Throughout his career, Casey has worked with thousands of small businesses helping them build brands and get their names out there. When budgets are tight, I find that getting customer advocates and growing through word of mouth is one of the businesses best assets.
He often says, investing back the few hundred dollars you would spend on FB ads in to your customers will yield far greater ROI. He now works for Bonjoro, that does personalized video emails, and allows small businesses to build relationships with customers easier than ever before.
Today he's going to discuss customer evangelism, how to invest in your customer base and how to use personal video to enhance your customer experience.
Links mentioned https://www.bonjoro.com/
Check out the video version of this episode here: