Alana Arnold is the co-founder and director of operations of Last Crumb, a luxury direct-to-consumer cookie company. Alana has grown her business by utilizing previous marketing experience and trends such as “drop culture” to build hype and popularity around the products. Through these “drops”, Last Crumb has grown a loyal following and an email list of over 125,000 people!
Tune in to hear about Alana’s career journey prior to Last Crumb, how she is utilizing marketing trends to grow, and why she believes sharing your ideas and getting feedback is critical for your company to succeed.
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