FounderArc: The turning point from grit to glory.
FounderArc dives into the moments that define the entrepreneurial journey. Each episode features candid conversations with founders who share the real stories behind building their businesses—from early struggles and setbacks to breakthroughs and success.
Hosted by Blaine Bertsch, the show uncovers the raw, behind-the-scenes experiences that rarely make the headlines. Guests reflect on the hard lessons, tough decisions, and pivotal moments that shaped their paths as entrepreneurs.
Whether you're a seasoned founder or just starting out, FounderArc offers honest insight, shared struggles, and inspiration from those who’ve lived it—so you can navigate your own journey with perspective and grit.
FounderArc is Produced by Dryrun: Forecasting Software for the Office of the CFO
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Learn more at founderarc.show
FounderArc: The turning point from grit to glory.
Borja Cuan of Four15 Digital: Scaling Startups, Marketing Insights & Entrepreneur Success
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In this episode of FounderArc, Blaine Bertsch sits down with Borja Cuan, Co-Founder of Four15 Digital, to explore his entrepreneurial journey from selling golf balls as a child to building a thriving digital marketing agency. Borja shares founder insights on mentorship, networking, and the growth strategies that helped him scale his company while staying true to his values as a leader.
The conversation dives into the importance of identifying market gaps, creating powerful brand strategies, and delivering exceptional customer experiences through marketing automation, content marketing, and creative campaigns. Borja also unpacks the challenges of scaling a business, from managing client expectations to prioritizing employee well-being, and emphasizes how strong company culture and team alignment drive long-term success.
For entrepreneurs, startup founders, and business leaders, this episode provides practical lessons on scaling techniques, marketing strategy, and developing the entrepreneur mindset needed to thrive in competitive markets. With insights into both the challenges and opportunities of building a digital-first business, Borja’s story offers a roadmap for sustainable growth and leadership.
Learn more about Four15 Digital at four15digital.com
Connect with Borja at www.linkedin.com/in/borjacuan
Watch on YouTube: https://youtu.be/KUHRBWC7fCo
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founderarc.show
FounderArc is produced by Dryrun – Cash Flow Forecasting Software for the CFO
Leave spreadsheets behind to get your time back, build accurate forecasts and deliver clear strategic insights to management.
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