Episode #112: Marketing, sales, personal branding, and social media are all part of what businesses navigate through each and every day. Where do you start? What is most effective? How do you stay positive when it doesn't feel like anything is working? Ruben Alvarez joins the show and I get a chance to pick his brain on all of these items, in this ever changing world. He is a young man that has successfully branded himself and his company by knowing the "rules" of the game and by providing value to his vast audience. In this episode you get to hear secrets of the marketing world, with one of those being the difference between a hard and soft offer. The answer may surprise you! Come join us!
Ruben Alvarez has become the go to expert for creating a brand. His main message is "Sales will bring you money, but brand will bring you legacy." Ruben has been featured in Business Insider, Yahoo Finance, Los Angeles Tribune, LA Style Magazine, Thrive Global and many more. His podcast has reached 48 countries, He's got 150k YouTube views in a little over a year, and has broke 100k yearly revenue in less than 12 months after opening.