Stick to the Script
Stick to the Script is a podcast focused on all things cigars! The love of the leaf has brought together two men and a lady. These three long-time cigar enthusiasts interview the who's who in the cigar industry. Entertaining and informative, the discussions shine a light on the different facets of life while enjoying a great stick.
Stick to the Script
Lisa Sigler - JRE Tobacco, Casa Cuevas, Gran Habano
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Two Men and a Lady
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Season 2
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Episode 3
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This week the crew sit down with a seasoned cigar sales rep, Lisa Sigler. She is one of the representatives for JRE, Casa Cuevas, and Gran Habano. Lisa takes us on the day to day journey for a cigar salesperson. She also dives into the finer points of how a cigar brand markets to customers, distributes, and builds relationships with brick and mortar cigar stores. Join us as we chop it up with Lisa and stick to the script!