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Animated GIFs for Emails: A Brief Guide For Marketers (with Examples & Resources)

Vira Sadlak & Andriy Boychuk Season 1 Episode 182

182 - Gone are the days when GIFs were only used for a quick laugh. The truth is, they’re a great engagement and conversion tool, and in this episode, we’ll break down how to use them strategically to captivate your audience and boost conversion rates.

Watch the full video here!

You’ll Learn

  • Understanding GIFs: pros, cons, and strategic moves for successful email marketing
  • Increase clicks: how to craft compelling emails with GIFs
  • GIFs that pass spam filters: Ensure deliverability without losing engagement
  • Weighing the pros and cons of GIFs in email signatures
  • GIFs demystified: Top resources for impactful and relevant content
  • And more!

Resources Mentioned in This Episode

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