How Successful Brands are Innovating their Subscription Programs

101 - Vira’s back in the lab with special guest Matthew Holman. He’s an eCommerce subscription wizard who’s been helping brands boost customer loyalty and revenue by optimizing their subscription strategy. 

You’ll Learn

• The different types of subscription models and which will work for you. 
• How to track results from subscription programs. 
• The most important metrics for a subscription business. 
• Why managing customer churn is a key factor in the success of your subscriptions. 

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