The Catalysts Podcast (The Startup Lexicon)
This 4th series of The Catalysts podcast accompanies the new 2nd edition of the book that I have co-written with Eamonn Carey, called 'The Startup Lexicon’, which is a guide to the words, phrases, jargon and terminology used in the startup and tech world. In each episode Eamonn and I will discuss 4-5 key words that are crucial to the understanding of the world of start-ups.
The Catalysts Podcast (The Startup Lexicon)
Karoline Gross: Founder (Smartzer). 'The importance of acquiring internal corporate advocates and how less corporates are now developing new tech internally'
The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future.
In each episode we will undertake a very informal interview with either a startup or a senior corporate stakeholder, covering their unique experiences of working in partnerships, (this will include key benefits, key lessons, insights etc)
Host: Ken Valledy (Partner/Co-founder at Progressive)
https://www.thisisprogressive.com
Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.
The Catalysts Facebook Group
https://www.facebook.com/groups/171131600791759
This episode's guest: Karoline Gross: Founder (Smartzer). Smartzer makes videos clickable and shoppable allowing brands to drive sales and capture detailed analytics directly from their videos. Consumers can click on items within a video to see further information and links to purchase. Smartzer's patented video tagging technology allows for the interactive players to be created at a fast turnaround allowing for a largely scalable solution.
Karoline's contact details:
Email address: karoline@smartzer.com
LinkedIn page: https://www.linkedin.com/in/karoline-gross-47a2b124/
Smartzer's' Website: https://www.smartzer.com/
If you would like to submit a question for a future guest, please email ken@thisisprogressive.com
To find out more about Progressive, please contact us on:
Email: Ken@thisisprogressive.com
LinkedIn: https://www.linkedin.com/company/18066213/admin/
Twitter: https://twitter.com/Progressive_HQ