SIMPLE brand With Matt Lyles
Do you ever wonder why the top brands are winning? It’s because they provide customers with the one thing that most brands aren’t - simplicity. How can you learn from them and create the same experiences on a smaller budget? The SIMPLE brand podcast will help.Join Matt Lyles, and his guests, as they share tactics, tips and strategies to help your business brand out from the crowd. You’ll learn how to create simple experiences for your customers and your team members through marketing, branding, content, social media, customer experience, leadership, organizational culture, productivity and so much more! Your customers live in a complicated world. Let’s make it SIMPLE. Guests include: Andrew Davis, David Burkus, Dee Ann Turner, Grant Baldwin, Heather Heuman, Melanie Deziel, Ray Edwards, Roger Dooley, Stacey Hanke and many others.
SIMPLE brand With Matt Lyles
Rethinking Retention to Create Loyal Employees - Erica Keswin
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Matt Lyles
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Episode 135
In this week’s episode of the SIMPLE brand podcast, I talk with Erica Keswin.
Erica is an international keynote speaker, a bestselling author, and a workplace strategist who partners with some of the most well-known companies in the world. She's one of Marshall Goldsmith's Top 100 Coaches.
And Erica’s the Wall Street Journal best-selling author of the “Human Workplace Trilogy” that includes Bring Your Human to Work, Rituals Roadmap, and her very latest, The Retention Revolution: 7 Surprising (and Very Human!) Ways to Keep Employees Connected to Your Company.
Here’s what we discuss:
- Pretty much everything we know about work has changed
- The need to rethink how we approach employee retention
- The value of staying connected with employees
- The right approach to flexibility
- How being intentional avoids employee resentment
- The role of meetings and how they can provide value
- Why middle managers are the MVPs
RESOURCES FROM THIS EPISODE: