533. Growing Red Nose Day's Impact: How to Leverage Media and Turn Moments into Momentum - Alison Moore, Comic Relief US

We Are For Good Podcast - The Podcast for Nonprofits

We Are For Good Podcast - The Podcast for Nonprofits
533. Growing Red Nose Day's Impact: How to Leverage Media and Turn Moments into Momentum - Alison Moore, Comic Relief US
May 06, 2024 Season 9
We Are For Good

Meet Alison. She’s the CEO of Comic Relief US, which you might know from Red Nose Day (happening May 23!)🤡 Their work is serious - breaking the cycle of intergenerational poverty, but they do it with so much joy and levity. Alison is back to share her insights into the power of transforming entertainment into a vehicle for social impact. Learn how Comic Relief US engages audiences across different media channels to maximize engagement and support for their mission - reaching people where they are📱 Don’t miss this heartening conversation that proves serious work can be seriously fun🎉

Learn

  • Turning missions into movements 
  • Investing in media to fuel conversations + action around causes
  • How to get activated around Red Nose Day


Today’s Guest

Alison Moore, CEO, Comic Relief US

Episode Highlights

  • Mission + history of Comic Relief US (3:45)
  • Red Nose Day (11:25)
  • Turning moments into movements (15:00)
  • Media Scales Impact (21:10)
  • How Comic Relief US reaches audiences where they are. (28:10)
  • Red Nose Day This Year + How to Get Activated (36:30)
  • A powerful story of philanthropy in Alison’s life (42:35)
  • Alison’s One Good Thing: Centering family and elevating those voices of people with lived experience  (45:10)
  • How to connect with Comic Relief US + participate in Red Nose Day (48:10)

For more information + episode details visit: weareforgood.com/episode/533.

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Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.


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