130. How to Launch a Digital Fundraising Program in 21 Days - Jeremy Haselwood

We Are For Good Podcast - The Podcast for Nonprofits

We Are For Good Podcast - The Podcast for Nonprofits
130. How to Launch a Digital Fundraising Program in 21 Days - Jeremy Haselwood
Jun 14, 2021 Season 3
We Are For Good

Meet Jeremy. This author and digital marketing expert believes now more than ever, digital fundraising is both essential and critical for advancing missions. He's walking us through some key steps for launching a digital fundraising program in 21 days. Then he's throwing some icing on that cake by sharing how to refresh a Giving Tuesday or other digital fundraising campaign this year. If you're looking for a quick online solicitation campaign blueprint - this episode is for you.

Episode Highlights

  • Jeremy’s background - 2:59
  • Diving into Jeremy’s book, The Digital Fundraising Blueprint - 6:46
  • Breaking down the blueprint - 10:15
  • Making the process “frictionless” - 14:33
  • Knowing your audience - 15:55
  • Keeping up with your website - 17:49
  • Football & Fundraising - 23:05
  • The next step - 25:56
  • Don’t forget direct mail - 29:25
  • Successful Campaigns - 30:31
  • Jeremy’s One Philanthropic Moment - 35:56
  • Jeremy’s One Good Thing - 39:23
  • To learn more about Jeremy’s course that walks you through each of the 21 days we discuss in the episode, click HERE


For more information and episode details visit: www.weareforgood.com/episode/130

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!

Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello

About Our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

Learn more about Virtuous at www.virtuous.org/


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