In today’s digital-first world, customer experience (CX) is the new battleground. Is your brand’s CX original enough to generate business value? In this session, we will talk through the requirements of what makes a customer experience “innovative” and how you can evaluate your brand’s CX. It will also address the next steps to take in your organization’s journey, to enhance digital experiences with identity to provide business impact.
Speaker: Richard Bird, Chief Customer Information Officer, Ping Identity