Accountant's Flight Plan
Welcome to The Accountant's Flight Plan, where we guide you toward building a top-tier CPA firm that you would want to buy. With over 20 years of working with accountants in mergers and acquisitions, Brannon Poe, CPA delves into engaging and vital topics with industry leaders. Unpacking everything from transition planning and accounting practice sales to practice management and firm development, Brannon equips you with the tools you need to build the practice of your dreams. Whether you are navigating firm growth or exploring the nuances of succession planning, join us to learn actionable insights that will empower and inspire you to love your firm again.
Accountant's Flight Plan
Why CPAs should switch to Value Pricing - with Ron Baker
Many of you we presume are already familiar with Ron Baker because he truly is a trailblazer in the accounting industry. If this if your first time hearing Ron speak, then you are in a for a real treat!
Ron is essentially the father of “value-pricing” in the accounting world. We could not be more excited to share his and Brannon’s conversation with you. In 1989 he first began switching from charging for time (billable hours) to charging fixed prices for value delivered.