
MediaCast from MediaBrief.com
MediaCast, the podcast series from MediaBrief.com, features Founder-Editor Pavan R Chawla in insightful conversations with accomplished young business- and vertical leaders and professionals including Chief Marketing Officers and Business heads who are creating engagements to empower enterprise and society.
MediaCast from MediaBrief.com
EXCLUSIVE PODCAST | MEDIACAST - Tanya Chaitanya of Reliance says Her Circle aims to be the metaverse for women
On Social Media Day (clever coup, Mashable, but that’s another story) we are delighted to bring you a very special episode of our podcast series MEDIACAST, which features the remarkable young veteran editor, Tanya Chaitanya - Chief Content Officer, Digital & Diversity Initiatives at Reliance, and who has conceptualised, created and launched Her Circle, the unique and strong social community as a one-stop digital destination for women worldwide.
Her Circle was launched on Women’s Day, ie 8th of March in 2021 – just 16 months ago – is today a buzzing, busy community of 110 million women who engage with the platform that’s an app, a website, a social networking community, a personalised tracker, a content platform, a job site, an upskilling zone, an expert query space, and more.
Women always had a voice. In the form of Her Circle, we wanted to give them a platform that could also help remove gender inequalities in the digital space: Tanya Chaitanya
Tanya moved to Reliance after 13 illustrious years at the Times of India Group’s Femina, which she left as Editor-in-Chief and CCO. This young veteran, who transformed India’s largest selling women’s magazine into India’s largest women’s digital platform with 7X growth, shares the ideology and concept behind Her Circle.
Tanya speaks of the platform’s commitment to Women and the various things it offers every member of its rapidly growing community. She says Her Circle, which has become India’s fastest-growing digital platform for women, is a digital collective of women, complete with its own social networking platform as well as a goal-fulfilment community that will cater to rapidly rising aspirations, ambitions, dreams and competencies of women of all social backgrounds.
Tanya tells me Her Circle is committed to sustainability, and shares a deep dive into the very special Carbon Neutral Shoot she conducted for the Her Circle Digital Cover of the June 2022 issue. The cover featured three women who are champions of sustainability across Fashion, Beauty and Environment. She also shares information about some off-line initiatives planned for Her Circle.
She tells me Her Circle has more than 1 lakh registered wom
We have two podcast series: MediaCast, and MVP - The Master's Voice Podcast; both, published by MediaBrief.com. To pitch someone for either series, do this:
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