The Story of Software

S04E33 UAE’s Leading Fintech: Sarwa’s Story

Season 4 Episode 33

Jad Sayegh, Co-Founder & CTO at Sarwa, joins us to reflect on his journey in building Sarwa and how his role has evolved as the company has matured.


The Guest:

Jad Sayegh is Co-Founder & CTO at Sarwa, a leading fintech company in the UAE  that is transforming wealth management with accessible, technology-powered investment solutions. 

In this episode, Jad reflects on his journey from telecoms and high-speed trading in Canada to launching Sarwa in Dubai, and how the company has evolved from a prototype to a one-stop investing platform. He shares insights on building for a new market, navigating regulation, attracting and retaining global talent, and how his role as CTO has shifted as Sarwa scaled to 100+ people. We also touch on the challenges and opportunities of innovating in a fast-moving Fintech ecosystem, and the leadership lessons Jad has drawn from mentors and books along the way 

Some highlights of this episode include:

  • The Origin Story of Sarwa
  • Pioneering Regulatory Change in the UAE
  • Building and Retaining Talent in a Transient Market
  • The Evolution of the CTO Role
  • Customer Feedback, Product Coherence, and Experimentation

 

Listen to the Story of Software on any podcast platform of your choice. The Story of Software Podcast is produced by Zartis, a software services company. We hope you enjoy listening to this tech podcast and feel free to share any feedback with us: podcast@zartis.com