Poised for Exit
Welcome to the Poised for Exit podcast! Poised for Exit is an under 30-minute strategic planning guidance podcast for busy small business owners. Each week you’ll hear certified exit planning advisor, Julie Keyes, talk with a range of entrepreneurs and professionals about preparing your business for a future transition. Guests at every stage of company ownership will share their personal stories and lessons learned about topics such as the anatomy of the exit planning process, developing a growth strategy, how to sell on your terms, exit planning for women small business owners, handling business diversity, and how to sell a family business. Whether you’re planning an exit in the near future or not, this show will provide you with the same action-oriented content that Julie utilizes while consulting with Keyestrategies clients. Building an exit strategy can be overwhelming, especially with all the decisions and details you have to consider. “Poised for Exit” will simplify the process and help you unwrap the unknowns, giving you more confidence in your planning process. Previous episodes are available for download, so if you are new to our show, you can listen to them in any order that suits you. Join us each week for timely, relevant content that will surely impact your business exit outcome! Subscribe to our newsletter below to receive your weekly episode link and stay updated on new strategic planning content. Find “Poised for Exit” on Spotify, Apple Podcasts, Google Play, iHeart Radio, Amazon Music, and others. Thank you to our Sponsors: Sunbelt Business Advisers and JAK CPA's. A special note of thanks to Tyler Keyes who produced the music for the “Poised for Exit” show.
Poised for Exit
You’re Doing LinkedIn Wrong: A Proven Sales Strategy
In this episode of Poised for Exit, we're joined by Colin Hirdman, entrepreneur, strategist, and co-founder of Rainmaker, to explore the untapped potential of LinkedIn as a true growth engine for business.
Colin shares his entrepreneurial journey, from launching his first company just weeks after college to co-founding Monkey Island Ventures and helping business leaders build targeted lead-generation systems using LinkedIn.
We dive into how Colin and his team help founders, advisors, and sales professionals stop wasting time on surface-level posting and start using tools like Sales Navigator, live streams, and LinkedIn events to activate first-degree connections and drive meaningful results.
Colin breaks down practical strategies for identifying ideal client profiles, building authentic relationships at scale, and using LinkedIn in a way that feels human, not spammy.
Whether you’re a solopreneur, advisor, or sales leader, this episode offers immediately actionable insights for turning your LinkedIn network into real sales opportunities without relying on likes, comments, or canned messages.
If you’re looking to level up your LinkedIn strategy, this conversation is a must-listen.
Check out Colin’s resources here:
Rainmaker Messages GPT
Connect with Julie Keyes, Keyestrategies LLC
Founder, Consultant, Author, Pod-caster and Instructor