Insurance Agents Talk Shop

Branding a Family Business

August 18, 2020 Doug Coombs, Executive Vice President, Chief Marketing Officer, SIAA Episode 2
Insurance Agents Talk Shop
Branding a Family Business
Show Notes

So how do you turn an Insurance Agency into full-fledged community brand? Meet the Baileys. Christine and Mark are a husband and wife team and co-owners of Bailey Family Insurance in Springfield, Illinois. Hear how they are turning a start-up independent insurance agency into a successful business one technology at a time. No, that’s not true, they’re using a bunch!