart","startTime":1038.3,"endTime":1040.29,"body":"But then these other systems,"},{"speaker":"Mackenzie Dysart","startTime":1038.3,"endTime":1040.29,"body":"we have a manual list where"},{"speaker":"Mackenzie Dysart","startTime":1040.29,"endTime":1044.74,"body":"we have to go and manually"},{"speaker":"Mackenzie Dysart","startTime":1040.29,"endTime":1044.74,"body":"delete them so that we"},{"speaker":"Mackenzie Dysart","startTime":1044.74,"endTime":1046.47,"body":"adhere to that requirement."},{"speaker":"Mackenzie Dysart","startTime":1046.48,"endTime":1049.67,"body":"But also, it's just because"},{"speaker":"Mackenzie Dysart","startTime":1046.48,"endTime":1049.67,"body":"they're not all connected."},{"speaker":"Mackenzie Dysart","startTime":1049.68,"endTime":1050.99,"body":"And so it's a challenge."},{"speaker":"Mackenzie Dysart","startTime":1051.0,"endTime":1052.11,"body":"It is manual labor."},{"speaker":"Mackenzie Dysart","startTime":1052.22,"endTime":1056.53,"body":"It's not easy, but the easier,"},{"speaker":"Mackenzie Dysart","startTime":1052.22,"endTime":1056.53,"body":"it can be easier if you"},{"speaker":"Mackenzie Dysart","startTime":1056.53,"endTime":1057.51,"body":"build it with that in mind."},{"speaker":"Mackenzie Dysart","startTime":1057.52,"endTime":1057.87,"body":"Right?"},{"speaker":"Mackenzie Dysart","startTime":1057.87,"endTime":1059.87,"body":"So I think that's the thing"},{"speaker":"Mackenzie Dysart","startTime":1057.87,"endTime":1059.87,"body":"that I've learned always"},{"speaker":"Mackenzie Dysart","startTime":1059.87,"endTime":1061.99,"body":"is, you might not be able to"},{"speaker":"Mackenzie Dysart","startTime":1059.87,"endTime":1061.99,"body":"build it a hundred percent"},{"speaker":"Mackenzie Dysart","startTime":1061.99,"endTime":1065.01,"body":"compliant for launch date,"},{"speaker":"Mackenzie Dysart","startTime":1061.99,"endTime":1065.01,"body":"but can you build it in a way"},{"speaker":"Mackenzie Dysart","startTime":1065.01,"endTime":1068.375,"body":"that making it compliant and"},{"speaker":"Mackenzie Dysart","startTime":1065.01,"endTime":1068.375,"body":"future proofing it, matters."},{"speaker":"Mackenzie Dysart","startTime":1068.395,"endTime":1070.465,"body":"And I, this is the same thing"},{"speaker":"Mackenzie Dysart","startTime":1068.395,"endTime":1070.465,"body":"that I think I said in like"},{"speaker":"Mackenzie Dysart","startTime":1070.465,"endTime":1072.535,"body":"our accessibility talks,"},{"speaker":"Mackenzie Dysart","startTime":1070.465,"endTime":1072.535,"body":"just think about it early."},{"speaker":"Mackenzie Dysart","startTime":1072.8899999999999,"endTime":1075.19,"body":"Continue to work on"},{"speaker":"Mackenzie Dysart","startTime":1072.8899999999999,"endTime":1075.19,"body":"it and it's fine."},{"speaker":"Mackenzie Dysart","startTime":1075.23,"endTime":1075.53,"body":"Right?"},{"speaker":"Mackenzie Dysart","startTime":1075.53,"endTime":1077.47,"body":"And as long as you're working"},{"speaker":"Mackenzie Dysart","startTime":1075.53,"endTime":1077.47,"body":"towards it and you build"},{"speaker":"Mackenzie Dysart","startTime":1077.47,"endTime":1079.8999999999999,"body":"it with that in mind, it's"},{"speaker":"Mackenzie Dysart","startTime":1077.47,"endTime":1079.8999999999999,"body":"so much easier to adhere"},{"speaker":"Mackenzie Dysart","startTime":1079.8999999999999,"endTime":1082.23,"body":"to those privacy compliance"},{"speaker":"Mackenzie Dysart","startTime":1079.8999999999999,"endTime":1082.23,"body":"laws, especially given that"},{"speaker":"Mackenzie Dysart","startTime":1082.23,"endTime":1084.12,"body":"there's new laws coming out"},{"speaker":"Mackenzie Dysart","startTime":1082.23,"endTime":1084.12,"body":"all the time and we don't"},{"speaker":"Mackenzie Dysart","startTime":1084.12,"endTime":1084.91,"body":"know what they're going to be."},{"speaker":"Galen Low","startTime":1085.1499999999999,"endTime":1086.05,"body":"Yeah, absolutely."},{"speaker":"Galen Low","startTime":1086.1399999999999,"endTime":1088.04,"body":"I think you raised a good point"},{"speaker":"Galen Low","startTime":1086.1399999999999,"endTime":1088.04,"body":"with accessibility because I"},{"speaker":"Galen Low","startTime":1088.04,"endTime":1089.53,"body":"mean, I said, is it a line item?"},{"speaker":"Galen Low","startTime":1089.53,"endTime":1091.53,"body":"And I, you know, I literally,"},{"speaker":"Galen Low","startTime":1089.53,"endTime":1091.53,"body":"the picture in my head is,"},{"speaker":"Galen Low","startTime":1091.55,"endTime":1094.33,"body":"this estimate that says"},{"speaker":"Galen Low","startTime":1091.55,"endTime":1094.33,"body":"whatever privacy stuff, right?"},{"speaker":"Galen Low","startTime":1094.33,"endTime":1097.815,"body":"Like 25% of the budget, but"},{"speaker":"Galen Low","startTime":1094.33,"endTime":1097.815,"body":"like, we wouldn't do that"},{"speaker":"Galen Low","startTime":1097.815,"endTime":1100.055,"body":"for accessibility and we"},{"speaker":"Galen Low","startTime":1097.815,"endTime":1100.055,"body":"didn't do that for sort of,"},{"speaker":"Galen Low","startTime":1100.105,"endTime":1102.575,"body":"like back in the day, like"},{"speaker":"Galen Low","startTime":1100.105,"endTime":1102.575,"body":"responsive websites, right?"},{"speaker":"Galen Low","startTime":1102.805,"endTime":1104.955,"body":"It wasn't like, oh yeah,"},{"speaker":"Galen Low","startTime":1102.805,"endTime":1104.955,"body":"here's that extra tax at"},{"speaker":"Galen Low","startTime":1104.965,"endTime":1107.395,"body":"the bottom, this line item"},{"speaker":"Galen Low","startTime":1104.965,"endTime":1107.395,"body":"for making it responsive."},{"speaker":"Galen Low","startTime":1107.415,"endTime":1110.045,"body":"Like, we had to blend it"},{"speaker":"Galen Low","startTime":1107.415,"endTime":1110.045,"body":"into everything we did."},{"speaker":"Galen Low","startTime":1110.045,"endTime":1112.065,"body":"We had to blend accessibility"},{"speaker":"Galen Low","startTime":1110.045,"endTime":1112.065,"body":"into everything we did."},{"speaker":"Galen Low","startTime":1112.245,"endTime":1114.055,"body":"It was just quality attributes,"},{"speaker":"Galen Low","startTime":1112.245,"endTime":1114.055,"body":"like what are we gunning for?"},{"speaker":"Galen Low","startTime":1114.055,"endTime":1116.815,"body":"Are we gunning for AA,"},{"speaker":"Galen Low","startTime":1114.055,"endTime":1116.815,"body":"okay, accessibility, and"},{"speaker":"Galen Low","startTime":1116.815,"endTime":1119.725,"body":"then do we need to pave a"},{"speaker":"Galen Low","startTime":1116.815,"endTime":1119.725,"body":"path to AAA in the future?"},{"speaker":"Galen Low","startTime":1119.935,"endTime":1122.115,"body":"And it, you know, it wasn't"},{"speaker":"Galen Low","startTime":1119.935,"endTime":1122.115,"body":"just as bucket, which it had to"},{"speaker":"Galen Low","startTime":1122.115,"endTime":1123.695,"body":"go in, it was part of design."},{"speaker":"Galen Low","startTime":1123.705,"endTime":1125.5149999999999,"body":"It was part of the technology."},{"speaker":"Galen Low","startTime":1125.5149999999999,"endTime":1126.955,"body":"It was part of"},{"speaker":"Galen Low","startTime":1125.5149999999999,"endTime":1126.955,"body":"the way we tested."},{"speaker":"Galen Low","startTime":1127.215,"endTime":1129.955,"body":"And, we ended up like"},{"speaker":"Galen Low","startTime":1127.215,"endTime":1129.955,"body":"where I was, it was our"},{"speaker":"Galen Low","startTime":1129.955,"endTime":1131.895,"body":"clients were public sector."},{"speaker":"Galen Low","startTime":1132.115,"endTime":1134.395,"body":"And so accessibility did matter."},{"speaker":"Galen Low","startTime":1134.635,"endTime":1137.415,"body":"And as a result, it was"},{"speaker":"Galen Low","startTime":1134.635,"endTime":1137.415,"body":"also a sort of competitive"},{"speaker":"Galen Low","startTime":1137.5049999999999,"endTime":1138.605,"body":"selling feature, right?"},{"speaker":"Galen Low","startTime":1138.615,"endTime":1141.605,"body":"That we were an organization"},{"speaker":"Galen Low","startTime":1138.615,"endTime":1141.605,"body":"that understood accessibility"},{"speaker":"Galen Low","startTime":1141.895,"endTime":1145.575,"body":"and everyone, who was a client"},{"speaker":"Galen Low","startTime":1141.895,"endTime":1145.575,"body":"needed to pay attention to that."},{"speaker":"Galen Low","startTime":1145.625,"endTime":1146.575,"body":"There was that pairing."},{"speaker":"Galen Low","startTime":1146.915,"endTime":1149.215,"body":"And I'm imagining now that"},{"speaker":"Galen Low","startTime":1146.915,"endTime":1149.215,"body":"that's the case with privacy,"},{"speaker":"Galen Low","startTime":1149.2649999999999,"endTime":1153.085,"body":"where an organization who"},{"speaker":"Galen Low","startTime":1149.2649999999999,"endTime":1153.085,"body":"might go out to an agency or a"},{"speaker":"Galen Low","startTime":1153.085,"endTime":1156.295,"body":"consultancy or any kind of third"},{"speaker":"Galen Low","startTime":1153.085,"endTime":1156.295,"body":"party, it will be attractive"},{"speaker":"Galen Low","startTime":1156.295,"endTime":1158.905,"body":"to them to be like, okay,"},{"speaker":"Galen Low","startTime":1156.295,"endTime":1158.905,"body":"well, we understand privacy."},{"speaker":"Galen Low","startTime":1159.175,"endTime":1160.335,"body":"Yes, it costs more."},{"speaker":"Galen Low","startTime":1160.415,"endTime":1161.995,"body":"Yes, we weave it"},{"speaker":"Galen Low","startTime":1160.415,"endTime":1161.995,"body":"into everything."},{"speaker":"Galen Low","startTime":1162.27,"endTime":1165.49,"body":"Yes, it's difficult,"},{"speaker":"Galen Low","startTime":1162.27,"endTime":1165.49,"body":"but guess what?"},{"speaker":"Galen Low","startTime":1165.67,"endTime":1167.45,"body":"A) it's a noble cause, right?"},{"speaker":"Galen Low","startTime":1167.54,"endTime":1171.1499999999999,"body":"This is for the benefit of"},{"speaker":"Galen Low","startTime":1167.54,"endTime":1171.1499999999999,"body":"users, the benefit of humankind."},{"speaker":"Galen Low","startTime":1171.43,"endTime":1172.44,"body":"It's here to go that far?"},{"speaker":"Mackenzie Dysart","startTime":1172.6,"endTime":1173.5,"body":"Benefit, yes."},{"speaker":"Galen Low","startTime":1173.58,"endTime":1173.99,"body":"Yeah."},{"speaker":"Galen Low","startTime":1174.12,"endTime":1174.47,"body":"Yeah."},{"speaker":"Galen Low","startTime":1174.73,"endTime":1178.35,"body":"But, also, it's something that"},{"speaker":"Galen Low","startTime":1174.73,"endTime":1178.35,"body":"you will want to build for."},{"speaker":"Galen Low","startTime":1178.35,"endTime":1180.19,"body":"It is normal to build for now."},{"speaker":"Galen Low","startTime":1180.22,"endTime":1181.3899999999999,"body":"This is not extra."},{"speaker":"Galen Low","startTime":1181.45,"endTime":1183.49,"body":"It is part of the"},{"speaker":"Galen Low","startTime":1181.45,"endTime":1183.49,"body":"conversation now."},{"speaker":"Galen Low","startTime":1183.49,"endTime":1184.74,"body":"It is an expectation."},{"speaker":"Galen Low","startTime":1184.93,"endTime":1188.02,"body":"And frankly, we'll get there"},{"speaker":"Galen Low","startTime":1184.93,"endTime":1188.02,"body":"later, but some organizations"},{"speaker":"Galen Low","startTime":1188.02,"endTime":1191.695,"body":"that are like, yeah, I'll just"},{"speaker":"Galen Low","startTime":1188.02,"endTime":1191.695,"body":"feign ignorance when somebody"},{"speaker":"Galen Low","startTime":1191.695,"endTime":1192.985,"body":"comes after me with a lawsuit."},{"speaker":"Galen Low","startTime":1193.195,"endTime":1195.585,"body":"Those people are going to"},{"speaker":"Galen Low","startTime":1193.195,"endTime":1195.585,"body":"be falling behind pretty"},{"speaker":"Galen Low","startTime":1195.585,"endTime":1199.035,"body":"quickly in terms of where"},{"speaker":"Galen Low","startTime":1195.585,"endTime":1199.035,"body":"we're progressing in our sort"},{"speaker":"Galen Low","startTime":1199.035,"endTime":1201.035,"body":"of, the privacy zeitgeist?"},{"speaker":"Galen Low","startTime":1201.075,"endTime":1203.735,"body":"Is that a correct"},{"speaker":"Galen Low","startTime":1201.075,"endTime":1203.735,"body":"use of the word?"},{"speaker":"Galen Low","startTime":1203.7649999999999,"endTime":1206.955,"body":"Anyways, the sort of, the"},{"speaker":"Galen Low","startTime":1203.7649999999999,"endTime":1206.955,"body":"culture around privacy."},{"speaker":"Galen Low","startTime":1206.975,"endTime":1208.584,"body":"Like you see it"},{"speaker":"Galen Low","startTime":1206.975,"endTime":1208.584,"body":"with Apple, right?"},{"speaker":"Galen Low","startTime":1208.585,"endTime":1212.73,"body":"Apple is leading with the front"},{"speaker":"Galen Low","startTime":1208.585,"endTime":1212.73,"body":"foot on privacy being a selling"},{"speaker":"Galen Low","startTime":1212.73,"endTime":1215.56,"body":"feature in their billboards"},{"speaker":"Galen Low","startTime":1212.73,"endTime":1215.56,"body":"and stuff, and I don't know"},{"speaker":"Galen Low","startTime":1215.68,"endTime":1218.55,"body":"one way or another, how much"},{"speaker":"Galen Low","startTime":1215.68,"endTime":1218.55,"body":"that's baked into the platform,"},{"speaker":"Galen Low","startTime":1218.55,"endTime":1221.96,"body":"but it's clearly a marketable"},{"speaker":"Galen Low","startTime":1218.55,"endTime":1221.96,"body":"thing now to be like, we"},{"speaker":"Galen Low","startTime":1221.96,"endTime":1223.1499999999999,"body":"will help protect your data."},{"speaker":"Galen Low","startTime":1223.21,"endTime":1223.73,"body":"Don't worry."},{"speaker":"Galen Low","startTime":1223.93,"endTime":1225.68,"body":"So it's very much part"},{"speaker":"Galen Low","startTime":1223.93,"endTime":1225.68,"body":"of the conversation."},{"speaker":"Galen Low","startTime":1225.99,"endTime":1228.21,"body":"I guess if I was to tie it"},{"speaker":"Galen Low","startTime":1225.99,"endTime":1228.21,"body":"back, I'm thinking now I'm"},{"speaker":"Galen Low","startTime":1228.21,"endTime":1229.33,"body":"in project manager mode."},{"speaker":"Galen Low","startTime":1229.33,"endTime":1230.98,"body":"I'm like, okay, we"},{"speaker":"Galen Low","startTime":1229.33,"endTime":1230.98,"body":"got a plan for this."},{"speaker":"Galen Low","startTime":1231.47,"endTime":1234.42,"body":"And even if we plan from the"},{"speaker":"Galen Low","startTime":1231.47,"endTime":1234.42,"body":"beginning, like, I imagine"},{"speaker":"Galen Low","startTime":1234.42,"endTime":1237.36,"body":"there's a lot of organizations"},{"speaker":"Galen Low","startTime":1234.42,"endTime":1237.36,"body":"that don't yet have like a"},{"speaker":"Galen Low","startTime":1237.36,"endTime":1241.08,"body":"dedicated sort of privacy"},{"speaker":"Galen Low","startTime":1237.36,"endTime":1241.08,"body":"champion on every project,"},{"speaker":"Galen Low","startTime":1241.12,"endTime":1244.05,"body":"looking at every aspect of the"},{"speaker":"Galen Low","startTime":1241.12,"endTime":1244.05,"body":"project and thinking through"},{"speaker":"Galen Low","startTime":1244.05,"endTime":1245.1299999999999,"body":"what the requirements are."},{"speaker":"Galen Low","startTime":1245.35,"endTime":1247.2,"body":"And where I've worked in the"},{"speaker":"Galen Low","startTime":1245.35,"endTime":1247.2,"body":"past, that would probably"},{"speaker":"Galen Low","startTime":1247.2,"endTime":1248.6499999999999,"body":"fall wherever the buck stops."},{"speaker":"Galen Low","startTime":1248.6499999999999,"endTime":1251.12,"body":"And sometimes the buck stops"},{"speaker":"Galen Low","startTime":1248.6499999999999,"endTime":1251.12,"body":"with the project manager."},{"speaker":"Galen Low","startTime":1251.17,"endTime":1253.75,"body":"So I was wondering, like,"},{"speaker":"Galen Low","startTime":1251.17,"endTime":1253.75,"body":"what is a digital project"},{"speaker":"Galen Low","startTime":1253.77,"endTime":1255.71,"body":"manager's role in data privacy?"},{"speaker":"Galen Low","startTime":1255.92,"endTime":1258.44,"body":"Like, are we aspiring"},{"speaker":"Galen Low","startTime":1255.92,"endTime":1258.44,"body":"to become chief privacy"},{"speaker":"Galen Low","startTime":1258.44,"endTime":1259.6,"body":"officers of our projects?"},{"speaker":"Galen Low","startTime":1259.995,"endTime":1262.605,"body":"Or is it more of that sort of"},{"speaker":"Galen Low","startTime":1259.995,"endTime":1262.605,"body":"awareness that you mentioned,"},{"speaker":"Galen Low","startTime":1262.605,"endTime":1264.665,"body":"right, the notice, the"},{"speaker":"Galen Low","startTime":1262.605,"endTime":1264.665,"body":"consent and the controls?"},{"speaker":"Galen Low","startTime":1264.995,"endTime":1266.175,"body":"How deep do we need to go?"},{"speaker":"Mackenzie Dysart","startTime":1266.735,"endTime":1268.7649999999999,"body":"Yeah, I"},{"speaker":"Mackenzie Dysart","startTime":1266.735,"endTime":1268.7649999999999,"body":"think being a chief privacy"},{"speaker":"Mackenzie Dysart","startTime":1268.7649999999999,"endTime":1270.5049999999999,"body":"officer would be like"},{"speaker":"Mackenzie Dysart","startTime":1268.7649999999999,"endTime":1270.5049999999999,"body":"the most terrifying and"},{"speaker":"Mackenzie Dysart","startTime":1270.5049999999999,"endTime":1272.415,"body":"stressful job ever, cause"},{"speaker":"Mackenzie Dysart","startTime":1270.5049999999999,"endTime":1272.415,"body":"you'd have to make so many"},{"speaker":"Mackenzie Dysart","startTime":1272.455,"endTime":1273.855,"body":"like risk-based decisions."},{"speaker":"Mackenzie Dysart","startTime":1273.885,"endTime":1274.785,"body":"I'm not that person."},{"speaker":"Mackenzie Dysart","startTime":1274.825,"endTime":1277.955,"body":"Well, I mean, I guess I am,"},{"speaker":"Mackenzie Dysart","startTime":1274.825,"endTime":1277.955,"body":"but I like to defer sometimes"},{"speaker":"Mackenzie Dysart","startTime":1278.035,"endTime":1280.5149999999999,"body":"and it's nice having one of"},{"speaker":"Mackenzie Dysart","startTime":1278.035,"endTime":1280.5149999999999,"body":"those people to defer to."},{"speaker":"Mackenzie Dysart","startTime":1280.825,"endTime":1282.285,"body":"It's for a DPM, right?"},{"speaker":"Mackenzie Dysart","startTime":1282.285,"endTime":1283.2649999999999,"body":"You're a project manager."},{"speaker":"Mackenzie Dysart","startTime":1283.58,"endTime":1286.92,"body":"Just like building the product"},{"speaker":"Mackenzie Dysart","startTime":1283.58,"endTime":1286.92,"body":"itself, you do not need to"},{"speaker":"Mackenzie Dysart","startTime":1286.92,"endTime":1290.48,"body":"be an expert in reading code"},{"speaker":"Mackenzie Dysart","startTime":1286.92,"endTime":1290.48,"body":"or what plugins you're going"},{"speaker":"Mackenzie Dysart","startTime":1290.48,"endTime":1293.29,"body":"to use or what test suite"},{"speaker":"Mackenzie Dysart","startTime":1290.48,"endTime":1293.29,"body":"you're going to do, right?"},{"speaker":"Mackenzie Dysart","startTime":1293.29,"endTime":1296.17,"body":"It's just understanding"},{"speaker":"Mackenzie Dysart","startTime":1293.29,"endTime":1296.17,"body":"that it matters and that"},{"speaker":"Mackenzie Dysart","startTime":1296.24,"endTime":1297.33,"body":"it needs to be considered."},{"speaker":"Mackenzie Dysart","startTime":1297.3999999999999,"endTime":1301.59,"body":"And it's as much as we can do"},{"speaker":"Mackenzie Dysart","startTime":1297.3999999999999,"endTime":1301.59,"body":"to bring it up early, I think"},{"speaker":"Mackenzie Dysart","startTime":1301.59,"endTime":1302.85,"body":"is the most important part."},{"speaker":"Mackenzie Dysart","startTime":1303.12,"endTime":1304.68,"body":"So it's a matter of"},{"speaker":"Mackenzie Dysart","startTime":1303.12,"endTime":1304.68,"body":"making sure that you've"},{"speaker":"Mackenzie Dysart","startTime":1304.68,"endTime":1305.68,"body":"got processes in place."},{"speaker":"Mackenzie Dysart","startTime":1305.68,"endTime":1308.87,"body":"If you do have a legal team,"},{"speaker":"Mackenzie Dysart","startTime":1305.68,"endTime":1308.87,"body":"if you do have a subset of that"},{"speaker":"Mackenzie Dysart","startTime":1308.87,"endTime":1310.1499999999999,"body":"legal team that has privacy."},{"speaker":"Mackenzie Dysart","startTime":1310.495,"endTime":1313.0149999999999,"body":"Are you involving them"},{"speaker":"Mackenzie Dysart","startTime":1310.495,"endTime":1313.0149999999999,"body":"early, especially if there"},{"speaker":"Mackenzie Dysart","startTime":1313.0149999999999,"endTime":1316.2649999999999,"body":"are questionable things or"},{"speaker":"Mackenzie Dysart","startTime":1313.0149999999999,"endTime":1316.2649999999999,"body":"new pieces of user data that"},{"speaker":"Mackenzie Dysart","startTime":1316.2649999999999,"endTime":1317.485,"body":"you've never captured before?"},{"speaker":"Mackenzie Dysart","startTime":1317.925,"endTime":1319.865,"body":"It's really important to have"},{"speaker":"Mackenzie Dysart","startTime":1317.925,"endTime":1319.865,"body":"that conversation and say,"},{"speaker":"Mackenzie Dysart","startTime":1320.345,"endTime":1323.805,"body":"Okay, hey, we're going to start"},{"speaker":"Mackenzie Dysart","startTime":1320.345,"endTime":1323.805,"body":"collecting height and weight"},{"speaker":"Mackenzie Dysart","startTime":1323.945,"endTime":1327.5149999999999,"body":"about our customers because"},{"speaker":"Mackenzie Dysart","startTime":1323.945,"endTime":1327.5149999999999,"body":"we're delving into fitness."},{"speaker":"Mackenzie Dysart","startTime":1327.7749999999999,"endTime":1329.835,"body":"And so what does"},{"speaker":"Mackenzie Dysart","startTime":1327.7749999999999,"endTime":1329.835,"body":"that mean for us?"},{"speaker":"Mackenzie Dysart","startTime":1330.0049999999999,"endTime":1332.5049999999999,"body":"And then you start to learn that"},{"speaker":"Mackenzie Dysart","startTime":1330.0049999999999,"endTime":1332.5049999999999,"body":"like, oh, there's all these laws"},{"speaker":"Mackenzie Dysart","startTime":1332.5049999999999,"endTime":1335.5249999999999,"body":"that govern health data and that"},{"speaker":"Mackenzie Dysart","startTime":1332.5049999999999,"endTime":1335.5249999999999,"body":"can be considered health data."},{"speaker":"Mackenzie Dysart","startTime":1335.5249999999999,"endTime":1337.675,"body":"Do we really want to do that"},{"speaker":"Mackenzie Dysart","startTime":1335.5249999999999,"endTime":1337.675,"body":"and make those decisions?"},{"speaker":"Mackenzie Dysart","startTime":1338.065,"endTime":1341.2649999999999,"body":"So I think it's important"},{"speaker":"Mackenzie Dysart","startTime":1338.065,"endTime":1341.2649999999999,"body":"to have a partner that"},{"speaker":"Mackenzie Dysart","startTime":1341.2649999999999,"endTime":1342.535,"body":"you can check in with."},{"speaker":"Mackenzie Dysart","startTime":1342.695,"endTime":1345.425,"body":"And most importantly, I think"},{"speaker":"Mackenzie Dysart","startTime":1342.695,"endTime":1345.425,"body":"it's understanding what those"},{"speaker":"Mackenzie Dysart","startTime":1345.455,"endTime":1348.095,"body":"guardrails are or what those"},{"speaker":"Mackenzie Dysart","startTime":1345.455,"endTime":1348.095,"body":"key items that are like,"},{"speaker":"Mackenzie Dysart","startTime":1348.115,"endTime":1350.0149999999999,"body":"you hear something, you're"},{"speaker":"Mackenzie Dysart","startTime":1348.115,"endTime":1350.0149999999999,"body":"like, Oh, I should probably"},{"speaker":"Mackenzie Dysart","startTime":1350.0149999999999,"endTime":1351.125,"body":"talk to someone about that."},{"speaker":"Mackenzie Dysart","startTime":1351.375,"endTime":1354.415,"body":"And for those, my like"},{"speaker":"Mackenzie Dysart","startTime":1351.375,"endTime":1354.415,"body":"tidbits would be like"},{"speaker":"Mackenzie Dysart","startTime":1354.425,"endTime":1355.975,"body":"anything about new user data."},{"speaker":"Mackenzie Dysart","startTime":1356.0149999999999,"endTime":1359.1299999999999,"body":"So if you are capturing any"},{"speaker":"Mackenzie Dysart","startTime":1356.0149999999999,"endTime":1359.1299999999999,"body":"new data point about your"},{"speaker":"Mackenzie Dysart","startTime":1359.1299999999999,"endTime":1361.3,"body":"users, check with privacy."},{"speaker":"Mackenzie Dysart","startTime":1361.35,"endTime":1362.94,"body":"Figure out what the"},{"speaker":"Mackenzie Dysart","startTime":1361.35,"endTime":1362.94,"body":"implications are."},{"speaker":"Mackenzie Dysart","startTime":1363.17,"endTime":1365.86,"body":"And then it's also understanding"},{"speaker":"Mackenzie Dysart","startTime":1363.17,"endTime":1365.86,"body":"where is that data going to go?"},{"speaker":"Mackenzie Dysart","startTime":1366.34,"endTime":1369.5,"body":"How do we add it to our"},{"speaker":"Mackenzie Dysart","startTime":1366.34,"endTime":1369.5,"body":"deletion process, right?"},{"speaker":"Mackenzie Dysart","startTime":1369.51,"endTime":1371.55,"body":"Circling back to what you"},{"speaker":"Mackenzie Dysart","startTime":1369.51,"endTime":1371.55,"body":"mentioned about, is it going"},{"speaker":"Mackenzie Dysart","startTime":1371.55,"endTime":1372.44,"body":"to be another manual thing?"},{"speaker":"Mackenzie Dysart","startTime":1372.44,"endTime":1373.58,"body":"Can we make it automated?"},{"speaker":"Mackenzie Dysart","startTime":1373.8999999999999,"endTime":1376.6299999999999,"body":"How do we protect that"},{"speaker":"Mackenzie Dysart","startTime":1373.8999999999999,"endTime":1376.6299999999999,"body":"data if we need to?"},{"speaker":"Mackenzie Dysart","startTime":1377.07,"endTime":1379.865,"body":"And then really just"},{"speaker":"Mackenzie Dysart","startTime":1377.07,"endTime":1379.865,"body":"understanding if there are"},{"speaker":"Mackenzie Dysart","startTime":1379.865,"endTime":1381.605,"body":"compliance requirements, then"},{"speaker":"Mackenzie Dysart","startTime":1379.865,"endTime":1381.605,"body":"like, how do we get forward?"},{"speaker":"Mackenzie Dysart","startTime":1381.625,"endTime":1383.925,"body":"So it's really, is there"},{"speaker":"Mackenzie Dysart","startTime":1381.625,"endTime":1383.925,"body":"a new user data or are we"},{"speaker":"Mackenzie Dysart","startTime":1383.925,"endTime":1386.365,"body":"doing something new with the"},{"speaker":"Mackenzie Dysart","startTime":1383.925,"endTime":1386.365,"body":"data that we already have?"},{"speaker":"Mackenzie Dysart","startTime":1386.585,"endTime":1388.195,"body":"And those are the two"},{"speaker":"Mackenzie Dysart","startTime":1386.585,"endTime":1388.195,"body":"things that you really"},{"speaker":"Mackenzie Dysart","startTime":1388.195,"endTime":1388.805,"body":"want to consider."},{"speaker":"Mackenzie Dysart","startTime":1388.805,"endTime":1391.425,"body":"And I think are the like,"},{"speaker":"Mackenzie Dysart","startTime":1388.805,"endTime":1391.425,"body":"as soon as it, anything"},{"speaker":"Mackenzie Dysart","startTime":1391.425,"endTime":1393.565,"body":"is said like that, my like"},{"speaker":"Mackenzie Dysart","startTime":1391.425,"endTime":1393.565,"body":"little alarm bells go off"},{"speaker":"Mackenzie Dysart","startTime":1393.575,"endTime":1394.675,"body":"and go, Oh no, privacy."},{"speaker":"Mackenzie Dysart","startTime":1394.675,"endTime":1397.035,"body":"And you can imagine like"},{"speaker":"Mackenzie Dysart","startTime":1394.675,"endTime":1397.035,"body":"a little privacy light and"},{"speaker":"Mackenzie Dysart","startTime":1397.035,"endTime":1398.565,"body":"it's got glowing, right?"},{"speaker":"Mackenzie Dysart","startTime":1398.785,"endTime":1399.045,"body":"Yeah."},{"speaker":"Mackenzie Dysart","startTime":1399.045,"endTime":1400.385,"body":"I think those are the two"},{"speaker":"Mackenzie Dysart","startTime":1399.045,"endTime":1400.385,"body":"things that you really"},{"speaker":"Mackenzie Dysart","startTime":1400.385,"endTime":1400.965,"body":"want to understand."},{"speaker":"Mackenzie Dysart","startTime":1400.965,"endTime":1403.095,"body":"And then the obvious big"},{"speaker":"Mackenzie Dysart","startTime":1400.965,"endTime":1403.095,"body":"elephant in the room,"},{"speaker":"Mackenzie Dysart","startTime":1403.095,"endTime":1406.305,"body":"which ties to new things"},{"speaker":"Mackenzie Dysart","startTime":1403.095,"endTime":1406.305,"body":"with data is AI, right?"},{"speaker":"Mackenzie Dysart","startTime":1406.305,"endTime":1408.955,"body":"Like if you're going to start"},{"speaker":"Mackenzie Dysart","startTime":1406.305,"endTime":1408.955,"body":"leveraging AI or machine"},{"speaker":"Mackenzie Dysart","startTime":1408.955,"endTime":1411.485,"body":"learning based on this user"},{"speaker":"Mackenzie Dysart","startTime":1408.955,"endTime":1411.485,"body":"data, what does that look like?"},{"speaker":"Mackenzie Dysart","startTime":1411.825,"endTime":1413.335,"body":"And go from there."},{"speaker":"Mackenzie Dysart","startTime":1413.5249999999999,"endTime":1415.145,"body":"I think those are the"},{"speaker":"Mackenzie Dysart","startTime":1413.5249999999999,"endTime":1415.145,"body":"two questions, right?"},{"speaker":"Mackenzie Dysart","startTime":1415.2649999999999,"endTime":1417.185,"body":"New data, or are we"},{"speaker":"Mackenzie Dysart","startTime":1415.2649999999999,"endTime":1417.185,"body":"doing something new"},{"speaker":"Mackenzie Dysart","startTime":1417.195,"endTime":1418.2549999999999,"body":"with the existing data?"},{"speaker":"Mackenzie Dysart","startTime":1418.61,"endTime":1421.51,"body":"And those are the two that can"},{"speaker":"Mackenzie Dysart","startTime":1418.61,"endTime":1421.51,"body":"really be your triggers to say,"},{"speaker":"Mackenzie Dysart","startTime":1421.6299999999999,"endTime":1425.34,"body":"okay, I really need to talk to"},{"speaker":"Mackenzie Dysart","startTime":1421.6299999999999,"endTime":1425.34,"body":"privacy now and move forward."},{"speaker":"Mackenzie Dysart","startTime":1425.61,"endTime":1427.93,"body":"Obviously you should"},{"speaker":"Mackenzie Dysart","startTime":1425.61,"endTime":1427.93,"body":"always have security legal,"},{"speaker":"Mackenzie Dysart","startTime":1427.95,"endTime":1429.68,"body":"privacy reviews on stuff."},{"speaker":"Mackenzie Dysart","startTime":1429.74,"endTime":1430.24,"body":"Always."},{"speaker":"Mackenzie Dysart","startTime":1430.27,"endTime":1432.25,"body":"If you don't have that"},{"speaker":"Mackenzie Dysart","startTime":1430.27,"endTime":1432.25,"body":"process in your organization,"},{"speaker":"Mackenzie Dysart","startTime":1432.26,"endTime":1433.17,"body":"maybe find out why."},{"speaker":"Mackenzie Dysart","startTime":1433.57,"endTime":1434.73,"body":"Find out how to partner with."},{"speaker":"Mackenzie Dysart","startTime":1434.81,"endTime":1437.25,"body":"As agencies, sometimes we don't"},{"speaker":"Mackenzie Dysart","startTime":1434.81,"endTime":1437.25,"body":"have that stuff in house, but"},{"speaker":"Mackenzie Dysart","startTime":1437.25,"endTime":1439.74,"body":"we should be partnering with"},{"speaker":"Mackenzie Dysart","startTime":1437.25,"endTime":1439.74,"body":"our clients to figure out,"},{"speaker":"Mackenzie Dysart","startTime":1440.26,"endTime":1441.6,"body":"Hey, who needs to review this?"},{"speaker":"Mackenzie Dysart","startTime":1441.66,"endTime":1446.165,"body":"Like who needs to validate our"},{"speaker":"Mackenzie Dysart","startTime":1441.66,"endTime":1446.165,"body":"assumed, like, flow of data."},{"speaker":"Mackenzie Dysart","startTime":1446.2649999999999,"endTime":1448.375,"body":"So I think it's also important"},{"speaker":"Mackenzie Dysart","startTime":1446.2649999999999,"endTime":1448.375,"body":"to make sure that you've got"},{"speaker":"Mackenzie Dysart","startTime":1448.375,"endTime":1450.425,"body":"that partner on the other side."},{"speaker":"Mackenzie Dysart","startTime":1450.615,"endTime":1452.055,"body":"I've had the opportunity"},{"speaker":"Mackenzie Dysart","startTime":1450.615,"endTime":1452.055,"body":"of working on a number of"},{"speaker":"Mackenzie Dysart","startTime":1452.055,"endTime":1454.674,"body":"different projects over my"},{"speaker":"Mackenzie Dysart","startTime":1452.055,"endTime":1454.674,"body":"career that have always involved"},{"speaker":"Mackenzie Dysart","startTime":1454.675,"endTime":1457.955,"body":"legal, and my takeaway is"},{"speaker":"Mackenzie Dysart","startTime":1454.675,"endTime":1457.955,"body":"always involve legal early."},{"speaker":"Mackenzie Dysart","startTime":1458.285,"endTime":1461.375,"body":"Involve them as soon as possible"},{"speaker":"Mackenzie Dysart","startTime":1458.285,"endTime":1461.375,"body":"so they know what's going on,"},{"speaker":"Mackenzie Dysart","startTime":1461.425,"endTime":1463.96,"body":"so they can feel part of the"},{"speaker":"Mackenzie Dysart","startTime":1461.425,"endTime":1463.96,"body":"conversation and then they"},{"speaker":"Mackenzie Dysart","startTime":1463.96,"endTime":1466.79,"body":"can ask the questions early"},{"speaker":"Mackenzie Dysart","startTime":1463.96,"endTime":1466.79,"body":"before they're like a deterrent"},{"speaker":"Mackenzie Dysart","startTime":1466.8,"endTime":1467.58,"body":"to your project, right?"},{"speaker":"Mackenzie Dysart","startTime":1467.58,"endTime":1469.26,"body":"Or before they're a big problem."},{"speaker":"Mackenzie Dysart","startTime":1469.53,"endTime":1472.35,"body":"If they're just a we're at"},{"speaker":"Mackenzie Dysart","startTime":1469.53,"endTime":1472.35,"body":"point A and like at point"},{"speaker":"Mackenzie Dysart","startTime":1472.3999999999999,"endTime":1475.5049999999999,"body":"C we're going to need to"},{"speaker":"Mackenzie Dysart","startTime":1472.3999999999999,"endTime":1475.5049999999999,"body":"consider this thing for legal."},{"speaker":"Mackenzie Dysart","startTime":1475.735,"endTime":1476.615,"body":"We can plan for it."},{"speaker":"Mackenzie Dysart","startTime":1476.615,"endTime":1477.675,"body":"We can plan that detour."},{"speaker":"Mackenzie Dysart","startTime":1477.715,"endTime":1481.295,"body":"It's less of a veer than, oh,"},{"speaker":"Mackenzie Dysart","startTime":1477.715,"endTime":1481.295,"body":"we're at point D, we need to"},{"speaker":"Mackenzie Dysart","startTime":1481.295,"endTime":1482.815,"body":"go back to point C, right?"},{"speaker":"Mackenzie Dysart","startTime":1483.455,"endTime":1486.125,"body":"So I think it's a matter of"},{"speaker":"Mackenzie Dysart","startTime":1483.455,"endTime":1486.125,"body":"planning and understanding"},{"speaker":"Mackenzie Dysart","startTime":1486.135,"endTime":1488.0149999999999,"body":"and making sure that"},{"speaker":"Mackenzie Dysart","startTime":1486.135,"endTime":1488.0149999999999,"body":"they're at the table early."},{"speaker":"Mackenzie Dysart","startTime":1488.185,"endTime":1490.635,"body":"The phrase shift left comes to"},{"speaker":"Mackenzie Dysart","startTime":1488.185,"endTime":1490.635,"body":"mind here, just like it does"},{"speaker":"Mackenzie Dysart","startTime":1490.635,"endTime":1491.885,"body":"for a lot of other things."},{"speaker":"Mackenzie Dysart","startTime":1491.885,"endTime":1494.975,"body":"The earlier on and the more"},{"speaker":"Mackenzie Dysart","startTime":1491.885,"endTime":1494.975,"body":"engaged folks are, the simpler"},{"speaker":"Mackenzie Dysart","startTime":1494.995,"endTime":1495.985,"body":"it will be in the long term."},{"speaker":"Galen Low","startTime":1496.415,"endTime":1498.415,"body":"Which is a dark"},{"speaker":"Galen Low","startTime":1496.415,"endTime":1498.415,"body":"art in and of itself because I"},{"speaker":"Galen Low","startTime":1498.415,"endTime":1500.885,"body":"know I've experienced a lot of"},{"speaker":"Galen Low","startTime":1498.415,"endTime":1500.885,"body":"pushback and like getting people"},{"speaker":"Galen Low","startTime":1500.885,"endTime":1503.2549999999999,"body":"involved early, especially"},{"speaker":"Galen Low","startTime":1500.885,"endTime":1503.2549999999999,"body":"in an agency context where"},{"speaker":"Galen Low","startTime":1503.2549999999999,"endTime":1504.955,"body":"you're like, you know what,"},{"speaker":"Galen Low","startTime":1503.2549999999999,"endTime":1504.955,"body":"you're gonna have these people"},{"speaker":"Galen Low","startTime":1504.955,"endTime":1507.845,"body":"billing on the project, but"},{"speaker":"Galen Low","startTime":1504.955,"endTime":1507.845,"body":"like, we don't do any of that"},{"speaker":"Galen Low","startTime":1507.845,"endTime":1509.435,"body":"security stuff until later."},{"speaker":"Galen Low","startTime":1509.435,"endTime":1511.0249999999999,"body":"We don't do the privacy"},{"speaker":"Galen Low","startTime":1509.435,"endTime":1511.0249999999999,"body":"stuff until later."},{"speaker":"Galen Low","startTime":1511.0249999999999,"endTime":1512.655,"body":"I'm like, yeah, but"},{"speaker":"Galen Low","startTime":1511.0249999999999,"endTime":1512.655,"body":"you know, like it'll"},{"speaker":"Galen Low","startTime":1512.655,"endTime":1513.715,"body":"be less expensive then."},{"speaker":"Mackenzie Dysart","startTime":1514.085,"endTime":1515.234,"body":"We're"},{"speaker":"Mackenzie Dysart","startTime":1514.085,"endTime":1515.234,"body":"just gonna kick it off."},{"speaker":"Mackenzie Dysart","startTime":1515.5149999999999,"endTime":1517.365,"body":"Bring everybody to"},{"speaker":"Mackenzie Dysart","startTime":1515.5149999999999,"endTime":1517.365,"body":"the table to start."},{"speaker":"Mackenzie Dysart","startTime":1517.495,"endTime":1519.055,"body":"They don't have to be"},{"speaker":"Mackenzie Dysart","startTime":1517.495,"endTime":1519.055,"body":"there the entire time."},{"speaker":"Mackenzie Dysart","startTime":1519.295,"endTime":1522.315,"body":"And you just, you make it"},{"speaker":"Mackenzie Dysart","startTime":1519.295,"endTime":1522.315,"body":"a, we're building a team."},{"speaker":"Mackenzie Dysart","startTime":1522.325,"endTime":1524.205,"body":"We're just getting"},{"speaker":"Mackenzie Dysart","startTime":1522.325,"endTime":1524.205,"body":"everybody on board."},{"speaker":"Mackenzie Dysart","startTime":1524.215,"endTime":1526.375,"body":"They can go, or if we're all"},{"speaker":"Mackenzie Dysart","startTime":1524.215,"endTime":1526.375,"body":"on a boat together, they can"},{"speaker":"Mackenzie Dysart","startTime":1526.375,"endTime":1528.875,"body":"just go hang out by the pool"},{"speaker":"Mackenzie Dysart","startTime":1526.375,"endTime":1528.875,"body":"deck for the next little"},{"speaker":"Mackenzie Dysart","startTime":1528.875,"endTime":1530.075,"body":"while while we're working."},{"speaker":"Mackenzie Dysart","startTime":1530.285,"endTime":1532.5149999999999,"body":"But, we all need to be on"},{"speaker":"Mackenzie Dysart","startTime":1530.285,"endTime":1532.5149999999999,"body":"the same boat, on the same"},{"speaker":"Mackenzie Dysart","startTime":1532.5149999999999,"endTime":1534.835,"body":"ship, going somewhere, I think"},{"speaker":"Mackenzie Dysart","startTime":1532.5149999999999,"endTime":1534.835,"body":"is the way to look at it."},{"speaker":"Galen Low","startTime":1535.085,"endTime":1536.575,"body":"And even that,"},{"speaker":"Galen Low","startTime":1535.085,"endTime":1536.575,"body":"like, I love that framing"},{"speaker":"Galen Low","startTime":1536.605,"endTime":1538.725,"body":"also because the thing that"},{"speaker":"Galen Low","startTime":1536.605,"endTime":1538.725,"body":"strikes me is that, all of"},{"speaker":"Galen Low","startTime":1538.725,"endTime":1539.935,"body":"these things are ecosystems."},{"speaker":"Galen Low","startTime":1539.965,"endTime":1543.715,"body":"Like, we just painted a picture"},{"speaker":"Galen Low","startTime":1539.965,"endTime":1543.715,"body":"of an ecosystem of people and"},{"speaker":"Galen Low","startTime":1543.715,"endTime":1546.735,"body":"technology that may not work"},{"speaker":"Galen Low","startTime":1543.715,"endTime":1546.735,"body":"for the same organization even."},{"speaker":"Galen Low","startTime":1546.985,"endTime":1551.685,"body":"So, we do have this notion"},{"speaker":"Galen Low","startTime":1546.985,"endTime":1551.685,"body":"that you have to choose vendors"},{"speaker":"Galen Low","startTime":1551.685,"endTime":1553.245,"body":"who also care about privacy."},{"speaker":"Galen Low","startTime":1553.345,"endTime":1556.785,"body":"You have to, understand how"},{"speaker":"Galen Low","startTime":1553.345,"endTime":1556.785,"body":"your client feels about privacy."},{"speaker":"Galen Low","startTime":1556.97,"endTime":1560.82,"body":"You have to have the internal"},{"speaker":"Galen Low","startTime":1556.97,"endTime":1560.82,"body":"culture of privacy, and those"},{"speaker":"Galen Low","startTime":1560.82,"endTime":1563.26,"body":"all need to plug together,"},{"speaker":"Galen Low","startTime":1560.82,"endTime":1563.26,"body":"otherwise you still have"},{"speaker":"Galen Low","startTime":1563.26,"endTime":1564.47,"body":"this sort of liability."},{"speaker":"Galen Low","startTime":1564.95,"endTime":1568.21,"body":"And yet, I've probably been"},{"speaker":"Galen Low","startTime":1564.95,"endTime":1568.21,"body":"in two or three conversations"},{"speaker":"Galen Low","startTime":1568.21,"endTime":1570.57,"body":"in my entire career where"},{"speaker":"Galen Low","startTime":1568.21,"endTime":1570.57,"body":"we're bringing all of the"},{"speaker":"Galen Low","startTime":1570.57,"endTime":1574.23,"body":"parties together for that"},{"speaker":"Galen Low","startTime":1570.57,"endTime":1574.23,"body":"simple, and simple-ish,"},{"speaker":"Galen Low","startTime":1574.3,"endTime":1576.559,"body":"simple-ish conversation"},{"speaker":"Galen Low","startTime":1574.3,"endTime":1576.559,"body":"of, What are we doing about"},{"speaker":"Galen Low","startTime":1576.56,"endTime":1577.6399999999999,"body":"this thing that matters?"},{"speaker":"Galen Low","startTime":1577.6399999999999,"endTime":1580.01,"body":"Like, from a legal standpoint,"},{"speaker":"Galen Low","startTime":1577.6399999999999,"endTime":1580.01,"body":"from a security standpoint, from"},{"speaker":"Galen Low","startTime":1580.01,"endTime":1582.49,"body":"an accessibility standpoint,"},{"speaker":"Galen Low","startTime":1580.01,"endTime":1582.49,"body":"from a privacy standpoint."},{"speaker":"Galen Low","startTime":1582.785,"endTime":1585.215,"body":"Because we all need to be"},{"speaker":"Galen Low","startTime":1582.785,"endTime":1585.215,"body":"rowing in the same directions."},{"speaker":"Galen Low","startTime":1585.5049999999999,"endTime":1588.295,"body":"Nobody can find out at point"},{"speaker":"Galen Low","startTime":1585.5049999999999,"endTime":1588.295,"body":"D something that they were"},{"speaker":"Galen Low","startTime":1588.315,"endTime":1591.055,"body":"supposed to be thinking"},{"speaker":"Galen Low","startTime":1588.315,"endTime":1591.055,"body":"about in point C, but didn't"},{"speaker":"Galen Low","startTime":1591.055,"endTime":1592.095,"body":"get the memo at point A."},{"speaker":"Galen Low","startTime":1592.5249999999999,"endTime":1593.955,"body":"And I mean, like,"},{"speaker":"Galen Low","startTime":1592.5249999999999,"endTime":1593.955,"body":"that's never good."},{"speaker":"Galen Low","startTime":1594.32,"endTime":1595.6,"body":"Like, that is all fun and good."},{"speaker":"Galen Low","startTime":1595.6,"endTime":1597.05,"body":"There's lots of folks involved."},{"speaker":"Galen Low","startTime":1597.07,"endTime":1600.92,"body":"In a perfect world, everybody is"},{"speaker":"Galen Low","startTime":1597.07,"endTime":1600.92,"body":"on the same page about privacy."},{"speaker":"Galen Low","startTime":1601.0,"endTime":1604.19,"body":"But like many things that are"},{"speaker":"Galen Low","startTime":1601.0,"endTime":1604.19,"body":"compliance related sometimes the"},{"speaker":"Galen Low","startTime":1604.19,"endTime":1608.49,"body":"temptation from our teams, from"},{"speaker":"Galen Low","startTime":1604.19,"endTime":1608.49,"body":"our clients, from our sponsors,"},{"speaker":"Galen Low","startTime":1608.72,"endTime":1611.09,"body":"sometimes the temptation"},{"speaker":"Galen Low","startTime":1608.72,"endTime":1611.09,"body":"will be to take shortcuts"},{"speaker":"Galen Low","startTime":1611.59,"endTime":1615.1399999999999,"body":"on things like privacy, to"},{"speaker":"Galen Low","startTime":1611.59,"endTime":1615.1399999999999,"body":"keep the cost down, or to"},{"speaker":"Galen Low","startTime":1615.1399999999999,"endTime":1618.6499999999999,"body":"deliver on time, like classic,"},{"speaker":"Galen Low","startTime":1615.1399999999999,"endTime":1618.6499999999999,"body":"project management stuff."},{"speaker":"Galen Low","startTime":1618.79,"endTime":1620.62,"body":"Deliver sooner, deliver cheaper."},{"speaker":"Galen Low","startTime":1620.8799999999999,"endTime":1623.06,"body":"What arguments can a"},{"speaker":"Galen Low","startTime":1620.8799999999999,"endTime":1623.06,"body":"digital project manager arm"},{"speaker":"Galen Low","startTime":1623.06,"endTime":1625.84,"body":"themselves with to, like,"},{"speaker":"Galen Low","startTime":1623.06,"endTime":1625.84,"body":"navigate those conversations?"},{"speaker":"Mackenzie Dysart","startTime":1626.25,"endTime":1628.35,"body":"So first,"},{"speaker":"Mackenzie Dysart","startTime":1626.25,"endTime":1628.35,"body":"and I think this is the most"},{"speaker":"Mackenzie Dysart","startTime":1628.35,"endTime":1630.59,"body":"common thing that I also"},{"speaker":"Mackenzie Dysart","startTime":1628.35,"endTime":1630.59,"body":"answered, again, speaking about"},{"speaker":"Mackenzie Dysart","startTime":1630.59,"endTime":1633.83,"body":"accessibility or anything, is"},{"speaker":"Mackenzie Dysart","startTime":1630.59,"endTime":1633.83,"body":"bugs and problems that are found"},{"speaker":"Mackenzie Dysart","startTime":1633.83,"endTime":1636.16,"body":"later are just exponentially"},{"speaker":"Mackenzie Dysart","startTime":1633.83,"endTime":1636.16,"body":"more expensive to fix."},{"speaker":"Mackenzie Dysart","startTime":1636.715,"endTime":1639.455,"body":"So if you don't build it"},{"speaker":"Mackenzie Dysart","startTime":1636.715,"endTime":1639.455,"body":"with that in mind, it's"},{"speaker":"Mackenzie Dysart","startTime":1639.455,"endTime":1642.295,"body":"going to be so much harder to"},{"speaker":"Mackenzie Dysart","startTime":1639.455,"endTime":1642.295,"body":"retroactively make it work."},{"speaker":"Mackenzie Dysart","startTime":1642.475,"endTime":1644.245,"body":"And you're going to do"},{"speaker":"Mackenzie Dysart","startTime":1642.475,"endTime":1644.245,"body":"something jankier, and then"},{"speaker":"Mackenzie Dysart","startTime":1644.245,"endTime":1645.865,"body":"it's not going to be as clean."},{"speaker":"Mackenzie Dysart","startTime":1646.105,"endTime":1649.335,"body":"And then there's that risk of,"},{"speaker":"Mackenzie Dysart","startTime":1646.105,"endTime":1649.335,"body":"oh, someone left and they're"},{"speaker":"Mackenzie Dysart","startTime":1649.335,"endTime":1653.585,"body":"not here and they built this and"},{"speaker":"Mackenzie Dysart","startTime":1649.335,"endTime":1653.585,"body":"it's not, there was some nuance"},{"speaker":"Mackenzie Dysart","startTime":1653.625,"endTime":1657.575,"body":"and there's just a lot of risk"},{"speaker":"Mackenzie Dysart","startTime":1653.625,"endTime":1657.575,"body":"and business risk associated"},{"speaker":"Mackenzie Dysart","startTime":1657.575,"endTime":1659.595,"body":"with just doing it late, right?"},{"speaker":"Mackenzie Dysart","startTime":1659.605,"endTime":1662.2649999999999,"body":"That's the easiest and the one"},{"speaker":"Mackenzie Dysart","startTime":1659.605,"endTime":1662.2649999999999,"body":"you want to try and start with."},{"speaker":"Mackenzie Dysart","startTime":1662.365,"endTime":1664.7649999999999,"body":"Also it's just the right thing"},{"speaker":"Mackenzie Dysart","startTime":1662.365,"endTime":1664.7649999999999,"body":"to do, again, trying to do"},{"speaker":"Mackenzie Dysart","startTime":1664.7649999999999,"endTime":1665.725,"body":"the right thing for people."},{"speaker":"Mackenzie Dysart","startTime":1665.925,"endTime":1668.075,"body":"Now understanding that"},{"speaker":"Mackenzie Dysart","startTime":1665.925,"endTime":1668.075,"body":"businesses are businesses and"},{"speaker":"Mackenzie Dysart","startTime":1668.075,"endTime":1671.535,"body":"sometimes they just want to"},{"speaker":"Mackenzie Dysart","startTime":1668.075,"endTime":1671.535,"body":"hit a timeline and that's it."},{"speaker":"Mackenzie Dysart","startTime":1671.82,"endTime":1674.08,"body":"That's when you can"},{"speaker":"Mackenzie Dysart","startTime":1671.82,"endTime":1674.08,"body":"start to use the lawsuit"},{"speaker":"Mackenzie Dysart","startTime":1674.18,"endTime":1675.37,"body":"aspect of things, right?"},{"speaker":"Mackenzie Dysart","startTime":1675.41,"endTime":1681.83,"body":"So GDPR, I believe is 20"},{"speaker":"Mackenzie Dysart","startTime":1675.41,"endTime":1681.83,"body":"million pounds or 4% of total"},{"speaker":"Mackenzie Dysart","startTime":1681.85,"endTime":1684.46,"body":"global revenue is like the"},{"speaker":"Mackenzie Dysart","startTime":1681.85,"endTime":1684.46,"body":"max you can be charged for"},{"speaker":"Mackenzie Dysart","startTime":1684.47,"endTime":1686.46,"body":"being non compliant with GDPR."},{"speaker":"Galen Low","startTime":1686.59,"endTime":1687.09,"body":"Oh, wow."},{"speaker":"Mackenzie Dysart","startTime":1687.1299999999999,"endTime":1689.8,"body":"So it's like"},{"speaker":"Mackenzie Dysart","startTime":1687.1299999999999,"endTime":1689.8,"body":"a pretty big financial burden"},{"speaker":"Mackenzie Dysart","startTime":1689.85,"endTime":1694.23,"body":"if they deem you non compliant"},{"speaker":"Mackenzie Dysart","startTime":1689.85,"endTime":1694.23,"body":"to the max ability and like, I"},{"speaker":"Mackenzie Dysart","startTime":1694.23,"endTime":1696.46,"body":"don't know how they determine"},{"speaker":"Mackenzie Dysart","startTime":1694.23,"endTime":1696.46,"body":"exactly how much you're going"},{"speaker":"Mackenzie Dysart","startTime":1696.46,"endTime":1698.48,"body":"to get charged or anything, but"},{"speaker":"Mackenzie Dysart","startTime":1696.46,"endTime":1698.48,"body":"like, that's a pretty big risk."},{"speaker":"Mackenzie Dysart","startTime":1698.7749999999999,"endTime":1699.925,"body":"And then if we look at U.S."},{"speaker":"Mackenzie Dysart","startTime":1699.945,"endTime":1704.105,"body":"state laws, most of them"},{"speaker":"Mackenzie Dysart","startTime":1699.945,"endTime":1704.105,"body":"are about $7,500 per"},{"speaker":"Mackenzie Dysart","startTime":1704.105,"endTime":1705.395,"body":"individual violation."},{"speaker":"Mackenzie Dysart","startTime":1705.675,"endTime":1707.475,"body":"So that comes into play"},{"speaker":"Mackenzie Dysart","startTime":1705.675,"endTime":1707.475,"body":"when you start thinking"},{"speaker":"Mackenzie Dysart","startTime":1707.475,"endTime":1709.115,"body":"about class action lawsuits."},{"speaker":"Mackenzie Dysart","startTime":1709.565,"endTime":1712.845,"body":"And so if, and this is all"},{"speaker":"Mackenzie Dysart","startTime":1709.565,"endTime":1712.845,"body":"the legal jargon I've recently"},{"speaker":"Mackenzie Dysart","startTime":1712.845,"endTime":1715.995,"body":"learned, but like if there is"},{"speaker":"Mackenzie Dysart","startTime":1712.845,"endTime":1715.995,"body":"the right to private claims,"},{"speaker":"Mackenzie Dysart","startTime":1716.105,"endTime":1718.785,"body":"so that's when you can have"},{"speaker":"Mackenzie Dysart","startTime":1716.105,"endTime":1718.785,"body":"individual lawsuits against"},{"speaker":"Mackenzie Dysart","startTime":1718.965,"endTime":1721.375,"body":"a company versus like a"},{"speaker":"Mackenzie Dysart","startTime":1718.965,"endTime":1721.375,"body":"regulator or governing body"},{"speaker":"Mackenzie Dysart","startTime":1721.5149999999999,"endTime":1725.695,"body":"going after a company, they"},{"speaker":"Mackenzie Dysart","startTime":1721.5149999999999,"endTime":1725.695,"body":"can go for private rights of"},{"speaker":"Mackenzie Dysart","startTime":1725.695,"endTime":1727.195,"body":"action, class action lawsuits."},{"speaker":"Mackenzie Dysart","startTime":1727.225,"endTime":1729.435,"body":"So I've seen stuff go on"},{"speaker":"Mackenzie Dysart","startTime":1727.225,"endTime":1729.435,"body":"Instagram where they're"},{"speaker":"Mackenzie Dysart","startTime":1729.435,"endTime":1731.62,"body":"like, Hey, Have you used"},{"speaker":"Mackenzie Dysart","startTime":1729.435,"endTime":1731.62,"body":"this product before?"},{"speaker":"Mackenzie Dysart","startTime":1731.62,"endTime":1733.8999999999999,"body":"You might be eligible"},{"speaker":"Mackenzie Dysart","startTime":1731.62,"endTime":1733.8999999999999,"body":"for X, right?"},{"speaker":"Mackenzie Dysart","startTime":1733.8999999999999,"endTime":1736.41,"body":"We used to see these commercials"},{"speaker":"Mackenzie Dysart","startTime":1733.8999999999999,"endTime":1736.41,"body":"on TV all the time about like,"},{"speaker":"Mackenzie Dysart","startTime":1736.5,"endTime":1737.73,"body":"were you exposed to this?"},{"speaker":"Mackenzie Dysart","startTime":1737.77,"endTime":1739.08,"body":"Join our class action lawsuit."},{"speaker":"Mackenzie Dysart","startTime":1739.08,"endTime":1741.46,"body":"So basically the same thing's"},{"speaker":"Mackenzie Dysart","startTime":1739.08,"endTime":1741.46,"body":"still happening now with a"},{"speaker":"Mackenzie Dysart","startTime":1741.46,"endTime":1746.28,"body":"privacy lens, and that's $7,500"},{"speaker":"Mackenzie Dysart","startTime":1741.46,"endTime":1746.28,"body":"per individual violation or"},{"speaker":"Mackenzie Dysart","startTime":1746.28,"endTime":1747.26,"body":"individual complaint, right?"},{"speaker":"Mackenzie Dysart","startTime":1747.26,"endTime":1748.75,"body":"So that can add up pretty quick."},{"speaker":"Mackenzie Dysart","startTime":1748.84,"endTime":1752.61,"body":"And then there was a new law"},{"speaker":"Mackenzie Dysart","startTime":1748.84,"endTime":1752.61,"body":"that just came out in Washington"},{"speaker":"Mackenzie Dysart","startTime":1752.61,"endTime":1753.72,"body":"state around health data."},{"speaker":"Mackenzie Dysart","startTime":1753.76,"endTime":1756.35,"body":"And again, this is the one"},{"speaker":"Mackenzie Dysart","startTime":1753.76,"endTime":1756.35,"body":"that is top of mind for me, but"},{"speaker":"Mackenzie Dysart","startTime":1756.44,"endTime":1759.42,"body":"it was $25,000 per individual"},{"speaker":"Mackenzie Dysart","startTime":1756.44,"endTime":1759.42,"body":"if they could deem damages."},{"speaker":"Mackenzie Dysart","startTime":1759.57,"endTime":1761.93,"body":"So if you think that you've just"},{"speaker":"Mackenzie Dysart","startTime":1759.57,"endTime":1761.93,"body":"even got like a couple hundred"},{"speaker":"Mackenzie Dysart","startTime":1761.93,"endTime":1765.555,"body":"people who could prove damages,"},{"speaker":"Mackenzie Dysart","startTime":1761.93,"endTime":1765.555,"body":"that's a lot of money, right?"},{"speaker":"Mackenzie Dysart","startTime":1765.615,"endTime":1768.145,"body":"And so the financial"},{"speaker":"Mackenzie Dysart","startTime":1765.615,"endTime":1768.145,"body":"implications and the"},{"speaker":"Mackenzie Dysart","startTime":1768.145,"endTime":1769.865,"body":"financial risk matters."},{"speaker":"Mackenzie Dysart","startTime":1770.0249999999999,"endTime":1771.305,"body":"There's also the business risk."},{"speaker":"Mackenzie Dysart","startTime":1771.375,"endTime":1773.085,"body":"People are becoming"},{"speaker":"Mackenzie Dysart","startTime":1771.375,"endTime":1773.085,"body":"more considerate and"},{"speaker":"Mackenzie Dysart","startTime":1773.085,"endTime":1774.205,"body":"aware of privacy."},{"speaker":"Mackenzie Dysart","startTime":1774.435,"endTime":1775.895,"body":"Maybe they're not necessarily"},{"speaker":"Mackenzie Dysart","startTime":1774.435,"endTime":1775.895,"body":"someone who's going to be like,"},{"speaker":"Mackenzie Dysart","startTime":1775.895,"endTime":1776.925,"body":"Oh, I opt out of everything."},{"speaker":"Mackenzie Dysart","startTime":1777.075,"endTime":1779.685,"body":"But they might be someone who is"},{"speaker":"Mackenzie Dysart","startTime":1777.075,"endTime":1779.685,"body":"conscientious of what businesses"},{"speaker":"Mackenzie Dysart","startTime":1779.685,"endTime":1783.0149999999999,"body":"they're working with because of"},{"speaker":"Mackenzie Dysart","startTime":1779.685,"endTime":1783.0149999999999,"body":"it being something that matters."},{"speaker":"Mackenzie Dysart","startTime":1783.235,"endTime":1784.935,"body":"And for that, there's"},{"speaker":"Mackenzie Dysart","startTime":1783.235,"endTime":1784.935,"body":"reputational risk"},{"speaker":"Mackenzie Dysart","startTime":1784.935,"endTime":1786.205,"body":"associated with it as well."},{"speaker":"Mackenzie Dysart","startTime":1786.5049999999999,"endTime":1789.555,"body":"And then I think it's"},{"speaker":"Mackenzie Dysart","startTime":1786.5049999999999,"endTime":1789.555,"body":"also really important to"},{"speaker":"Mackenzie Dysart","startTime":1789.555,"endTime":1792.355,"body":"understand that laws are"},{"speaker":"Mackenzie Dysart","startTime":1789.555,"endTime":1792.355,"body":"changing all the time."},{"speaker":"Mackenzie Dysart","startTime":1792.395,"endTime":1794.445,"body":"So it's even unclear what's"},{"speaker":"Mackenzie Dysart","startTime":1792.395,"endTime":1794.445,"body":"going to be happening"},{"speaker":"Mackenzie Dysart","startTime":1794.445,"endTime":1795.995,"body":"in the next six months."},{"speaker":"Mackenzie Dysart","startTime":1796.445,"endTime":1798.075,"body":"There's tons of new"},{"speaker":"Mackenzie Dysart","startTime":1796.445,"endTime":1798.075,"body":"laws coming out about"},{"speaker":"Mackenzie Dysart","startTime":1798.075,"endTime":1800.635,"body":"teenagers and social media."},{"speaker":"Mackenzie Dysart","startTime":1800.815,"endTime":1802.355,"body":"But what is deemed social media?"},{"speaker":"Mackenzie Dysart","startTime":1802.365,"endTime":1805.685,"body":"If you have any sort of"},{"speaker":"Mackenzie Dysart","startTime":1802.365,"endTime":1805.685,"body":"community within your website,"},{"speaker":"Mackenzie Dysart","startTime":1806.0149999999999,"endTime":1809.3999999999999,"body":"digital app, that could be"},{"speaker":"Mackenzie Dysart","startTime":1806.0149999999999,"endTime":1809.3999999999999,"body":"considered social media and are"},{"speaker":"Mackenzie Dysart","startTime":1809.3999999999999,"endTime":1810.84,"body":"you compliant with all of that?"},{"speaker":"Mackenzie Dysart","startTime":1811.01,"endTime":1812.21,"body":"So it's interesting."},{"speaker":"Mackenzie Dysart","startTime":1812.24,"endTime":1814.83,"body":"There's a whole bunch"},{"speaker":"Mackenzie Dysart","startTime":1812.24,"endTime":1814.83,"body":"of like different costs"},{"speaker":"Mackenzie Dysart","startTime":1814.86,"endTime":1816.0,"body":"associated with it."},{"speaker":"Mackenzie Dysart","startTime":1816.08,"endTime":1818.84,"body":"And I think if you're not"},{"speaker":"Mackenzie Dysart","startTime":1816.08,"endTime":1818.84,"body":"building with privacy in mind,"},{"speaker":"Mackenzie Dysart","startTime":1818.86,"endTime":1821.44,"body":"privacy by design, accessible"},{"speaker":"Mackenzie Dysart","startTime":1818.86,"endTime":1821.44,"body":"by design, secure by design,"},{"speaker":"Mackenzie Dysart","startTime":1821.49,"endTime":1824.58,"body":"all of those concepts are"},{"speaker":"Mackenzie Dysart","startTime":1821.49,"endTime":1824.58,"body":"really critical to success here."},{"speaker":"Mackenzie Dysart","startTime":1824.58,"endTime":1827.27,"body":"And they are going to be"},{"speaker":"Mackenzie Dysart","startTime":1824.58,"endTime":1827.27,"body":"a little bit more upfront"},{"speaker":"Mackenzie Dysart","startTime":1827.27,"endTime":1830.35,"body":"work, but significantly less"},{"speaker":"Mackenzie Dysart","startTime":1827.27,"endTime":1830.35,"body":"costly in the long run, either"},{"speaker":"Mackenzie Dysart","startTime":1830.35,"endTime":1834.03,"body":"from rework perspective or"},{"speaker":"Mackenzie Dysart","startTime":1830.35,"endTime":1834.03,"body":"legal perspective, right?"},{"speaker":"Mackenzie Dysart","startTime":1834.07,"endTime":1836.66,"body":"So I think it's applying that"},{"speaker":"Mackenzie Dysart","startTime":1834.07,"endTime":1836.66,"body":"principle and just knowing that"},{"speaker":"Mackenzie Dysart","startTime":1836.81,"endTime":1840.09,"body":"you might not be able to build"},{"speaker":"Mackenzie Dysart","startTime":1836.81,"endTime":1840.09,"body":"it to be compliant on day one,"},{"speaker":"Mackenzie Dysart","startTime":1840.09,"endTime":1843.46,"body":"but if you start building it"},{"speaker":"Mackenzie Dysart","startTime":1840.09,"endTime":1843.46,"body":"right and know that, hey, like"},{"speaker":"Mackenzie Dysart","startTime":1843.56,"endTime":1845.56,"body":"maybe there's not even a law"},{"speaker":"Mackenzie Dysart","startTime":1843.56,"endTime":1845.56,"body":"that governs the thing you're"},{"speaker":"Mackenzie Dysart","startTime":1845.56,"endTime":1848.76,"body":"doing, but you think, okay, if"},{"speaker":"Mackenzie Dysart","startTime":1845.56,"endTime":1848.76,"body":"I'm thinking privacy, I should"},{"speaker":"Mackenzie Dysart","startTime":1848.77,"endTime":1852.45,"body":"be able to either corner off"},{"speaker":"Mackenzie Dysart","startTime":1848.77,"endTime":1852.45,"body":"this section of data or another"},{"speaker":"Mackenzie Dysart","startTime":1852.45,"endTime":1855.84,"body":"piece is, members or users being"},{"speaker":"Mackenzie Dysart","startTime":1852.45,"endTime":1855.84,"body":"able to like change their mind."},{"speaker":"Mackenzie Dysart","startTime":1856.1499999999999,"endTime":1857.09,"body":"So that's the big piece."},{"speaker":"Mackenzie Dysart","startTime":1857.1,"endTime":1859.55,"body":"So how are we going to give"},{"speaker":"Mackenzie Dysart","startTime":1857.1,"endTime":1859.55,"body":"people control to change their"},{"speaker":"Mackenzie Dysart","startTime":1859.55,"endTime":1862.27,"body":"mind or opt in or opt out of"},{"speaker":"Mackenzie Dysart","startTime":1859.55,"endTime":1862.27,"body":"this thing and also change"},{"speaker":"Mackenzie Dysart","startTime":1862.27,"endTime":1863.34,"body":"their mind again later on?"},{"speaker":"Mackenzie Dysart","startTime":1863.6,"endTime":1865.67,"body":"We don't necessarily have to"},{"speaker":"Mackenzie Dysart","startTime":1863.6,"endTime":1865.67,"body":"be able to do that on day one,"},{"speaker":"Mackenzie Dysart","startTime":1865.7,"endTime":1869.3799999999999,"body":"but can we build that backend"},{"speaker":"Mackenzie Dysart","startTime":1865.7,"endTime":1869.3799999999999,"body":"to support it later on in the"},{"speaker":"Mackenzie Dysart","startTime":1869.3799999999999,"endTime":1870.964,"body":"future when it may be necessary?"},{"speaker":"Galen Low","startTime":1871.375,"endTime":1872.665,"body":"It's really"},{"speaker":"Galen Low","startTime":1871.375,"endTime":1872.665,"body":"interesting because when you"},{"speaker":"Galen Low","startTime":1872.675,"endTime":1876.645,"body":"think about maybe all things,"},{"speaker":"Galen Low","startTime":1872.675,"endTime":1876.645,"body":"right, but definitely privacy,"},{"speaker":"Galen Low","startTime":1876.905,"endTime":1879.715,"body":"it's sort of part of the"},{"speaker":"Galen Low","startTime":1876.905,"endTime":1879.715,"body":"conversation culturally now."},{"speaker":"Galen Low","startTime":1879.715,"endTime":1882.745,"body":"There is higher awareness, which"},{"speaker":"Galen Low","startTime":1879.715,"endTime":1882.745,"body":"is going to drive, progress"},{"speaker":"Galen Low","startTime":1882.745,"endTime":1887.065,"body":"in law and legislation, which"},{"speaker":"Galen Low","startTime":1882.745,"endTime":1887.065,"body":"is then going to combine into"},{"speaker":"Galen Low","startTime":1887.215,"endTime":1890.494,"body":"the sort of people, voting"},{"speaker":"Galen Low","startTime":1887.215,"endTime":1890.494,"body":"with your dollars, right?"},{"speaker":"Galen Low","startTime":1890.495,"endTime":1892.225,"body":"We say that when we're talking"},{"speaker":"Galen Low","startTime":1890.495,"endTime":1892.225,"body":"about whatever free run"},{"speaker":"Galen Low","startTime":1892.235,"endTime":1895.975,"body":"eggs, but we also mean it as,"},{"speaker":"Galen Low","startTime":1892.235,"endTime":1895.975,"body":"okay, you are the client or"},{"speaker":"Galen Low","startTime":1895.975,"endTime":1896.915,"body":"whatever, from my perspective."},{"speaker":"Galen Low","startTime":1896.925,"endTime":1900.59,"body":"You're an organization that"},{"speaker":"Galen Low","startTime":1896.925,"endTime":1900.59,"body":"is going to hire vendors or"},{"speaker":"Galen Low","startTime":1900.61,"endTime":1904.26,"body":"engage existing vendors on"},{"speaker":"Galen Low","startTime":1900.61,"endTime":1904.26,"body":"a thing and that selection"},{"speaker":"Galen Low","startTime":1904.26,"endTime":1907.86,"body":"process, like if it is part"},{"speaker":"Galen Low","startTime":1904.26,"endTime":1907.86,"body":"of the conversation and it's"},{"speaker":"Galen Low","startTime":1907.86,"endTime":1911.93,"body":"top of mind and there is this"},{"speaker":"Galen Low","startTime":1907.86,"endTime":1911.93,"body":"sort of ROI on just not getting"},{"speaker":"Galen Low","startTime":1911.93,"endTime":1915.3999999999999,"body":"sued, then you will start"},{"speaker":"Galen Low","startTime":1911.93,"endTime":1915.3999999999999,"body":"selecting people to work with"},{"speaker":"Galen Low","startTime":1915.71,"endTime":1917.1399999999999,"body":"who believe in those things."},{"speaker":"Galen Low","startTime":1917.26,"endTime":1920.1,"body":"Because also I've been on the"},{"speaker":"Galen Low","startTime":1917.26,"endTime":1920.1,"body":"other side of it too, where"},{"speaker":"Galen Low","startTime":1920.25,"endTime":1923.24,"body":"it's like, let's not say"},{"speaker":"Galen Low","startTime":1920.25,"endTime":1923.24,"body":"anything about it now so that"},{"speaker":"Galen Low","startTime":1923.24,"endTime":1924.6299999999999,"body":"we can come in at the budget."},{"speaker":"Galen Low","startTime":1924.71,"endTime":1927.76,"body":"When it does become a thing,"},{"speaker":"Galen Low","startTime":1924.71,"endTime":1927.76,"body":"we'll build a client for it."},{"speaker":"Galen Low","startTime":1927.95,"endTime":1930.69,"body":"But you're looking at dollars"},{"speaker":"Galen Low","startTime":1927.95,"endTime":1930.69,"body":"here that is like the cost of"},{"speaker":"Galen Low","startTime":1930.69,"endTime":1932.54,"body":"switching vendors is far less."},{"speaker":"Galen Low","startTime":1932.94,"endTime":1934.95,"body":"So even if you're running"},{"speaker":"Galen Low","startTime":1932.94,"endTime":1934.95,"body":"this business and you're"},{"speaker":"Galen Low","startTime":1934.95,"endTime":1936.44,"body":"like, okay, well, we're"},{"speaker":"Galen Low","startTime":1934.95,"endTime":1936.44,"body":"getting away with it."},{"speaker":"Galen Low","startTime":1936.44,"endTime":1937.3899999999999,"body":"Let's just not get caught."},{"speaker":"Galen Low","startTime":1937.6399999999999,"endTime":1941.92,"body":"I think a savvy organization,"},{"speaker":"Galen Low","startTime":1937.6399999999999,"endTime":1941.92,"body":"a client organization should"},{"speaker":"Galen Low","startTime":1941.93,"endTime":1944.62,"body":"be able to say, okay, well,"},{"speaker":"Galen Low","startTime":1941.93,"endTime":1944.62,"body":"listen, like if you guys haven't"},{"speaker":"Galen Low","startTime":1944.62,"endTime":1948.09,"body":"mentioned privacy in five years,"},{"speaker":"Galen Low","startTime":1944.62,"endTime":1948.09,"body":"what are you doing about it?"},{"speaker":"Galen Low","startTime":1948.09,"endTime":1951.11,"body":"And if I don't like the answer,"},{"speaker":"Galen Low","startTime":1948.09,"endTime":1951.11,"body":"it's cheaper for me to switch"},{"speaker":"Galen Low","startTime":1951.11,"endTime":1955.85,"body":"to another agency than to get"},{"speaker":"Galen Low","startTime":1951.11,"endTime":1955.85,"body":"sued and have someone take 4%"},{"speaker":"Galen Low","startTime":1955.85,"endTime":1957.45,"body":"of my total global revenue."},{"speaker":"Galen Low","startTime":1957.69,"endTime":1958.53,"body":"It's a no brainer."},{"speaker":"Galen Low","startTime":1958.76,"endTime":1963.03,"body":"And that kind of forces, it"},{"speaker":"Galen Low","startTime":1958.76,"endTime":1963.03,"body":"galvanizes the entire industry"},{"speaker":"Galen Low","startTime":1963.35,"endTime":1966.11,"body":"towards better privacy behavior."},{"speaker":"Galen Low","startTime":1966.11,"endTime":1969.2,"body":"Even if players along the way"},{"speaker":"Galen Low","startTime":1966.11,"endTime":1969.2,"body":"don't really believe in it or"},{"speaker":"Galen Low","startTime":1969.2,"endTime":1972.3899999999999,"body":"care about it, it becomes part"},{"speaker":"Galen Low","startTime":1969.2,"endTime":1972.3899999999999,"body":"of the marketplace and becomes"},{"speaker":"Galen Low","startTime":1972.41,"endTime":1973.45,"body":"part of being competitive."},{"speaker":"Mackenzie Dysart","startTime":1973.79,"endTime":1975.6299999999999,"body":"Yeah, it's"},{"speaker":"Mackenzie Dysart","startTime":1973.79,"endTime":1975.6299999999999,"body":"an absolute value add, right?"},{"speaker":"Mackenzie Dysart","startTime":1975.6399999999999,"endTime":1978.3,"body":"You're looking at that"},{"speaker":"Mackenzie Dysart","startTime":1975.6399999999999,"endTime":1978.3,"body":"skill set, that ability to"},{"speaker":"Mackenzie Dysart","startTime":1978.3,"endTime":1981.77,"body":"adapt and drive product or"},{"speaker":"Mackenzie Dysart","startTime":1978.3,"endTime":1981.77,"body":"environment need, right?"},{"speaker":"Mackenzie Dysart","startTime":1981.91,"endTime":1983.58,"body":"Everyone needs to be"},{"speaker":"Mackenzie Dysart","startTime":1981.91,"endTime":1983.58,"body":"considering this now."},{"speaker":"Mackenzie Dysart","startTime":1983.58,"endTime":1986.01,"body":"This is a business requirement,"},{"speaker":"Mackenzie Dysart","startTime":1983.58,"endTime":1986.01,"body":"whether or not it's being"},{"speaker":"Mackenzie Dysart","startTime":1986.01,"endTime":1989.615,"body":"discussed in the RFP, you"},{"speaker":"Mackenzie Dysart","startTime":1986.01,"endTime":1989.615,"body":"should be responding to that"},{"speaker":"Mackenzie Dysart","startTime":1989.625,"endTime":1992.175,"body":"RFP with, Hey, by the way,"},{"speaker":"Mackenzie Dysart","startTime":1989.625,"endTime":1992.175,"body":"this is what we do for privacy."},{"speaker":"Mackenzie Dysart","startTime":1992.205,"endTime":1995.2749999999999,"body":"This is how we are going to"},{"speaker":"Mackenzie Dysart","startTime":1992.205,"endTime":1995.2749999999999,"body":"make sure that we build it in."},{"speaker":"Mackenzie Dysart","startTime":1995.465,"endTime":1997.705,"body":"What you do with that is your"},{"speaker":"Mackenzie Dysart","startTime":1995.465,"endTime":1997.705,"body":"own choice as our client."},{"speaker":"Mackenzie Dysart","startTime":1997.7549999999999,"endTime":2000.685,"body":"But this is what we will"},{"speaker":"Mackenzie Dysart","startTime":1997.7549999999999,"endTime":2000.685,"body":"do to provide you with the"},{"speaker":"Mackenzie Dysart","startTime":2000.685,"endTime":2003.5149999999999,"body":"steps that you need, the best"},{"speaker":"Mackenzie Dysart","startTime":2000.685,"endTime":2003.5149999999999,"body":"practices, and then you can"},{"speaker":"Mackenzie Dysart","startTime":2003.5149999999999,"endTime":2006.0249999999999,"body":"do with it what you want and"},{"speaker":"Mackenzie Dysart","startTime":2003.5149999999999,"endTime":2006.0249999999999,"body":"pass that, that risk assessment"},{"speaker":"Mackenzie Dysart","startTime":2006.0249999999999,"endTime":2007.5049999999999,"body":"and that choice over to them."},{"speaker":"Mackenzie Dysart","startTime":2007.8899999999999,"endTime":2012.11,"body":"Yeah, it's just a huge value"},{"speaker":"Mackenzie Dysart","startTime":2007.8899999999999,"endTime":2012.11,"body":"add, and I think it's not hard"},{"speaker":"Mackenzie Dysart","startTime":2012.36,"endTime":2013.91,"body":"to start to understand it."},{"speaker":"Mackenzie Dysart","startTime":2013.99,"endTime":2016.99,"body":"Like I said earlier, I've only"},{"speaker":"Mackenzie Dysart","startTime":2013.99,"endTime":2016.99,"body":"been doing this for a year, and"},{"speaker":"Mackenzie Dysart","startTime":2016.99,"endTime":2019.87,"body":"I happen to work really closely"},{"speaker":"Mackenzie Dysart","startTime":2016.99,"endTime":2019.87,"body":"with some privacy experts"},{"speaker":"Mackenzie Dysart","startTime":2020.12,"endTime":2022.0,"body":"who know what they're doing"},{"speaker":"Mackenzie Dysart","startTime":2020.12,"endTime":2022.0,"body":"and are very patient with me."},{"speaker":"Mackenzie Dysart","startTime":2022.33,"endTime":2024.98,"body":"But also, it's not that"},{"speaker":"Mackenzie Dysart","startTime":2022.33,"endTime":2024.98,"body":"hard to start to understand"},{"speaker":"Mackenzie Dysart","startTime":2024.98,"endTime":2025.85,"body":"the themes, right?"},{"speaker":"Mackenzie Dysart","startTime":2025.96,"endTime":2028.25,"body":"I don't have to decide"},{"speaker":"Mackenzie Dysart","startTime":2025.96,"endTime":2028.25,"body":"how to build it properly."},{"speaker":"Mackenzie Dysart","startTime":2028.25,"endTime":2029.41,"body":"I don't have to know."},{"speaker":"Mackenzie Dysart","startTime":2029.41,"endTime":2032.23,"body":"I just need to know how to"},{"speaker":"Mackenzie Dysart","startTime":2029.41,"endTime":2032.23,"body":"speak to it intelligently, how"},{"speaker":"Mackenzie Dysart","startTime":2032.23,"endTime":2033.81,"body":"to ask the right questions,"},{"speaker":"Mackenzie Dysart","startTime":2032.23,"endTime":2033.81,"body":"and how to make sure it's"},{"speaker":"Mackenzie Dysart","startTime":2033.82,"endTime":2035.32,"body":"being considered along the way."},{"speaker":"Mackenzie Dysart","startTime":2035.78,"endTime":2037.61,"body":"Otherwise, it can"},{"speaker":"Mackenzie Dysart","startTime":2035.78,"endTime":2037.61,"body":"just get missed."},{"speaker":"Mackenzie Dysart","startTime":2037.81,"endTime":2039.6399999999999,"body":"And then it's so costly."},{"speaker":"Mackenzie Dysart","startTime":2039.7,"endTime":2043.3799999999999,"body":"And then those hidden line"},{"speaker":"Mackenzie Dysart","startTime":2039.7,"endTime":2043.3799999999999,"body":"items on client budgets, they"},{"speaker":"Mackenzie Dysart","startTime":2043.3899999999999,"endTime":2044.59,"body":"don't always like it, right?"},{"speaker":"Mackenzie Dysart","startTime":2044.59,"endTime":2047.32,"body":"Like I know it's been a business"},{"speaker":"Mackenzie Dysart","startTime":2044.59,"endTime":2047.32,"body":"strategy for a while, like,"},{"speaker":"Mackenzie Dysart","startTime":2047.32,"endTime":2049.26,"body":"Oh, let's just get, we're going"},{"speaker":"Mackenzie Dysart","startTime":2047.32,"endTime":2049.26,"body":"to hit that budget number."},{"speaker":"Mackenzie Dysart","startTime":2049.58,"endTime":2052.59,"body":"Okay, but we can't hit"},{"speaker":"Mackenzie Dysart","startTime":2049.58,"endTime":2052.59,"body":"that budget number unless"},{"speaker":"Mackenzie Dysart","startTime":2052.59,"endTime":2054.46,"body":"we don't do this work."},{"speaker":"Mackenzie Dysart","startTime":2054.4700000000003,"endTime":2055.539,"body":"And that's not fair."},{"speaker":"Mackenzie Dysart","startTime":2055.73,"endTime":2058.17,"body":"So I think it's really"},{"speaker":"Mackenzie Dysart","startTime":2055.73,"endTime":2058.17,"body":"important to be honest and"},{"speaker":"Mackenzie Dysart","startTime":2058.2400000000002,"endTime":2060.34,"body":"transparent about it, but"},{"speaker":"Mackenzie Dysart","startTime":2058.2400000000002,"endTime":2060.34,"body":"also start building it into"},{"speaker":"Mackenzie Dysart","startTime":2060.34,"endTime":2062.82,"body":"our system so that it's just"},{"speaker":"Mackenzie Dysart","startTime":2060.34,"endTime":2062.82,"body":"part of the budget, right?"},{"speaker":"Mackenzie Dysart","startTime":2062.82,"endTime":2064.89,"body":"Like the budget just"},{"speaker":"Mackenzie Dysart","startTime":2062.82,"endTime":2064.89,"body":"includes privacy."},{"speaker":"Mackenzie Dysart","startTime":2065.07,"endTime":2066.4300000000003,"body":"And that's not an add on."},{"speaker":"Mackenzie Dysart","startTime":2066.4300000000003,"endTime":2068.14,"body":"It's not a feature"},{"speaker":"Mackenzie Dysart","startTime":2066.4300000000003,"endTime":2068.14,"body":"that you get to choose."},{"speaker":"Mackenzie Dysart","startTime":2068.21,"endTime":2073.03,"body":"It just is just like building"},{"speaker":"Mackenzie Dysart","startTime":2068.21,"endTime":2073.03,"body":"mobile first websites, right?"},{"speaker":"Mackenzie Dysart","startTime":2073.05,"endTime":2075.7400000000002,"body":"That responsive design, I think"},{"speaker":"Mackenzie Dysart","startTime":2073.05,"endTime":2075.7400000000002,"body":"is a great example of, we just"},{"speaker":"Mackenzie Dysart","startTime":2075.94,"endTime":2076.9700000000003,"body":"figured out a way to do it."},{"speaker":"Mackenzie Dysart","startTime":2077.05,"endTime":2078.3700000000003,"body":"We didn't upcharge for it."},{"speaker":"Mackenzie Dysart","startTime":2078.44,"endTime":2082.0800000000004,"body":"It just was a thing that we"},{"speaker":"Mackenzie Dysart","startTime":2078.44,"endTime":2082.0800000000004,"body":"had to do as an industry."},{"speaker":"Mackenzie Dysart","startTime":2082.38,"endTime":2083.96,"body":"And that's the way forward."},{"speaker":"Galen Low","startTime":2084.4300000000003,"endTime":2086.27,"body":"I love that sort"},{"speaker":"Galen Low","startTime":2084.4300000000003,"endTime":2086.27,"body":"of education piece, right?"},{"speaker":"Galen Low","startTime":2086.27,"endTime":2089.4500000000003,"body":"People willing to share, and"},{"speaker":"Galen Low","startTime":2086.27,"endTime":2089.4500000000003,"body":"people curious enough to ask,"},{"speaker":"Galen Low","startTime":2089.7200000000003,"endTime":2093.9700000000003,"body":"equals, yeah, sort of lifts"},{"speaker":"Galen Low","startTime":2089.7200000000003,"endTime":2093.9700000000003,"body":"most boats, but maybe not all."},{"speaker":"Galen Low","startTime":2093.9700000000003,"endTime":2096.1000000000004,"body":"Maybe we can dive"},{"speaker":"Galen Low","startTime":2093.9700000000003,"endTime":2096.1000000000004,"body":"into the tough stuff."},{"speaker":"Galen Low","startTime":2096.2900000000004,"endTime":2097.94,"body":"Because we've been"},{"speaker":"Galen Low","startTime":2096.2900000000004,"endTime":2097.94,"body":"talking about, ethics."},{"speaker":"Galen Low","startTime":2097.94,"endTime":2099.51,"body":"We've been talking"},{"speaker":"Galen Low","startTime":2097.94,"endTime":2099.51,"body":"about this noble cause."},{"speaker":"Galen Low","startTime":2099.5800000000004,"endTime":2101.73,"body":"We've also been talking"},{"speaker":"Galen Low","startTime":2099.5800000000004,"endTime":2101.73,"body":"about organizations that are"},{"speaker":"Galen Low","startTime":2101.73,"endTime":2102.75,"body":"tempted to take shortcuts."},{"speaker":"Galen Low","startTime":2103.2200000000003,"endTime":2105.5,"body":"And yeah, they're"},{"speaker":"Galen Low","startTime":2103.2200000000003,"endTime":2105.5,"body":"probably not alone."},{"speaker":"Galen Low","startTime":2105.6200000000003,"endTime":2108.51,"body":"Yeah, I guess thinking through"},{"speaker":"Galen Low","startTime":2105.6200000000003,"endTime":2108.51,"body":"some of those sort of tough"},{"speaker":"Galen Low","startTime":2108.51,"endTime":2112.46,"body":"questions and the role of a"},{"speaker":"Galen Low","startTime":2108.51,"endTime":2112.46,"body":"digital project manager, but"},{"speaker":"Galen Low","startTime":2112.5,"endTime":2114.84,"body":"also like anyone on the team."},{"speaker":"Galen Low","startTime":2115.03,"endTime":2117.36,"body":"We are talking about some"},{"speaker":"Galen Low","startTime":2115.03,"endTime":2117.36,"body":"solutions, digital projects"},{"speaker":"Galen Low","startTime":2117.36,"endTime":2119.4700000000003,"body":"where, we are capturing"},{"speaker":"Galen Low","startTime":2117.36,"endTime":2119.4700000000003,"body":"data, we're doing lead"},{"speaker":"Galen Low","startTime":2119.4700000000003,"endTime":2121.77,"body":"capture, running digital"},{"speaker":"Galen Low","startTime":2119.4700000000003,"endTime":2121.77,"body":"marketing campaigns that are"},{"speaker":"Galen Low","startTime":2121.77,"endTime":2124.0800000000004,"body":"personalized, and it involves"},{"speaker":"Galen Low","startTime":2121.77,"endTime":2124.0800000000004,"body":"a lot of data collection."},{"speaker":"Galen Low","startTime":2124.385,"endTime":2128.5150000000003,"body":"And sometimes, in ways that a"},{"speaker":"Galen Low","startTime":2124.385,"endTime":2128.5150000000003,"body":"team might not feel is all that"},{"speaker":"Galen Low","startTime":2128.545,"endTime":2130.715,"body":"ethical, even if it's legal."},{"speaker":"Galen Low","startTime":2130.9750000000004,"endTime":2134.895,"body":"So, how can we as project"},{"speaker":"Galen Low","startTime":2130.9750000000004,"endTime":2134.895,"body":"managers, like, create a team"},{"speaker":"Galen Low","startTime":2134.895,"endTime":2138.2250000000004,"body":"culture where our team feels"},{"speaker":"Galen Low","startTime":2134.895,"endTime":2138.2250000000004,"body":"safe to blow the whistle when"},{"speaker":"Galen Low","startTime":2138.2250000000004,"endTime":2139.4550000000004,"body":"they see something concerning?"},{"speaker":"Mackenzie Dysart","startTime":2139.7000000000003,"endTime":2141.01,"body":"First"},{"speaker":"Mackenzie Dysart","startTime":2139.7000000000003,"endTime":2141.01,"body":"and foremost, you need to"},{"speaker":"Mackenzie Dysart","startTime":2141.01,"endTime":2143.32,"body":"be the person leading by"},{"speaker":"Mackenzie Dysart","startTime":2141.01,"endTime":2143.32,"body":"example whenever possible."},{"speaker":"Mackenzie Dysart","startTime":2143.4,"endTime":2145.44,"body":"I think that's the"},{"speaker":"Mackenzie Dysart","startTime":2143.4,"endTime":2145.44,"body":"most important piece."},{"speaker":"Mackenzie Dysart","startTime":2145.6600000000003,"endTime":2147.53,"body":"And it's not necessarily blowing"},{"speaker":"Mackenzie Dysart","startTime":2145.6600000000003,"endTime":2147.53,"body":"the whistle sometimes, right?"},{"speaker":"Mackenzie Dysart","startTime":2147.53,"endTime":2148.71,"body":"It's just, we're doing what?"},{"speaker":"Mackenzie Dysart","startTime":2148.8500000000004,"endTime":2149.7900000000004,"body":"Why are we doing this?"},{"speaker":"Mackenzie Dysart","startTime":2149.8100000000004,"endTime":2151.27,"body":"And we hear that a lot."},{"speaker":"Mackenzie Dysart","startTime":2151.3700000000003,"endTime":2153.8100000000004,"body":"If you do any sort of like"},{"speaker":"Mackenzie Dysart","startTime":2151.3700000000003,"endTime":2153.8100000000004,"body":"DE\u0026I training or anything,"},{"speaker":"Mackenzie Dysart","startTime":2153.8100000000004,"endTime":2155.09,"body":"where someone says something"},{"speaker":"Mackenzie Dysart","startTime":2153.8100000000004,"endTime":2155.09,"body":"inappropriate, and then"},{"speaker":"Mackenzie Dysart","startTime":2155.1600000000003,"endTime":2157.8300000000004,"body":"you call that in a little"},{"speaker":"Mackenzie Dysart","startTime":2155.1600000000003,"endTime":2157.8300000000004,"body":"bit, or ask a clarifying"},{"speaker":"Mackenzie Dysart","startTime":2157.8300000000004,"endTime":2162.1600000000003,"body":"question to draw attention"},{"speaker":"Mackenzie Dysart","startTime":2157.8300000000004,"endTime":2162.1600000000003,"body":"to, that was a weird thought."},{"speaker":"Mackenzie Dysart","startTime":2162.5150000000003,"endTime":2163.755,"body":"And it's the same"},{"speaker":"Mackenzie Dysart","startTime":2162.5150000000003,"endTime":2163.755,"body":"process, right?"},{"speaker":"Mackenzie Dysart","startTime":2163.775,"endTime":2166.2450000000003,"body":"So if someone's bringing"},{"speaker":"Mackenzie Dysart","startTime":2163.775,"endTime":2166.2450000000003,"body":"up, Oh, we're going to do"},{"speaker":"Mackenzie Dysart","startTime":2166.2450000000003,"endTime":2169.925,"body":"this with their data and"},{"speaker":"Mackenzie Dysart","startTime":2166.2450000000003,"endTime":2169.925,"body":"it's, you can just say, do"},{"speaker":"Mackenzie Dysart","startTime":2169.925,"endTime":2171.215,"body":"we have consent to do that?"},{"speaker":"Mackenzie Dysart","startTime":2171.5350000000003,"endTime":2172.695,"body":"Should we be doing that?"},{"speaker":"Mackenzie Dysart","startTime":2172.945,"endTime":2176.135,"body":"Do we need that piece of"},{"speaker":"Mackenzie Dysart","startTime":2172.945,"endTime":2176.135,"body":"data to make this decision or"},{"speaker":"Mackenzie Dysart","startTime":2176.135,"endTime":2178.235,"body":"could we do it with less data?"},{"speaker":"Mackenzie Dysart","startTime":2178.565,"endTime":2180.565,"body":"And it's asking those questions."},{"speaker":"Mackenzie Dysart","startTime":2180.565,"endTime":2182.835,"body":"I always think that we, as"},{"speaker":"Mackenzie Dysart","startTime":2180.565,"endTime":2182.835,"body":"project managers are the"},{"speaker":"Mackenzie Dysart","startTime":2182.835,"endTime":2184.7850000000003,"body":"head of the team, right?"},{"speaker":"Mackenzie Dysart","startTime":2184.7850000000003,"endTime":2187.2650000000003,"body":"So if we aren't leading by"},{"speaker":"Mackenzie Dysart","startTime":2184.7850000000003,"endTime":2187.2650000000003,"body":"example and asking questions"},{"speaker":"Mackenzie Dysart","startTime":2187.2850000000003,"endTime":2190.01,"body":"that sometimes like might be"},{"speaker":"Mackenzie Dysart","startTime":2187.2850000000003,"endTime":2190.01,"body":"uncomfortable, might not make"},{"speaker":"Mackenzie Dysart","startTime":2190.01,"endTime":2191.7400000000002,"body":"us look the most intelligent"},{"speaker":"Mackenzie Dysart","startTime":2190.01,"endTime":2191.7400000000002,"body":"sometimes, like, I ask a lot"},{"speaker":"Mackenzie Dysart","startTime":2191.7400000000002,"endTime":2193.5600000000004,"body":"of dumb questions, because"},{"speaker":"Mackenzie Dysart","startTime":2191.7400000000002,"endTime":2193.5600000000004,"body":"sometimes you just want to"},{"speaker":"Mackenzie Dysart","startTime":2193.57,"endTime":2195.5400000000004,"body":"open it up for other people"},{"speaker":"Mackenzie Dysart","startTime":2193.57,"endTime":2195.5400000000004,"body":"to ask questions, right?"},{"speaker":"Mackenzie Dysart","startTime":2195.5400000000004,"endTime":2198.13,"body":"So if you ask the weird"},{"speaker":"Mackenzie Dysart","startTime":2195.5400000000004,"endTime":2198.13,"body":"question, then everybody"},{"speaker":"Mackenzie Dysart","startTime":2198.13,"endTime":2198.8500000000004,"body":"else will, right?"},{"speaker":"Mackenzie Dysart","startTime":2198.8500000000004,"endTime":2200.4300000000003,"body":"I think there's like"},{"speaker":"Mackenzie Dysart","startTime":2198.8500000000004,"endTime":2200.4300000000003,"body":"a meme or a reel going"},{"speaker":"Mackenzie Dysart","startTime":2200.4300000000003,"endTime":2201.9900000000002,"body":"around right now that's"},{"speaker":"Mackenzie Dysart","startTime":2200.4300000000003,"endTime":2201.9900000000002,"body":"like, say the weird thing."},{"speaker":"Mackenzie Dysart","startTime":2202.07,"endTime":2203.4300000000003,"body":"Ask the weird question."},{"speaker":"Mackenzie Dysart","startTime":2203.73,"endTime":2207.2200000000003,"body":"At least it sets the team"},{"speaker":"Mackenzie Dysart","startTime":2203.73,"endTime":2207.2200000000003,"body":"up to be more comfortable."},{"speaker":"Mackenzie Dysart","startTime":2207.28,"endTime":2209.19,"body":"Creating that space of"},{"speaker":"Mackenzie Dysart","startTime":2207.28,"endTime":2209.19,"body":"psychological safety is so"},{"speaker":"Mackenzie Dysart","startTime":2209.19,"endTime":2211.27,"body":"important because you need"},{"speaker":"Mackenzie Dysart","startTime":2209.19,"endTime":2211.27,"body":"people to understand and be"},{"speaker":"Mackenzie Dysart","startTime":2211.27,"endTime":2212.96,"body":"okay with asking about it."},{"speaker":"Mackenzie Dysart","startTime":2213.1600000000003,"endTime":2215.4700000000003,"body":"And that is an"},{"speaker":"Mackenzie Dysart","startTime":2213.1600000000003,"endTime":2215.4700000000003,"body":"organizational challenge."},{"speaker":"Mackenzie Dysart","startTime":2215.48,"endTime":2218.25,"body":"If you're working in a"},{"speaker":"Mackenzie Dysart","startTime":2215.48,"endTime":2218.25,"body":"place that is very client"},{"speaker":"Mackenzie Dysart","startTime":2218.25,"endTime":2220.5600000000004,"body":"centric and just do"},{"speaker":"Mackenzie Dysart","startTime":2218.25,"endTime":2220.5600000000004,"body":"whatever they want, right?"},{"speaker":"Mackenzie Dysart","startTime":2220.5600000000004,"endTime":2222.1600000000003,"body":"Like do what the client"},{"speaker":"Mackenzie Dysart","startTime":2220.5600000000004,"endTime":2222.1600000000003,"body":"says, doesn't matter."},{"speaker":"Mackenzie Dysart","startTime":2222.1600000000003,"endTime":2222.8100000000004,"body":"Don't think about it."},{"speaker":"Mackenzie Dysart","startTime":2222.8100000000004,"endTime":2223.8590000000004,"body":"Just give them what they want."},{"speaker":"Mackenzie Dysart","startTime":2223.8790000000004,"endTime":2226.0690000000004,"body":"And it's like,"},{"speaker":"Mackenzie Dysart","startTime":2223.8790000000004,"endTime":2226.0690000000004,"body":"okay, but should we?"},{"speaker":"Mackenzie Dysart","startTime":2226.0690000000004,"endTime":2228.6090000000004,"body":"Right, like, should we do that?"},{"speaker":"Mackenzie Dysart","startTime":2228.779,"endTime":2230.289,"body":"Can we do it a different way?"},{"speaker":"Mackenzie Dysart","startTime":2230.349,"endTime":2232.719,"body":"Can we provide them with"},{"speaker":"Mackenzie Dysart","startTime":2230.349,"endTime":2232.719,"body":"what they're asking for in"},{"speaker":"Mackenzie Dysart","startTime":2232.719,"endTime":2234.4590000000003,"body":"a more privacy centric way?"},{"speaker":"Mackenzie Dysart","startTime":2234.7490000000003,"endTime":2236.579,"body":"So I think it's really"},{"speaker":"Mackenzie Dysart","startTime":2234.7490000000003,"endTime":2236.579,"body":"just a matter of leading by"},{"speaker":"Mackenzie Dysart","startTime":2236.579,"endTime":2237.9590000000003,"body":"example whenever possible."},{"speaker":"Mackenzie Dysart","startTime":2238.119,"endTime":2240.6290000000004,"body":"Being honest and transparent"},{"speaker":"Mackenzie Dysart","startTime":2238.119,"endTime":2240.6290000000004,"body":"about the limitations, too."},{"speaker":"Mackenzie Dysart","startTime":2240.9190000000003,"endTime":2242.4190000000003,"body":"Sometimes that's"},{"speaker":"Mackenzie Dysart","startTime":2240.9190000000003,"endTime":2242.4190000000003,"body":"just hard, right?"},{"speaker":"Mackenzie Dysart","startTime":2242.4190000000003,"endTime":2245.9590000000003,"body":"Like sometimes you're in a place"},{"speaker":"Mackenzie Dysart","startTime":2242.4190000000003,"endTime":2245.9590000000003,"body":"where the systems don't exist"},{"speaker":"Mackenzie Dysart","startTime":2245.969,"endTime":2247.949,"body":"to support it, and that sucks."},{"speaker":"Mackenzie Dysart","startTime":2248.3540000000003,"endTime":2250.134,"body":"And it's like, okay, how"},{"speaker":"Mackenzie Dysart","startTime":2248.3540000000003,"endTime":2250.134,"body":"do we write that ship?"},{"speaker":"Mackenzie Dysart","startTime":2250.1440000000002,"endTime":2252.5640000000003,"body":"But also like, it's going to"},{"speaker":"Mackenzie Dysart","startTime":2250.1440000000002,"endTime":2252.5640000000003,"body":"take us a couple of years."},{"speaker":"Mackenzie Dysart","startTime":2252.674,"endTime":2255.6240000000003,"body":"So what is the first right"},{"speaker":"Mackenzie Dysart","startTime":2252.674,"endTime":2255.6240000000003,"body":"step that we can take?"},{"speaker":"Mackenzie Dysart","startTime":2255.8740000000003,"endTime":2258.824,"body":"I think that's something that's"},{"speaker":"Mackenzie Dysart","startTime":2255.8740000000003,"endTime":2258.824,"body":"really important in that aspect"},{"speaker":"Mackenzie Dysart","startTime":2258.824,"endTime":2260.784,"body":"is just provide the information."},{"speaker":"Mackenzie Dysart","startTime":2260.824,"endTime":2263.2940000000003,"body":"And then there's also that"},{"speaker":"Mackenzie Dysart","startTime":2260.824,"endTime":2263.2940000000003,"body":"piece where maybe you're"},{"speaker":"Mackenzie Dysart","startTime":2263.2940000000003,"endTime":2265.5240000000003,"body":"providing the recommendation"},{"speaker":"Mackenzie Dysart","startTime":2263.2940000000003,"endTime":2265.5240000000003,"body":"to your client and they just"},{"speaker":"Mackenzie Dysart","startTime":2265.534,"endTime":2266.664,"body":"aren't hearing you, right?"},{"speaker":"Mackenzie Dysart","startTime":2266.664,"endTime":2269.1040000000003,"body":"Like that is a very"},{"speaker":"Mackenzie Dysart","startTime":2266.664,"endTime":2269.1040000000003,"body":"real possibility."},{"speaker":"Mackenzie Dysart","startTime":2269.1040000000003,"endTime":2270.744,"body":"I've seen it in a number"},{"speaker":"Mackenzie Dysart","startTime":2269.1040000000003,"endTime":2270.744,"body":"of different cases where"},{"speaker":"Mackenzie Dysart","startTime":2270.744,"endTime":2272.1940000000004,"body":"you're like, but this"},{"speaker":"Mackenzie Dysart","startTime":2270.744,"endTime":2272.1940000000004,"body":"is the way to do it."},{"speaker":"Mackenzie Dysart","startTime":2272.224,"endTime":2275.164,"body":"You're like, no, I don't"},{"speaker":"Mackenzie Dysart","startTime":2272.224,"endTime":2275.164,"body":"want to do the extra"},{"speaker":"Mackenzie Dysart","startTime":2275.224,"endTime":2276.0840000000003,"body":"three hours worth of work."},{"speaker":"Mackenzie Dysart","startTime":2276.0840000000003,"endTime":2278.809,"body":"No, let's, I want all the data."},{"speaker":"Mackenzie Dysart","startTime":2279.1290000000004,"endTime":2280.909,"body":"All you can really do"},{"speaker":"Mackenzie Dysart","startTime":2279.1290000000004,"endTime":2280.909,"body":"is say, you know what?"},{"speaker":"Mackenzie Dysart","startTime":2281.299,"endTime":2282.059,"body":"Here's the risk."},{"speaker":"Mackenzie Dysart","startTime":2282.0690000000004,"endTime":2283.259,"body":"I have documented it."},{"speaker":"Mackenzie Dysart","startTime":2283.699,"endTime":2284.8990000000003,"body":"I've given you my"},{"speaker":"Mackenzie Dysart","startTime":2283.699,"endTime":2284.8990000000003,"body":"recommendation."},{"speaker":"Mackenzie Dysart","startTime":2284.8990000000003,"endTime":2286.409,"body":"What you do with it is"},{"speaker":"Mackenzie Dysart","startTime":2284.8990000000003,"endTime":2286.409,"body":"what you want, right?"},{"speaker":"Mackenzie Dysart","startTime":2286.409,"endTime":2289.7490000000003,"body":"And that's a risk based decision"},{"speaker":"Mackenzie Dysart","startTime":2286.409,"endTime":2289.7490000000003,"body":"that a business has to take on."},{"speaker":"Mackenzie Dysart","startTime":2289.759,"endTime":2291.469,"body":"And all you can do is"},{"speaker":"Mackenzie Dysart","startTime":2289.759,"endTime":2291.469,"body":"provide them with the risks"},{"speaker":"Mackenzie Dysart","startTime":2291.469,"endTime":2294.309,"body":"associated with it and hope"},{"speaker":"Mackenzie Dysart","startTime":2291.469,"endTime":2294.309,"body":"that they do the right thing."},{"speaker":"Mackenzie Dysart","startTime":2294.739,"endTime":2296.8990000000003,"body":"And then be grateful that you"},{"speaker":"Mackenzie Dysart","startTime":2294.739,"endTime":2296.8990000000003,"body":"don't work for that client as"},{"speaker":"Mackenzie Dysart","startTime":2296.8990000000003,"endTime":2299.2490000000003,"body":"an employee, because they're"},{"speaker":"Mackenzie Dysart","startTime":2296.8990000000003,"endTime":2299.2490000000003,"body":"not doing nice things, right?"},{"speaker":"Mackenzie Dysart","startTime":2299.699,"endTime":2301.1090000000004,"body":"So that's the other way"},{"speaker":"Mackenzie Dysart","startTime":2299.699,"endTime":2301.1090000000004,"body":"to look at it is when your"},{"speaker":"Mackenzie Dysart","startTime":2301.1090000000004,"endTime":2303.4190000000003,"body":"client does sketchy things,"},{"speaker":"Mackenzie Dysart","startTime":2301.1090000000004,"endTime":2303.4190000000003,"body":"at least you don't work there."},{"speaker":"Mackenzie Dysart","startTime":2303.969,"endTime":2306.4190000000003,"body":"It's probably not a great"},{"speaker":"Mackenzie Dysart","startTime":2303.969,"endTime":2306.4190000000003,"body":"selling feature, but"},{"speaker":"Mackenzie Dysart","startTime":2306.4590000000003,"endTime":2307.4390000000003,"body":"you know, it's choice."},{"speaker":"Galen Low","startTime":2308.7690000000002,"endTime":2312.7290000000003,"body":"It's choice,"},{"speaker":"Galen Low","startTime":2308.7690000000002,"endTime":2312.7290000000003,"body":"making decisions, not solely"},{"speaker":"Galen Low","startTime":2312.7290000000003,"endTime":2315.4440000000004,"body":"about where are you going"},{"speaker":"Galen Low","startTime":2312.7290000000003,"endTime":2315.4440000000004,"body":"to make the most money, but"},{"speaker":"Galen Low","startTime":2315.4440000000004,"endTime":2319.034,"body":"also where you're going to,"},{"speaker":"Galen Low","startTime":2315.4440000000004,"endTime":2319.034,"body":"yeah, have the most valuable"},{"speaker":"Galen Low","startTime":2319.0640000000003,"endTime":2323.5640000000003,"body":"impact to users, to humanity?"},{"speaker":"Galen Low","startTime":2323.594,"endTime":2324.534,"body":"I don't know, I"},{"speaker":"Galen Low","startTime":2323.594,"endTime":2324.534,"body":"keep going there."},{"speaker":"Mackenzie Dysart","startTime":2325.2140000000004,"endTime":2326.2540000000004,"body":"Purpose driven, right?"},{"speaker":"Galen Low","startTime":2326.2940000000003,"endTime":2327.5440000000003,"body":"Privacy superhero."},{"speaker":"Mackenzie Dysart","startTime":2327.9840000000004,"endTime":2330.1440000000002,"body":"Can I get a"},{"speaker":"Mackenzie Dysart","startTime":2327.9840000000004,"endTime":2330.1440000000002,"body":"cape that just says privacy?"},{"speaker":"Mackenzie Dysart","startTime":2330.3740000000003,"endTime":2331.324,"body":"Yeah, it's going to be great."},{"speaker":"Galen Low","startTime":2331.684,"endTime":2333.5240000000003,"body":"That seems like"},{"speaker":"Galen Low","startTime":2331.684,"endTime":2333.5240000000003,"body":"an Amazon search that,"},{"speaker":"Galen Low","startTime":2333.5240000000003,"endTime":2334.954,"body":"like, could go wrong."},{"speaker":"Galen Low","startTime":2335.014,"endTime":2335.424,"body":"Privacy cape."},{"speaker":"Mackenzie Dysart","startTime":2335.424,"endTime":2335.864,"body":"Yeah, that could go"},{"speaker":"Mackenzie Dysart","startTime":2335.8740000000003,"endTime":2336.724,"body":"horribly, horribly wrong."},{"speaker":"Mackenzie Dysart","startTime":2336.994,"endTime":2337.364,"body":"Yeah."},{"speaker":"Mackenzie Dysart","startTime":2337.8940000000002,"endTime":2339.344,"body":"I don't want to know what"},{"speaker":"Mackenzie Dysart","startTime":2337.8940000000002,"endTime":2339.344,"body":"that's going to give me."},{"speaker":"Galen Low","startTime":2340.7540000000004,"endTime":2342.2540000000004,"body":"Coming back to"},{"speaker":"Galen Low","startTime":2340.7540000000004,"endTime":2342.2540000000004,"body":"that conversation with,"},{"speaker":"Galen Low","startTime":2342.255,"endTime":2344.795,"body":"clients and organizations"},{"speaker":"Galen Low","startTime":2342.255,"endTime":2344.795,"body":"who just don't seem to care."},{"speaker":"Galen Low","startTime":2344.8050000000003,"endTime":2346.94,"body":"I think the other thing"},{"speaker":"Galen Low","startTime":2344.8050000000003,"endTime":2346.94,"body":"is, like, the conversation"},{"speaker":"Galen Low","startTime":2346.94,"endTime":2349.2200000000003,"body":"is being driven as well by"},{"speaker":"Galen Low","startTime":2346.94,"endTime":2349.2200000000003,"body":"things like deadlines, right?"},{"speaker":"Galen Low","startTime":2349.2200000000003,"endTime":2350.55,"body":"We saw it with accessibility."},{"speaker":"Galen Low","startTime":2350.6200000000003,"endTime":2353.71,"body":"I believe there are some or"},{"speaker":"Galen Low","startTime":2350.6200000000003,"endTime":2353.71,"body":"many on the privacy front,"},{"speaker":"Galen Low","startTime":2353.71,"endTime":2355.44,"body":"like deadlines to be compliant."},{"speaker":"Galen Low","startTime":2355.44,"endTime":2359.01,"body":"I think, governments regionally"},{"speaker":"Galen Low","startTime":2355.44,"endTime":2359.01,"body":"understand that this doesn't"},{"speaker":"Galen Low","startTime":2359.01,"endTime":2362.26,"body":"happen overnight and they"},{"speaker":"Galen Low","startTime":2359.01,"endTime":2362.26,"body":"can't, make everyone turn on"},{"speaker":"Galen Low","startTime":2362.26,"endTime":2365.98,"body":"a dime, but it has to happen"},{"speaker":"Galen Low","startTime":2362.26,"endTime":2365.98,"body":"and these deadlines creep up."},{"speaker":"Galen Low","startTime":2366.55,"endTime":2370.5800000000004,"body":"But I have definitely been"},{"speaker":"Galen Low","startTime":2366.55,"endTime":2370.5800000000004,"body":"in projects where the client"},{"speaker":"Galen Low","startTime":2370.5800000000004,"endTime":2374.8100000000004,"body":"organization has waited till"},{"speaker":"Galen Low","startTime":2370.5800000000004,"endTime":2374.8100000000004,"body":"pretty much the last minute"},{"speaker":"Galen Low","startTime":2375.28,"endTime":2378.5,"body":"where there isn't really"},{"speaker":"Galen Low","startTime":2375.28,"endTime":2378.5,"body":"enough time to like, get"},{"speaker":"Galen Low","startTime":2378.5,"endTime":2380.1200000000003,"body":"something done to be compliant."},{"speaker":"Galen Low","startTime":2380.44,"endTime":2383.26,"body":"But it brought into sharp"},{"speaker":"Galen Low","startTime":2380.44,"endTime":2383.26,"body":"relief this notion of"},{"speaker":"Galen Low","startTime":2383.26,"endTime":2384.77,"body":"like, being too late."},{"speaker":"Galen Low","startTime":2384.8500000000004,"endTime":2385.55,"body":"You know what I mean?"},{"speaker":"Galen Low","startTime":2385.5800000000004,"endTime":2388.6000000000004,"body":"Where it's like, yes, start all"},{"speaker":"Galen Low","startTime":2385.5800000000004,"endTime":2388.6000000000004,"body":"these things, yes, they're good,"},{"speaker":"Galen Low","startTime":2388.6000000000004,"endTime":2391.2400000000002,"body":"yes, they take time, and no, you"},{"speaker":"Galen Low","startTime":2388.6000000000004,"endTime":2391.2400000000002,"body":"don't have to do it right away,"},{"speaker":"Galen Low","startTime":2391.2400000000002,"endTime":2393.3500000000004,"body":"but actually you do need to"},{"speaker":"Galen Low","startTime":2391.2400000000002,"endTime":2393.3500000000004,"body":"do it at some point, otherwise"},{"speaker":"Galen Low","startTime":2393.3500000000004,"endTime":2396.98,"body":"you're going to, be you know,"},{"speaker":"Galen Low","startTime":2393.3500000000004,"endTime":2396.98,"body":"up the creek or obsolete."},{"speaker":"Galen Low","startTime":2397.2900000000004,"endTime":2400.57,"body":"Like if there's an organization"},{"speaker":"Galen Low","startTime":2397.2900000000004,"endTime":2400.57,"body":"on the privacy front, who"},{"speaker":"Galen Low","startTime":2400.57,"endTime":2403.9500000000003,"body":"hasn't even started thinking"},{"speaker":"Galen Low","startTime":2400.57,"endTime":2403.9500000000003,"body":"about how to be compliant from"},{"speaker":"Galen Low","startTime":2403.9500000000003,"endTime":2406.7400000000002,"body":"a data privacy standpoint,"},{"speaker":"Galen Low","startTime":2403.9500000000003,"endTime":2406.7400000000002,"body":"or if they're trying to dodge"},{"speaker":"Galen Low","startTime":2406.7400000000002,"endTime":2409.73,"body":"it until the last minute, are"},{"speaker":"Galen Low","startTime":2406.7400000000002,"endTime":2409.73,"body":"they actually already too late?"},{"speaker":"Galen Low","startTime":2409.9300000000003,"endTime":2411.6200000000003,"body":"If they're listening to this"},{"speaker":"Galen Low","startTime":2409.9300000000003,"endTime":2411.6200000000003,"body":"going like, yeah, I should"},{"speaker":"Galen Low","startTime":2411.6200000000003,"endTime":2412.57,"body":"probably start doing that."},{"speaker":"Galen Low","startTime":2412.7000000000003,"endTime":2415.78,"body":"Is that very concerning"},{"speaker":"Galen Low","startTime":2412.7000000000003,"endTime":2415.78,"body":"or is that sort of a boat"},{"speaker":"Galen Low","startTime":2415.7900000000004,"endTime":2416.8,"body":"that many people are in?"},{"speaker":"Mackenzie Dysart","startTime":2417.145,"endTime":2418.8250000000003,"body":"It's"},{"speaker":"Mackenzie Dysart","startTime":2417.145,"endTime":2418.8250000000003,"body":"concerning, but I think it is"},{"speaker":"Mackenzie Dysart","startTime":2418.8250000000003,"endTime":2419.9950000000003,"body":"a boat a lot of folks are in."},{"speaker":"Mackenzie Dysart","startTime":2420.195,"endTime":2423.2450000000003,"body":"I think it truly depends on"},{"speaker":"Mackenzie Dysart","startTime":2420.195,"endTime":2423.2450000000003,"body":"the nature of the data that you"},{"speaker":"Mackenzie Dysart","startTime":2423.2450000000003,"endTime":2424.385,"body":"have about people too, right?"},{"speaker":"Mackenzie Dysart","startTime":2424.385,"endTime":2427.315,"body":"Because different levels of"},{"speaker":"Mackenzie Dysart","startTime":2424.385,"endTime":2427.315,"body":"data, different sensitivities,"},{"speaker":"Mackenzie Dysart","startTime":2427.635,"endTime":2431.7450000000003,"body":"but it's ultimately like"},{"speaker":"Mackenzie Dysart","startTime":2427.635,"endTime":2431.7450000000003,"body":"making these changes is hard,"},{"speaker":"Mackenzie Dysart","startTime":2431.795,"endTime":2434.605,"body":"especially when you have"},{"speaker":"Mackenzie Dysart","startTime":2431.795,"endTime":2434.605,"body":"older systems that weren't"},{"speaker":"Mackenzie Dysart","startTime":2434.6150000000002,"endTime":2435.565,"body":"built with it in mind."},{"speaker":"Mackenzie Dysart","startTime":2435.5950000000003,"endTime":2437.9750000000004,"body":"We've talked about this before"},{"speaker":"Mackenzie Dysart","startTime":2435.5950000000003,"endTime":2437.9750000000004,"body":"and I'll hammer it home again."},{"speaker":"Mackenzie Dysart","startTime":2438.73,"endTime":2440.6800000000003,"body":"The later you do it, the more"},{"speaker":"Mackenzie Dysart","startTime":2438.73,"endTime":2440.6800000000003,"body":"expensive it is to fix, and"},{"speaker":"Mackenzie Dysart","startTime":2440.6800000000003,"endTime":2441.84,"body":"it's just hard sometimes."},{"speaker":"Mackenzie Dysart","startTime":2441.86,"endTime":2443.75,"body":"And this isn't necessarily"},{"speaker":"Mackenzie Dysart","startTime":2441.86,"endTime":2443.75,"body":"a choice, right?"},{"speaker":"Mackenzie Dysart","startTime":2443.75,"endTime":2445.6200000000003,"body":"Like, you might have"},{"speaker":"Mackenzie Dysart","startTime":2443.75,"endTime":2445.6200000000003,"body":"built something 10 years"},{"speaker":"Mackenzie Dysart","startTime":2445.6200000000003,"endTime":2447.75,"body":"ago, not really, we"},{"speaker":"Mackenzie Dysart","startTime":2445.6200000000003,"endTime":2447.75,"body":"didn't have these laws."},{"speaker":"Mackenzie Dysart","startTime":2447.76,"endTime":2448.4300000000003,"body":"We didn't have this."},{"speaker":"Mackenzie Dysart","startTime":2448.5800000000004,"endTime":2450.59,"body":"So it's not anybody's"},{"speaker":"Mackenzie Dysart","startTime":2448.5800000000004,"endTime":2450.59,"body":"fault at that point."},{"speaker":"Mackenzie Dysart","startTime":2450.84,"endTime":2454.0,"body":"But now you're looking at, I'll"},{"speaker":"Mackenzie Dysart","startTime":2450.84,"endTime":2454.0,"body":"use GDPR as like Data Subject"},{"speaker":"Mackenzie Dysart","startTime":2454.0,"endTime":2455.61,"body":"to Access Requests, or DSARF."},{"speaker":"Mackenzie Dysart","startTime":2455.82,"endTime":2458.4,"body":"And that's your right to"},{"speaker":"Mackenzie Dysart","startTime":2455.82,"endTime":2458.4,"body":"find out all the data that"},{"speaker":"Mackenzie Dysart","startTime":2458.4,"endTime":2459.46,"body":"a company has about you."},{"speaker":"Mackenzie Dysart","startTime":2459.75,"endTime":2462.32,"body":"And you can also ask to"},{"speaker":"Mackenzie Dysart","startTime":2459.75,"endTime":2462.32,"body":"have it rectified if it's"},{"speaker":"Mackenzie Dysart","startTime":2462.34,"endTime":2464.0600000000004,"body":"incorrect, has to be readable."},{"speaker":"Mackenzie Dysart","startTime":2464.0600000000004,"endTime":2466.01,"body":"So you have to give"},{"speaker":"Mackenzie Dysart","startTime":2464.0600000000004,"endTime":2466.01,"body":"it to the user in a"},{"speaker":"Mackenzie Dysart","startTime":2466.2200000000003,"endTime":2467.3900000000003,"body":"machine readable format."},{"speaker":"Mackenzie Dysart","startTime":2467.3900000000003,"endTime":2469.51,"body":"So usually it's like a CSV or"},{"speaker":"Mackenzie Dysart","startTime":2467.3900000000003,"endTime":2469.51,"body":"something, but they have to be"},{"speaker":"Mackenzie Dysart","startTime":2469.51,"endTime":2473.13,"body":"able to, as a human, understand"},{"speaker":"Mackenzie Dysart","startTime":2469.51,"endTime":2473.13,"body":"the data and then the right to"},{"speaker":"Mackenzie Dysart","startTime":2473.13,"endTime":2476.4500000000003,"body":"deletion, and that's removal of"},{"speaker":"Mackenzie Dysart","startTime":2473.13,"endTime":2476.4500000000003,"body":"all your data from their system."},{"speaker":"Mackenzie Dysart","startTime":2476.77,"endTime":2479.2200000000003,"body":"That's a tricky process"},{"speaker":"Mackenzie Dysart","startTime":2476.77,"endTime":2479.2200000000003,"body":"for any company that's been"},{"speaker":"Mackenzie Dysart","startTime":2479.2200000000003,"endTime":2481.7200000000003,"body":"around for 10, 15, 20 years."},{"speaker":"Mackenzie Dysart","startTime":2481.7400000000002,"endTime":2483.61,"body":"That's been collecting all"},{"speaker":"Mackenzie Dysart","startTime":2481.7400000000002,"endTime":2483.61,"body":"this data about people that"},{"speaker":"Mackenzie Dysart","startTime":2483.6200000000003,"endTime":2486.05,"body":"has systems that aren't"},{"speaker":"Mackenzie Dysart","startTime":2483.6200000000003,"endTime":2486.05,"body":"necessarily connected well."},{"speaker":"Mackenzie Dysart","startTime":2486.2200000000003,"endTime":2486.52,"body":"Right?"},{"speaker":"Mackenzie Dysart","startTime":2486.5600000000004,"endTime":2488.4500000000003,"body":"So that's a lot"},{"speaker":"Mackenzie Dysart","startTime":2486.5600000000004,"endTime":2488.4500000000003,"body":"that's been in play."},{"speaker":"Mackenzie Dysart","startTime":2488.4500000000003,"endTime":2490.98,"body":"I don't remember exactly when"},{"speaker":"Mackenzie Dysart","startTime":2488.4500000000003,"endTime":2490.98,"body":"that became effective, but"},{"speaker":"Mackenzie Dysart","startTime":2491.1200000000003,"endTime":2493.7900000000004,"body":"a lot of companies are still"},{"speaker":"Mackenzie Dysart","startTime":2491.1200000000003,"endTime":2493.7900000000004,"body":"trying to become compliant"},{"speaker":"Mackenzie Dysart","startTime":2493.7900000000004,"endTime":2495.51,"body":"with that because it's hard."},{"speaker":"Mackenzie Dysart","startTime":2495.51,"endTime":2496.25,"body":"It's heavy."},{"speaker":"Mackenzie Dysart","startTime":2496.26,"endTime":2500.05,"body":"It's not as simple as we would"},{"speaker":"Mackenzie Dysart","startTime":2496.26,"endTime":2500.05,"body":"like it to be because we use"},{"speaker":"Mackenzie Dysart","startTime":2500.0600000000004,"endTime":2501.1200000000003,"body":"all these different tools."},{"speaker":"Mackenzie Dysart","startTime":2501.13,"endTime":2503.27,"body":"And sometimes there's that"},{"speaker":"Mackenzie Dysart","startTime":2501.13,"endTime":2503.27,"body":"one dev team that decided"},{"speaker":"Mackenzie Dysart","startTime":2503.27,"endTime":2505.46,"body":"to use an extra tool"},{"speaker":"Mackenzie Dysart","startTime":2503.27,"endTime":2505.46,"body":"that nobody knows about."},{"speaker":"Mackenzie Dysart","startTime":2505.46,"endTime":2508.4300000000003,"body":"It's not mapped and documented,"},{"speaker":"Mackenzie Dysart","startTime":2505.46,"endTime":2508.4300000000003,"body":"but it's housing some user data."},{"speaker":"Mackenzie Dysart","startTime":2508.75,"endTime":2510.19,"body":"So it's hard."},{"speaker":"Mackenzie Dysart","startTime":2510.25,"endTime":2513.925,"body":"And I think we need to give"},{"speaker":"Mackenzie Dysart","startTime":2510.25,"endTime":2513.925,"body":"ourselves grace in understanding"},{"speaker":"Mackenzie Dysart","startTime":2513.925,"endTime":2516.5750000000003,"body":"that, but we need to find"},{"speaker":"Mackenzie Dysart","startTime":2513.925,"endTime":2516.5750000000003,"body":"ways to chip away at that"},{"speaker":"Mackenzie Dysart","startTime":2516.585,"endTime":2518.385,"body":"because it's really easy to"},{"speaker":"Mackenzie Dysart","startTime":2516.585,"endTime":2518.385,"body":"look at that and go, Oh my"},{"speaker":"Mackenzie Dysart","startTime":2518.385,"endTime":2519.635,"body":"gosh, this is so daunting."},{"speaker":"Mackenzie Dysart","startTime":2519.855,"endTime":2520.9750000000004,"body":"I don't even know"},{"speaker":"Mackenzie Dysart","startTime":2519.855,"endTime":2520.9750000000004,"body":"where to begin."},{"speaker":"Mackenzie Dysart","startTime":2521.025,"endTime":2523.675,"body":"I'm so like, you get"},{"speaker":"Mackenzie Dysart","startTime":2521.025,"endTime":2523.675,"body":"overwhelmed, analysis paralysis,"},{"speaker":"Mackenzie Dysart","startTime":2523.695,"endTime":2525.5550000000003,"body":"and then you just ostrich your"},{"speaker":"Mackenzie Dysart","startTime":2523.695,"endTime":2525.5550000000003,"body":"head in the sand and you're"},{"speaker":"Mackenzie Dysart","startTime":2525.5550000000003,"endTime":2526.4550000000004,"body":"like, it's not happening."},{"speaker":"Mackenzie Dysart","startTime":2526.485,"endTime":2526.9950000000003,"body":"It's fine."},{"speaker":"Mackenzie Dysart","startTime":2527.275,"endTime":2528.4950000000003,"body":"That's not the way forward."},{"speaker":"Mackenzie Dysart","startTime":2528.525,"endTime":2531.965,"body":"The way forward is to figure"},{"speaker":"Mackenzie Dysart","startTime":2528.525,"endTime":2531.965,"body":"it out bit by bit, make"},{"speaker":"Mackenzie Dysart","startTime":2531.965,"endTime":2534.9350000000004,"body":"small incremental changes,"},{"speaker":"Mackenzie Dysart","startTime":2531.965,"endTime":2534.9350000000004,"body":"and make those improvements."},{"speaker":"Mackenzie Dysart","startTime":2535.465,"endTime":2538.4150000000004,"body":"For the most part, the governing"},{"speaker":"Mackenzie Dysart","startTime":2535.465,"endTime":2538.4150000000004,"body":"bodies, the regulators, are"},{"speaker":"Mackenzie Dysart","startTime":2538.4150000000004,"endTime":2539.895,"body":"going to be on your side."},{"speaker":"Mackenzie Dysart","startTime":2539.895,"endTime":2542.9150000000004,"body":"If you can prove that you"},{"speaker":"Mackenzie Dysart","startTime":2539.895,"endTime":2542.9150000000004,"body":"have a plan to get yourself"},{"speaker":"Mackenzie Dysart","startTime":2542.985,"endTime":2547.335,"body":"into a better place in the"},{"speaker":"Mackenzie Dysart","startTime":2542.985,"endTime":2547.335,"body":"next 6, 12, 24, 36 months to"},{"speaker":"Mackenzie Dysart","startTime":2547.335,"endTime":2549.695,"body":"figure out all your systems,"},{"speaker":"Mackenzie Dysart","startTime":2547.335,"endTime":2549.695,"body":"that's a better place."},{"speaker":"Mackenzie Dysart","startTime":2549.7250000000004,"endTime":2550.625,"body":"You have to have that plan."},{"speaker":"Mackenzie Dysart","startTime":2550.625,"endTime":2552.2250000000004,"body":"If you don't have that"},{"speaker":"Mackenzie Dysart","startTime":2550.625,"endTime":2552.2250000000004,"body":"plan when the regulators"},{"speaker":"Mackenzie Dysart","startTime":2552.2250000000004,"endTime":2554.875,"body":"come, then it's like, oh,"},{"speaker":"Mackenzie Dysart","startTime":2552.2250000000004,"endTime":2554.875,"body":"you weren't even trying."},{"speaker":"Mackenzie Dysart","startTime":2555.1150000000002,"endTime":2557.375,"body":"That's an entirely different"},{"speaker":"Mackenzie Dysart","startTime":2555.1150000000002,"endTime":2557.375,"body":"conversation, and that's"},{"speaker":"Mackenzie Dysart","startTime":2557.375,"endTime":2559.0750000000003,"body":"going to open up litigation"},{"speaker":"Mackenzie Dysart","startTime":2557.375,"endTime":2559.0750000000003,"body":"really differently."},{"speaker":"Mackenzie Dysart","startTime":2559.4100000000003,"endTime":2562.73,"body":"And then there's that concept of"},{"speaker":"Mackenzie Dysart","startTime":2559.4100000000003,"endTime":2562.73,"body":"like, ambulance chasing lawyers."},{"speaker":"Mackenzie Dysart","startTime":2562.9900000000002,"endTime":2564.0,"body":"They exist in privacy."},{"speaker":"Mackenzie Dysart","startTime":2564.0,"endTime":2564.88,"body":"I can't remember their names."},{"speaker":"Mackenzie Dysart","startTime":2565.0,"endTime":2567.77,"body":"There's one guy specifically who"},{"speaker":"Mackenzie Dysart","startTime":2565.0,"endTime":2567.77,"body":"like, anytime a new privacy law"},{"speaker":"Mackenzie Dysart","startTime":2567.77,"endTime":2573.125,"body":"comes out, he submits lawsuits"},{"speaker":"Mackenzie Dysart","startTime":2567.77,"endTime":2573.125,"body":"against Meta, Apple, like all"},{"speaker":"Mackenzie Dysart","startTime":2573.125,"endTime":2574.425,"body":"the big names immediately."},{"speaker":"Mackenzie Dysart","startTime":2574.445,"endTime":2576.8450000000003,"body":"Cause he knows they're probably"},{"speaker":"Mackenzie Dysart","startTime":2574.445,"endTime":2576.8450000000003,"body":"not compliant on day one,"},{"speaker":"Mackenzie Dysart","startTime":2577.1650000000004,"endTime":2579.235,"body":"but they're big companies,"},{"speaker":"Mackenzie Dysart","startTime":2577.1650000000004,"endTime":2579.235,"body":"they've got huge law teams."},{"speaker":"Mackenzie Dysart","startTime":2579.235,"endTime":2581.755,"body":"Like they deal with it"},{"speaker":"Mackenzie Dysart","startTime":2579.235,"endTime":2581.755,"body":"regularly, but there's these"},{"speaker":"Mackenzie Dysart","startTime":2581.755,"endTime":2585.2250000000004,"body":"laws that are coming out that"},{"speaker":"Mackenzie Dysart","startTime":2581.755,"endTime":2585.2250000000004,"body":"every six months or so, probably"},{"speaker":"Mackenzie Dysart","startTime":2585.2250000000004,"endTime":2586.195,"body":"even less than that in the U.S."},{"speaker":"Mackenzie Dysart","startTime":2586.2650000000003,"endTime":2588.235,"body":"right now cause each state is"},{"speaker":"Mackenzie Dysart","startTime":2586.2650000000003,"endTime":2588.235,"body":"coming up with their own things."},{"speaker":"Mackenzie Dysart","startTime":2588.235,"endTime":2589.7050000000004,"body":"They're not all in"},{"speaker":"Mackenzie Dysart","startTime":2588.235,"endTime":2589.7050000000004,"body":"the same timeline."},{"speaker":"Mackenzie Dysart","startTime":2590.0750000000003,"endTime":2592.0750000000003,"body":"Some of them are similar,"},{"speaker":"Mackenzie Dysart","startTime":2590.0750000000003,"endTime":2592.0750000000003,"body":"but slightly different."},{"speaker":"Mackenzie Dysart","startTime":2592.085,"endTime":2593.7250000000004,"body":"Cause why would"},{"speaker":"Mackenzie Dysart","startTime":2592.085,"endTime":2593.7250000000004,"body":"we be consistent?"},{"speaker":"Mackenzie Dysart","startTime":2594.0550000000003,"endTime":2597.2650000000003,"body":"And so it's hard and the"},{"speaker":"Mackenzie Dysart","startTime":2594.0550000000003,"endTime":2597.2650000000003,"body":"governing bodies, the regulators"},{"speaker":"Mackenzie Dysart","startTime":2597.275,"endTime":2601.6150000000002,"body":"understand that and are a"},{"speaker":"Mackenzie Dysart","startTime":2597.275,"endTime":2601.6150000000002,"body":"bit more understanding, but"},{"speaker":"Mackenzie Dysart","startTime":2601.675,"endTime":2603.6650000000004,"body":"the private rates of action"},{"speaker":"Mackenzie Dysart","startTime":2601.675,"endTime":2603.6650000000004,"body":"are really complicated."},{"speaker":"Mackenzie Dysart","startTime":2603.6650000000004,"endTime":2607.1150000000002,"body":"There is one law, it's"},{"speaker":"Mackenzie Dysart","startTime":2603.6650000000004,"endTime":2607.1150000000002,"body":"called VIPPA, the Video"},{"speaker":"Mackenzie Dysart","startTime":2607.135,"endTime":2608.605,"body":"Privacy Protection Act."},{"speaker":"Mackenzie Dysart","startTime":2608.895,"endTime":2610.8650000000002,"body":"It exists from, I"},{"speaker":"Mackenzie Dysart","startTime":2608.895,"endTime":2610.8650000000002,"body":"want to say like the"},{"speaker":"Mackenzie Dysart","startTime":2610.8650000000002,"endTime":2612.1850000000004,"body":"eighties, maybe seventies."},{"speaker":"Mackenzie Dysart","startTime":2612.2050000000004,"endTime":2615.835,"body":"And the intent is that your"},{"speaker":"Mackenzie Dysart","startTime":2612.2050000000004,"endTime":2615.835,"body":"video rental history cannot"},{"speaker":"Mackenzie Dysart","startTime":2615.835,"endTime":2617.6650000000004,"body":"be shared with another"},{"speaker":"Mackenzie Dysart","startTime":2615.835,"endTime":2617.6650000000004,"body":"person without your consent."},{"speaker":"Mackenzie Dysart","startTime":2618.3650000000002,"endTime":2621.4100000000003,"body":"There's a reason for certain"},{"speaker":"Mackenzie Dysart","startTime":2618.3650000000002,"endTime":2621.4100000000003,"body":"types of videos that people"},{"speaker":"Mackenzie Dysart","startTime":2621.4100000000003,"endTime":2623.3,"body":"might not want other people"},{"speaker":"Mackenzie Dysart","startTime":2621.4100000000003,"endTime":2623.3,"body":"to know that they're watching."},{"speaker":"Mackenzie Dysart","startTime":2623.4900000000002,"endTime":2624.71,"body":"That is the intent"},{"speaker":"Mackenzie Dysart","startTime":2623.4900000000002,"endTime":2624.71,"body":"behind this law."},{"speaker":"Mackenzie Dysart","startTime":2624.71,"endTime":2626.88,"body":"The back in the"},{"speaker":"Mackenzie Dysart","startTime":2624.71,"endTime":2626.88,"body":"blockbuster days."},{"speaker":"Mackenzie Dysart","startTime":2628.01,"endTime":2629.6800000000003,"body":"I'm sure there's a bunch of"},{"speaker":"Mackenzie Dysart","startTime":2628.01,"endTime":2629.6800000000003,"body":"people watching or listening"},{"speaker":"Mackenzie Dysart","startTime":2629.6800000000003,"endTime":2630.88,"body":"to this who don't even know"},{"speaker":"Mackenzie Dysart","startTime":2629.6800000000003,"endTime":2630.88,"body":"what I'm talking about."},{"speaker":"Galen Low","startTime":2631.32,"endTime":2633.2200000000003,"body":"What do"},{"speaker":"Galen Low","startTime":2631.32,"endTime":2633.2200000000003,"body":"you mean rent a video?"},{"speaker":"Mackenzie Dysart","startTime":2633.36,"endTime":2634.2000000000003,"body":"Rent a video?"},{"speaker":"Mackenzie Dysart","startTime":2634.21,"endTime":2635.26,"body":"Rent a VHS."},{"speaker":"Mackenzie Dysart","startTime":2635.2900000000004,"endTime":2636.8900000000003,"body":"We're not even talking DVDs."},{"speaker":"Mackenzie Dysart","startTime":2636.9,"endTime":2638.4300000000003,"body":"We're talking VHS at this point."},{"speaker":"Galen Low","startTime":2638.4500000000003,"endTime":2642.3500000000004,"body":"The Didn't Rewind"},{"speaker":"Galen Low","startTime":2638.4500000000003,"endTime":2642.3500000000004,"body":"Legislation Act of 1981."},{"speaker":"Mackenzie Dysart","startTime":2642.63,"endTime":2642.7200000000003,"body":"Right."},{"speaker":"Mackenzie Dysart","startTime":2643.36,"endTime":2646.4150000000004,"body":"But that law, some lawyers"},{"speaker":"Mackenzie Dysart","startTime":2643.36,"endTime":2646.4150000000004,"body":"figured out that it could"},{"speaker":"Mackenzie Dysart","startTime":2646.4150000000004,"endTime":2650.585,"body":"apply to pixels that track"},{"speaker":"Mackenzie Dysart","startTime":2646.4150000000004,"endTime":2650.585,"body":"the videos people are watching"},{"speaker":"Mackenzie Dysart","startTime":2650.965,"endTime":2653.155,"body":"on Facebook and on YouTube."},{"speaker":"Mackenzie Dysart","startTime":2653.4950000000003,"endTime":2657.295,"body":"And so any sort of tracking"},{"speaker":"Mackenzie Dysart","startTime":2653.4950000000003,"endTime":2657.295,"body":"that was happening, and I can't"},{"speaker":"Mackenzie Dysart","startTime":2657.295,"endTime":2660.895,"body":"remember who actually got like"},{"speaker":"Mackenzie Dysart","startTime":2657.295,"endTime":2660.895,"body":"a bunch of different companies"},{"speaker":"Mackenzie Dysart","startTime":2660.895,"endTime":2663.485,"body":"actually got sued under VIPPA"},{"speaker":"Mackenzie Dysart","startTime":2660.895,"endTime":2663.485,"body":"because they hadn't said that"},{"speaker":"Mackenzie Dysart","startTime":2663.485,"endTime":2668.7450000000003,"body":"like your streaming history, or"},{"speaker":"Mackenzie Dysart","startTime":2663.485,"endTime":2668.7450000000003,"body":"your video watching history was"},{"speaker":"Mackenzie Dysart","startTime":2668.755,"endTime":2670.235,"body":"being shared with other systems."},{"speaker":"Mackenzie Dysart","startTime":2671.5150000000003,"endTime":2675.1000000000004,"body":"And so that's also another"},{"speaker":"Mackenzie Dysart","startTime":2671.5150000000003,"endTime":2675.1000000000004,"body":"aspect of privacy that like,"},{"speaker":"Mackenzie Dysart","startTime":2675.1200000000003,"endTime":2678.46,"body":"there are laws that work"},{"speaker":"Mackenzie Dysart","startTime":2675.1200000000003,"endTime":2678.46,"body":"created for the digital age"},{"speaker":"Mackenzie Dysart","startTime":2678.6800000000003,"endTime":2682.4300000000003,"body":"that can be adjusted and can"},{"speaker":"Mackenzie Dysart","startTime":2678.6800000000003,"endTime":2682.4300000000003,"body":"be pivoted to the new world"},{"speaker":"Mackenzie Dysart","startTime":2682.4700000000003,"endTime":2684.5800000000004,"body":"and the new age and the new"},{"speaker":"Mackenzie Dysart","startTime":2682.4700000000003,"endTime":2684.5800000000004,"body":"technology that we have."},{"speaker":"Mackenzie Dysart","startTime":2684.86,"endTime":2687.3100000000004,"body":"So on top of new laws coming"},{"speaker":"Mackenzie Dysart","startTime":2684.86,"endTime":2687.3100000000004,"body":"out, there's pre existing"},{"speaker":"Mackenzie Dysart","startTime":2687.3100000000004,"endTime":2688.9500000000003,"body":"ones that we hadn't even"},{"speaker":"Mackenzie Dysart","startTime":2687.3100000000004,"endTime":2688.9500000000003,"body":"thought about could apply."},{"speaker":"Mackenzie Dysart","startTime":2689.2200000000003,"endTime":2692.7000000000003,"body":"And so this was, I think, all"},{"speaker":"Mackenzie Dysart","startTime":2689.2200000000003,"endTime":2692.7000000000003,"body":"those lawsuits were last summer,"},{"speaker":"Mackenzie Dysart","startTime":2693.2200000000003,"endTime":2695.2000000000003,"body":"but it was really interesting"},{"speaker":"Mackenzie Dysart","startTime":2693.2200000000003,"endTime":2695.2000000000003,"body":"to think about, right?"},{"speaker":"Mackenzie Dysart","startTime":2695.23,"endTime":2698.02,"body":"Because I wouldn't have thought"},{"speaker":"Mackenzie Dysart","startTime":2695.23,"endTime":2698.02,"body":"of, like, what I watched on"},{"speaker":"Mackenzie Dysart","startTime":2698.03,"endTime":2700.23,"body":"Netflix being, like, of concern."},{"speaker":"Mackenzie Dysart","startTime":2700.2900000000004,"endTime":2703.1000000000004,"body":"Like, anyone in my household"},{"speaker":"Mackenzie Dysart","startTime":2700.2900000000004,"endTime":2703.1000000000004,"body":"can see my watching history."},{"speaker":"Mackenzie Dysart","startTime":2703.3100000000004,"endTime":2704.3,"body":"So, yeah."},{"speaker":"Galen Low","startTime":2704.6400000000003,"endTime":2705.4100000000003,"body":"It's fascinating."},{"speaker":"Galen Low","startTime":2705.4300000000003,"endTime":2707.4,"body":"It's just, again, it's"},{"speaker":"Galen Low","startTime":2705.4300000000003,"endTime":2707.4,"body":"fascinating the sort of,"},{"speaker":"Galen Low","startTime":2707.4100000000003,"endTime":2710.3300000000004,"body":"like, application of law"},{"speaker":"Galen Low","startTime":2707.4100000000003,"endTime":2710.3300000000004,"body":"to things that are new."},{"speaker":"Galen Low","startTime":2710.55,"endTime":2713.7650000000003,"body":"It's also fascinating that,"},{"speaker":"Galen Low","startTime":2710.55,"endTime":2713.7650000000003,"body":"yeah, actually, like, privacy,"},{"speaker":"Galen Low","startTime":2714.2250000000004,"endTime":2717.7450000000003,"body":"in that decade was like, who"},{"speaker":"Galen Low","startTime":2714.2250000000004,"endTime":2717.7450000000003,"body":"can see my video rental history?"},{"speaker":"Galen Low","startTime":2717.9350000000004,"endTime":2720.8450000000003,"body":"And now it's you know,"},{"speaker":"Galen Low","startTime":2717.9350000000004,"endTime":2720.8450000000003,"body":"can my ex spouse track my"},{"speaker":"Galen Low","startTime":2720.8450000000003,"endTime":2723.8650000000002,"body":"whereabouts because they have"},{"speaker":"Galen Low","startTime":2720.8450000000003,"endTime":2723.8650000000002,"body":"access to the car that we"},{"speaker":"Galen Low","startTime":2723.885,"endTime":2725.5350000000003,"body":"bought together years ago?"},{"speaker":"Galen Low","startTime":2725.565,"endTime":2727.9750000000004,"body":"Like, the conversation"},{"speaker":"Galen Low","startTime":2725.565,"endTime":2727.9750000000004,"body":"has changed."},{"speaker":"Galen Low","startTime":2728.2450000000003,"endTime":2730.9350000000004,"body":"I'm happy that the"},{"speaker":"Galen Low","startTime":2728.2450000000003,"endTime":2730.9350000000004,"body":"conversation is changing."},{"speaker":"Galen Low","startTime":2730.9550000000004,"endTime":2735.645,"body":"The awareness is, rising and"},{"speaker":"Galen Low","startTime":2730.9550000000004,"endTime":2735.645,"body":"the action is being taken"},{"speaker":"Galen Low","startTime":2736.065,"endTime":2738.5350000000003,"body":"to make sure that we are not"},{"speaker":"Galen Low","startTime":2736.065,"endTime":2738.5350000000003,"body":"making silly decisions or"},{"speaker":"Galen Low","startTime":2738.5350000000003,"endTime":2741.0800000000004,"body":"leaving these things unchecked"},{"speaker":"Galen Low","startTime":2738.5350000000003,"endTime":2741.0800000000004,"body":"because they could go to"},{"speaker":"Galen Low","startTime":2741.0800000000004,"endTime":2741.96,"body":"pretty dangerous places."},{"speaker":"Mackenzie Dysart","startTime":2742.82,"endTime":2745.5800000000004,"body":"Yeah, I would"},{"speaker":"Mackenzie Dysart","startTime":2742.82,"endTime":2745.5800000000004,"body":"say the one thing that I never"},{"speaker":"Mackenzie Dysart","startTime":2745.5800000000004,"endTime":2748.4500000000003,"body":"considered the implications of"},{"speaker":"Mackenzie Dysart","startTime":2745.5800000000004,"endTime":2748.4500000000003,"body":"from like a privacy perspective"},{"speaker":"Mackenzie Dysart","startTime":2748.4500000000003,"endTime":2752.51,"body":"that I will now probably never"},{"speaker":"Mackenzie Dysart","startTime":2748.4500000000003,"endTime":2752.51,"body":"do or very selectively do is"},{"speaker":"Mackenzie Dysart","startTime":2752.51,"endTime":2753.9700000000003,"body":"contact syncing with an app."},{"speaker":"Mackenzie Dysart","startTime":2754.2000000000003,"endTime":2756.13,"body":"And this is every digital"},{"speaker":"Mackenzie Dysart","startTime":2754.2000000000003,"endTime":2756.13,"body":"product person is going to"},{"speaker":"Mackenzie Dysart","startTime":2756.13,"endTime":2758.69,"body":"hate me for this because this"},{"speaker":"Mackenzie Dysart","startTime":2756.13,"endTime":2758.69,"body":"is like a very great feature."},{"speaker":"Mackenzie Dysart","startTime":2759.09,"endTime":2763.445,"body":"But the concept of 'I sync my"},{"speaker":"Mackenzie Dysart","startTime":2759.09,"endTime":2763.445,"body":"contacts with an app' that you"},{"speaker":"Mackenzie Dysart","startTime":2763.445,"endTime":2764.465,"body":"have nothing to do with Galen."},{"speaker":"Mackenzie Dysart","startTime":2764.7050000000004,"endTime":2767.7250000000004,"body":"All of a sudden, it's got"},{"speaker":"Mackenzie Dysart","startTime":2764.7050000000004,"endTime":2767.7250000000004,"body":"Galen's name, phone number,"},{"speaker":"Mackenzie Dysart","startTime":2767.895,"endTime":2771.1150000000002,"body":"email, all of your data"},{"speaker":"Mackenzie Dysart","startTime":2767.895,"endTime":2771.1150000000002,"body":"without your consent of being"},{"speaker":"Mackenzie Dysart","startTime":2771.1150000000002,"endTime":2772.4750000000004,"body":"involved with that app at all."},{"speaker":"Mackenzie Dysart","startTime":2772.8050000000003,"endTime":2776.715,"body":"And so, Meta's actually got a"},{"speaker":"Mackenzie Dysart","startTime":2772.8050000000003,"endTime":2776.715,"body":"great section of their, like,"},{"speaker":"Mackenzie Dysart","startTime":2776.715,"endTime":2781.175,"body":"support content about how they"},{"speaker":"Mackenzie Dysart","startTime":2776.715,"endTime":2781.175,"body":"get that data and you can have"},{"speaker":"Mackenzie Dysart","startTime":2781.175,"endTime":2783.395,"body":"it removed, but not a lot of"},{"speaker":"Mackenzie Dysart","startTime":2781.175,"endTime":2783.395,"body":"companies are sophisticated"},{"speaker":"Mackenzie Dysart","startTime":2783.395,"endTime":2785.675,"body":"enough to do that or are"},{"speaker":"Mackenzie Dysart","startTime":2783.395,"endTime":2785.675,"body":"Meta that have the systems."},{"speaker":"Mackenzie Dysart","startTime":2786.395,"endTime":2788.2250000000004,"body":"But it's the one thing that"},{"speaker":"Mackenzie Dysart","startTime":2786.395,"endTime":2788.2250000000004,"body":"I never really thought about."},{"speaker":"Mackenzie Dysart","startTime":2788.4350000000004,"endTime":2790.275,"body":"Syncing contacts to"},{"speaker":"Mackenzie Dysart","startTime":2788.4350000000004,"endTime":2790.275,"body":"any Bluetooth device?"},{"speaker":"Mackenzie Dysart","startTime":2790.5750000000003,"endTime":2794.7250000000004,"body":"Why does it that card now has"},{"speaker":"Mackenzie Dysart","startTime":2790.5750000000003,"endTime":2794.7250000000004,"body":"all of your contacts, always?"},{"speaker":"Mackenzie Dysart","startTime":2795.715,"endTime":2798.8650000000002,"body":"It's a really, this is the one"},{"speaker":"Mackenzie Dysart","startTime":2795.715,"endTime":2798.8650000000002,"body":"that like got under my skin."},{"speaker":"Mackenzie Dysart","startTime":2798.875,"endTime":2801.4150000000004,"body":"If there's anything that"},{"speaker":"Mackenzie Dysart","startTime":2798.875,"endTime":2801.4150000000004,"body":"I've been like, Oh, that's,"},{"speaker":"Mackenzie Dysart","startTime":2801.4150000000004,"endTime":2801.775,"body":"yeah, contact syncing."},{"speaker":"Mackenzie Dysart","startTime":2802.4550000000004,"endTime":2804.7900000000004,"body":"That's the one you'll"},{"speaker":"Mackenzie Dysart","startTime":2802.4550000000004,"endTime":2804.7900000000004,"body":"think about now forever."},{"speaker":"Galen Low","startTime":2805.2900000000004,"endTime":2806.46,"body":"Oh my goodness, yes."},{"speaker":"Galen Low","startTime":2806.8300000000004,"endTime":2807.6000000000004,"body":"Nightmare fuel."},{"speaker":"Mackenzie Dysart","startTime":2807.7000000000003,"endTime":2808.32,"body":"Yep, sorry."},{"speaker":"Galen Low","startTime":2809.0,"endTime":2810.78,"body":"I don't, but I don't"},{"speaker":"Galen Low","startTime":2809.0,"endTime":2810.78,"body":"even know how, like, it's just"},{"speaker":"Galen Low","startTime":2810.84,"endTime":2814.3100000000004,"body":"like, my information is out"},{"speaker":"Galen Low","startTime":2810.84,"endTime":2814.3100000000004,"body":"there in a Bluetooth device."},{"speaker":"Mackenzie Dysart","startTime":2814.32,"endTime":2816.53,"body":"All the places"},{"speaker":"Mackenzie Dysart","startTime":2814.32,"endTime":2816.53,"body":"your name exists that you didn't"},{"speaker":"Mackenzie Dysart","startTime":2816.5400000000004,"endTime":2819.2000000000003,"body":"consent to, yeah, your name"},{"speaker":"Mackenzie Dysart","startTime":2816.5400000000004,"endTime":2819.2000000000003,"body":"is in who knows how many cars."},{"speaker":"Galen Low","startTime":2819.5350000000003,"endTime":2821.895,"body":"Mackenzie, this"},{"speaker":"Galen Low","startTime":2819.5350000000003,"endTime":2821.895,"body":"has been super fascinating."},{"speaker":"Galen Low","startTime":2821.9350000000004,"endTime":2823.255,"body":"I've learned a ton."},{"speaker":"Galen Low","startTime":2823.2850000000003,"endTime":2824.655,"body":"I think our listeners"},{"speaker":"Galen Low","startTime":2823.2850000000003,"endTime":2824.655,"body":"have as well."},{"speaker":"Galen Low","startTime":2824.6850000000004,"endTime":2828.4750000000004,"body":"We could probably fill a"},{"speaker":"Galen Low","startTime":2824.6850000000004,"endTime":2828.4750000000004,"body":"book with some of this stuff."},{"speaker":"Galen Low","startTime":2828.625,"endTime":2829.4350000000004,"body":"Maybe we ought to."},{"speaker":"Galen Low","startTime":2829.6150000000002,"endTime":2830.945,"body":"Maybe we ought to do a part two."},{"speaker":"Galen Low","startTime":2831.0350000000003,"endTime":2833.0550000000003,"body":"But honestly, there's just"},{"speaker":"Galen Low","startTime":2831.0350000000003,"endTime":2833.0550000000003,"body":"so much good stuff there in"},{"speaker":"Galen Low","startTime":2833.0550000000003,"endTime":2836.605,"body":"terms of just questions to"},{"speaker":"Galen Low","startTime":2833.0550000000003,"endTime":2836.605,"body":"ask, things to be aware of, and"},{"speaker":"Galen Low","startTime":2836.6150000000002,"endTime":2839.815,"body":"just like the role that we play"},{"speaker":"Galen Low","startTime":2836.6150000000002,"endTime":2839.815,"body":"as digital project managers."},{"speaker":"Galen Low","startTime":2840.23,"endTime":2842.03,"body":"Or if you're listening and"},{"speaker":"Galen Low","startTime":2840.23,"endTime":2842.03,"body":"you're not a digital project"},{"speaker":"Galen Low","startTime":2842.03,"endTime":2845.5,"body":"manager, just folks involved"},{"speaker":"Galen Low","startTime":2842.03,"endTime":2845.5,"body":"in digital stuff, there is"},{"speaker":"Galen Low","startTime":2845.7900000000004,"endTime":2849.53,"body":"a role to be played in what"},{"speaker":"Galen Low","startTime":2845.7900000000004,"endTime":2849.53,"body":"is not just a box ticking"},{"speaker":"Galen Low","startTime":2849.53,"endTime":2852.9100000000003,"body":"exercise, but actually something"},{"speaker":"Galen Low","startTime":2849.53,"endTime":2852.9100000000003,"body":"that's, it's a noble cause."},{"speaker":"Galen Low","startTime":2852.9100000000003,"endTime":2853.77,"body":"It's a greater good."},{"speaker":"Galen Low","startTime":2854.09,"endTime":2856.8,"body":"It's a, it takes some convincing"},{"speaker":"Galen Low","startTime":2854.09,"endTime":2856.8,"body":"sometimes, but it's not a"},{"speaker":"Galen Low","startTime":2856.8,"endTime":2859.795,"body":"difficult argument when you're"},{"speaker":"Galen Low","startTime":2856.8,"endTime":2859.795,"body":"talking about the safety of"},{"speaker":"Galen Low","startTime":2859.9750000000004,"endTime":2863.835,"body":"children's personal information,"},{"speaker":"Galen Low","startTime":2859.9750000000004,"endTime":2863.835,"body":"for example, or lawsuits, right?"},{"speaker":"Mackenzie Dysart","startTime":2864.545,"endTime":2864.7850000000003,"body":"Exactly."},{"speaker":"Galen Low","startTime":2865.8650000000002,"endTime":2866.4750000000004,"body":"That's"},{"speaker":"Galen Low","startTime":2865.8650000000002,"endTime":2866.4750000000004,"body":"an easy one, too."},{"speaker":"Mackenzie Dysart","startTime":2866.5150000000003,"endTime":2867.4950000000003,"body":"Think of the children."},{"speaker":"Galen Low","startTime":2867.565,"endTime":2869.375,"body":"Think of the"},{"speaker":"Galen Low","startTime":2867.565,"endTime":2869.375,"body":"children and not giving out"},{"speaker":"Galen Low","startTime":2869.625,"endTime":2870.8250000000003,"body":"4% of your global revenue."},{"speaker":"Galen Low","startTime":2871.2250000000004,"endTime":2873.125,"body":"Mackenzie, thank you so"},{"speaker":"Galen Low","startTime":2871.2250000000004,"endTime":2873.125,"body":"much again for spending"},{"speaker":"Galen Low","startTime":2873.125,"endTime":2873.775,"body":"the time with me today."},{"speaker":"Galen Low","startTime":2873.8450000000003,"endTime":2875.045,"body":"This has been a lot of fun."},{"speaker":"Mackenzie Dysart","startTime":2875.4100000000003,"endTime":2876.1400000000003,"body":"Thanks for having me."},{"speaker":"Mackenzie Dysart","startTime":2876.1400000000003,"endTime":2876.6800000000003,"body":"This was great."},{"speaker":"Galen Low","startTime":2877.6400000000003,"endTime":2878.8300000000004,"body":"All right"},{"speaker":"Galen Low","startTime":2877.6400000000003,"endTime":2878.8300000000004,"body":"folks, there you have it."},{"speaker":"Galen Low","startTime":2878.9700000000003,"endTime":2881.0400000000004,"body":"As always, if you'd like to"},{"speaker":"Galen Low","startTime":2878.9700000000003,"endTime":2881.0400000000004,"body":"join the conversation with"},{"speaker":"Galen Low","startTime":2881.0400000000004,"endTime":2883.42,"body":"over a thousand like minded"},{"speaker":"Galen Low","startTime":2881.0400000000004,"endTime":2883.42,"body":"project management champions"},{"speaker":"Galen Low","startTime":2883.5800000000004,"endTime":2887.2900000000004,"body":"membership to learn more, head"},{"speaker":"Galen Low","startTime":2883.5800000000004,"endTime":2887.2900000000004,"body":"on over to thedigitalproject"},{"speaker":"Galen Low","startTime":2887.2900000000004,"endTime":2888.8700000000003,"body":"manager.com/membership"},{"speaker":"Galen Low","startTime":2887.2900000000004,"endTime":2888.8700000000003,"body":"to learn more."},{"speaker":"Galen Low","startTime":2889.1200000000003,"endTime":2891.0400000000004,"body":"And if you like what you"},{"speaker":"Galen Low","startTime":2889.1200000000003,"endTime":2891.0400000000004,"body":"heard today, please subscribe"},{"speaker":"Galen Low","startTime":2891.0400000000004,"endTime":2893.4500000000003,"body":"and stay in touch on"},{"speaker":"Galen Low","startTime":2891.0400000000004,"endTime":2893.4500000000003,"body":"thedigitalprojectmanager.com."},{"speaker":"Galen Low","startTime":2894.4300000000003,"endTime":2896.5800000000004,"body":"Until next time,"},{"speaker":"Galen Low","startTime":2894.4300000000003,"endTime":2896.5800000000004,"body":"thanks for listening."}]}