Season 7: Product Development The Grand Strategy used by firms for extending the Product Life Cycle. This strategy has proved useful to many firms to extend the life-span of a product and attract and retain a similar customer profile. In this podcast, we discuss the third Grand Strategy of Product Development. AtyaasaaOnline is an E-learning portal that people can preview and learn for free. You can also visit Niket Karajagi's body of knowledge on his Virtual Coaching Portal https://niketkarajagi.com.