Building Your Empire With SophieZo

Ep8: Having Fun With Social Media

September 16, 2020 Sophie Season 1 Episode 8
Building Your Empire With SophieZo
Ep8: Having Fun With Social Media
Show Notes

As a business owner, you probably already know that social media is a must for building your brand and growing your community...but what should you actually do with it?

This is a good question. Many of us use social media for our personal profiles, but using it for business is a bit different. This can make it seem intimidating, but it doesn’t have to be!

Today, I’m going to show you how to make social media fun and use it to row your business. 

In this episode, you’ll discover how you can connect with your ideal audience - and how you can show your personality in ways your audience will appreciate. I’ll show you how to connect with your audience in ways that will grow your reach without taking tons of time on your end.

We’ll also talk about the balance between posting more “serious” business stuff and entertaining your readers.

Have you considered using videos in your social media calendar? You should - and we’ll talk about why. There is a huge range of things you can do with your videos, ranging from viral challenges for a cause you support to apps that will create videos without you having to star in them. The opportunities are endless!

And of course, we’ll talk about how to use social media to celebrate everything from your business or client wins to your favorite “holidays” (both the big and the small ones). You can use all of these in your strategy!

Come on and join me for this episode and be sure to subscribe! We have a lot of great tips, strategies, and encouragement to share, and we’d love for you to grow with us.

If you’d like to learn more about me, you can find me at sophiezo.com as well as on Facebook, Twitter, LinkedIn, and Instagram. Feel free to reach out, whether it’s just to say “hi” or to find out more about how you can grow your business and create the life you want. See you soon!