Leap of Faith

ELLIE VAISMAN I The Secrets of Scaling and why Product Development is the Future of Business

Sasha Karabut

Ever thought about what really makes businesses scale up? 

I had a nice chat with one of the most innovative minds I have ever heard from in the development scene. 

Get to know more about Ellie Vaisman, a young entrepreneur hailing from Melbourne. He’s one of the co-founders of Sourci, a company that helps businesses scale by guiding them through the difficulties of sourcing and manufacturing.   

Ellie’s family was originally from the USSR, and they moved here with us for a fresh start. Unfortunately, he didn’t have a lot of leverage for success growing up. His only ace? His growth mindset. Ever since he was 8, he started on taking up odd jobs here and there and enjoyed whatever he could work on. Buying and selling? Part-time jobs? He’s seen it all.

In his 20s, his work was on fire, he won many awards for his outputs, and he was at the peak of his career… but still, he felt that there was something else to look forward to somewhere.

Fate eventually led him to Giovanni, one of his future co-founders, where he was drawn to the idea of manufacturing and business scaling. Ellie took all of his savings and gambled on his passion on helping other businesses; then, Sourci was born. 

Even though they enjoyed early wins, there were still challenges that they had to face. He was still learning the ropes and he remembers many of his dissatisfied clients to make his business better. 

He mentions that in every step of product development, there were still mistakes bound to happen. He gives a LOT of tips on how even small businesses can make it big, and even some trade secrets that not many manufacturers in the country know. Tip: It’s all about having a keen eye.

His “Leap of Faith”? Whatever you wanna think of doing, stop thinking and take the plunge!

Now, Sourci is bigger and better than ever with over 60 employees all around the world. They have supplied over $50 million worth of products for different clients and now, there’s nowhere to go but up. Ellie loves seeing smaller companies grow. For him, success is meant to be shared.


Follow Ellie Vaisman:

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www.instagram.com/ellievaisman

Website
www.sourci.com.au

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