The Radical Global Marketing Podcast
Welcome to the Radical Global Marketing Podcast.
In each episode, we go deep with the world’s leading international marketers and discuss the ideas and processes that make their global marketing strategies a success.
Let’s get radical!
The Radical Global Marketing Podcast
Jordan Audenaert - BBC
Jordan Audenaert is a Managing Partner of BBC, a Belgium-based creative agency providing B2B services to improve businesses through better communication.
Jordan defines himself as a progressive agency manager, supporting and inspiring his team to take ownership. Jordan has over 30 years of experience as a marketer.
He also devotes his time as President of the E3 International Agency Network, a global network of 26 independent marketing, communication, and branding agencies.
In this episode…
It’s a great time for marketing with innovative tools such as AI, helping creatives work more efficiently. Still, there needs to be a human point of view to make connections between the buyer and the business.
That’s why executive leader Jordan Audenaert tries to hire a diverse group of talent. His mission is to create a culture of like-minded people working together, having different cultural perspectives which creates refreshing marketing. Find out why this strategic move works in his agency’s favor.
In today’s episode of The Radical Global Marketing Podcast, Steven Proud sits down with Jordan Audenaert, Managing Partner at BBC, to discuss his leadership role in marketing. Jordan shares his biggest influences in the industry, why he values diversity, and his outlook on the future of marketing.