EP 31: Sweet Reason Founder Hilary McCain on How She Propelled the CBD Beverage Business with Venture Capital Funding

The Badass CEO

The Badass CEO
EP 31: Sweet Reason Founder Hilary McCain on How She Propelled the CBD Beverage Business with Venture Capital Funding
Feb 02, 2021 Episode 31
Mimi MacLean

Hilary McCain is the founder of the first CBD beverage on the US market, Sweet Reason. Her company is all about providing consumers with a calm focus and an alternative to carbonated beverages and alcohol.  Her business had had incredible success with over 1,000  retailers carrying Sweet Reason and their Instagram growing to over 18,000 followers. McCain walks us through her journey in starting Sweet Reason, what inspired her, how she overcame regulation changes, and how she was able to secure investors for her groundbreaking business.

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