
Brews & BizDev
Brews & BizDev is a series of fun, loose, REAL conversations about marketing, sales, and customer success, with the people who live it, breathe it, and love it.About wins, fails, and follies.Tips, tactics, and total time-wasters.Memorable moments.And about our brews.And what they mean to us.
Brews & BizDev
Brews & BizDev - Demand Generation vs Lead Generation with Chris Walker
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Renoun Creative
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Season 2
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Episode 2
In this episode of Brews & BizDev, Paul Greiner of Renoun Creative has an informative chat with Chris Walker of Refine Labs.
Paul sips on some Basil Hayden and Chris sticks with a juice, and they discuss
-the difference between demand generation and lead generation,
-what he might have done differently as he grew his agency
-what distinguishes information from communication, and the value of knowing hw to communicate to your prospects/customers,
-and SO much more!
You can find out more about what Chris's up to at https://refinelabs.com and follow him on LinkedIn.
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