On this 11th episode of The E-Comm Show, our host and BlueTuskr CEO Andrew Maff is with Josh Krouse of Ice Home Arcade Game, a long-time manufacturer and innovator of our favorite coin-operated amusement games.

As the industry-leading manufacturer of sports games for the home, arcade, and office since 1982, ICE has placed itself in a formidable position, creating games that have stood the test of time. Listen to Andrew and Josh as they talk about how to build a brand that lasts, adapting e-commerce to ICE’s business model, pricing strategies, managing online ads and affiliate marketing,  product development, handling day-to-day operations, and what it really takes to keep your customers coming back for more.

Tune in and enjoy today's episode of The E-Comm Show!


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