Email Einstein Ingenious eCommerce Email Marketing by Flowium

How Successful Brands are Innovating their Subscription Programs

June 21, 2022 Vira Sadlak Season 1 Episode 101
Email Einstein Ingenious eCommerce Email Marketing by Flowium
How Successful Brands are Innovating their Subscription Programs
Show Notes

101 - Vira’s back in the lab with special guest Matthew Holman. He’s an eCommerce subscription wizard who’s been helping brands boost customer loyalty and revenue by optimizing their subscription strategy. 

You’ll Learn

  • The different types of subscription models and which will work for you. 
  • How to track results from subscription programs. 
  • The most important metrics for a subscription business. 
  • Why managing customer churn is a key factor in the success of your subscriptions.