Crisis Communications in Sports
Crisis Communications in Sports breaks down the latest news and crises in sports communications. Sports marketing veteran and crisis communications strategist Jim Rocco offers his insight on dealing with sensitive situations and how to rectify problematic actions; whether it is dealing with the media, tone-deaf public statements, or complicated internal affairs. Episodes feature interviews with figures across the sports landscape, and discussions on bold strategies for winning in the court of public opinion.
Crisis Communications in Sports
USA Today Writer Jeff Zillgitt on the NBA Bubble
•
PRCG|Sports
•
Episode 2
In Thursday's episode of Crisis Communications in Sports, hosts Jim Rocco and Isaac Benjamin speak with USA Today writer Jeff Zillgitt on potential problems at the NBA Bubble in Orlando, and his concerns and expectations a few weeks out from reporting to the camp himself. Jim and Isaac start Episode 2 discussing the Washington Football Team's difficulty handling a myriad of crises all transpiring within the last month. The show ends with Jim and Isaac's bold strategies for NCAA President Mark Emmert in his legal battle, and MLB's opportunity with the Blue Jays' home stadium fiasco.